He’s one of the successful Latin music producers of all time… And now Emilio Estefan is setting his sights on television.
The 59-year-old Cuban-born musician and music producer has signed a development deal with 20th Century Fox Television. As part of the agreement, Estefan will bring to life his first drama series for network television.
Estefan is already meeting with writers for the project, a Latino-themed series which he’ll executive produce. The pitch is expected to be presented to the networks this fall.
“Reaching out to all audiences, including the Latino audience, is a critical priority for this studio as we look for that next big international hit,” said 20th TV chairmen Dana Walden and Gary Newman. “Emilio has a vision for a dramatic series that combines great storytelling with an authenticity in terms of Latino culture that we think every network will want on their schedule.”
During his career, Estefan launched the Miami Sound Machine and has played a vital in developing the careers of his wife Gloria Estefan, Marc Antony, Jennifer Lopez, Shakira, Ricky Martin and Jon Secada, among others.
After helping so many Latino musicians crossi over into the mainstream, Estefan is ready to do the same with a Latino-themed series.
“I think this is the perfect time to do it,” he said, noting that Hispanics are the largest and fastest growing minority in the U.S.
Years ago, he shopped a script for Beauty Parlor, a series he said was in the vein of Modern Family, which is produced by 20th TV. Back then, he was told the American TV audiences were not ready for a Latino family. But Estefan, the winner of 19 Grammy Awards, believes the times have changed.