Sanz Encouraging Fans to Guess His Next Album Title…

Alejandro Sanz is using an Internet game to give his fans a chance to guess the title of his new album.

Through the online “Viene del aire” campaign, the 43-year-old Spanish singer-songwriter is encouraging fans to take part in a game on the Web site, where they’ll be able to download paper airplane instructions, write on a piece of paper their guess for the album’s title and then use it to make the glider.

Alejandro Sanz

Fans are instructed to make video recordings of the entire process, including showing just how well the paper airplanes they’ve made fly, and then upload their videos on the same Web page.

The best fan videos will be used for Sanz’s promotional video for his new single, and he’ll announce the winner at the close of the campaign.

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