Luis Fonsi & Daddy Yankee’s “Despacito” Becomes First Video to Surpass 7 Billion Views on YouTube

Luis Fonsi is still killin’ it on YouTube

The 42-year-old Puerto Rican singer and Daddy Yankee’s “Despacito” has officially become the first video in YouTube history to surpass 7 billion views.

Luis Fonsi & Daddy Yankee

According to YouTube, the music video, released in 2017, averages more than 1.4 million views a day (so far) in 2020 with Daddy Yankee currently No. 16 on the streaming platform’s Global Top Artists chart.

The record-breaking news comes just days after Telemundo and Billboard announced that Fonsi and Yankee will receive the Billboard Latin Song of the Decade award for “Despacito” at the 2020 Billboard Latin Music Awards.

The top honor recognizes “Despacito” for its chart milestones, which include topping the Hot Latin Songs chart for a record 56 (non-consecutive) weeks, spending the most weeks at No. 1 for any title since the chart’s inception in 1986.

The song’s success also set the chart-topping longevity mark on Hot Latin Songs when it spent its 42nd week at the top on the February 17, 2018-dated tally, surpassing the 41-week reign of Enrique Iglesias, Descemer Bueno and Gente de Zona’s “Bailando” in 2014-15.

In addition, “Despacito” made history at the top of the Billboard Hot 100 chart in May 2017, tying the then all-time mark for weeks at No. 1 (16) set by Mariah Carey and Boyz II Men’s “One Sweet Day” in 1996.

Fonsi and Daddy Yankee are confirmed to perform at the Billboard Latin Music Awards set to take place on Wednesday, October 21, live from the BB&T Center in Sunrise, Florida.

Luis Fonsi & Daddy Yankee’s “Despacito” Named Billboard Latin Song of the Decade

Luis Fonsi and Daddy Yankee have the song of the decade…

Telemundo and Billboard have announced that the 42-year-old Puerto Rican singer and the 43-year-old Puerto Rican rapper will receive the Billboard Latin Song of the Decade award for their 2017 hit “Despacito” at the 2020 Billboard Latin Music Awards.

Luis Fonsi & Daddy Yankee

Fonsi and Daddy Yankee are also confirmed to perform at the awards ceremony, which is set to take place on Wednesday, October 21 live from the BB&T Center in Sunrise, Florida.

On the Billboard charts, “Despacito” topped the Hot Latin Songs chart for a record 56 (non-consecutive) weeks, spending the most weeks at No. 1 for any title since the chart’s inception in 1986. The song’s success also set the chart-topping longevity mark on Hot Latin Songs when it spent its 42nd week at the top on the February 17, 2018-dated tally, surpassing the 41-week reign of Enrique Iglesias, Descemer Bueno, and Gente de Zona’s “Bailando” in 2014-15.

In addition, “Despacito” made history at the top of the Billboard Hot 100 chart in May 2017, tying the then all-time mark for weeks at No. 1 (16) set by Mariah Carey and Boyz II Men’s “One Sweet Day” in 1996.

The 2020 BLMAs, led by top finalists Bad Bunny and Ozuna, is the only awards show to honor the most popular albums, songs, and performers in Latin music, the awards are determined by the actual sales, streaming radio airplay, and social data that informs Billboard’s weekly charts during a one-year period from the rankings dated February 2, 2019, through this year’s January 25 charts.

The event coincides with Billboard’s Latin Music Week 30th anniversary, a three-day virtual experience dedicated to Latin music, culture, and entertainment. Celebrating its 30th anniversary, the event will take place October 20-23 and will feature intimate artist conversations, industry panels, exclusive performances, and more.

The Billboard Latin Music Awards 2020 will broadcast live from the BB&T Center in Sunrise, Fla. on October 21 via Telemundo.

J Balvin Earns 25th No. 1 on Billboard’s Latin Airplay Chart with Tainy SpongeBob Collaboration, “Agua”

There’s no watering down J Balvin’s success…

The 35-year-old Colombian reggaeton singer’s collaboration with Tainy, “Agua,” has risen to the top of Billboard‘s Latin Airplay chart, rising 2-1 on the September 5 survey.  

J Balvin, SpongeBob

It’s Balvin’s 25th No. 1, moving him closer to Enrique Iglesias’ record 31. Tainy, meanwhile, ups his career count to two chart-toppers.

Featured on the forthcoming soundtrack to The SpongeBob Movie: Sponge on the Run, the song was released in July. A date for the film’s release has not been received.

“It’s a career highlight,” Tainy tells Billboard. “This one is special because it was fun. Working with Balvin is always amazing. We have that chemistry, we are friends and it showed with the final product. We mostly had fun while creating. We’re both big SpongeBob fans who grew up watching the show, so everything just came out naturally. “

“It was a pleasure working alongside Tainy and an honor to be a part of the project,” J Balvin echoes to Billboard. “Its contagious yet nostalgic beat brought Latino Gang to Bikini Bottom and that is something that I never thought could happen! I’ve always been a fan of SpongeBob SquarePants and I know little Jose would be proud to know that this track hit No. 1.”

Adds Balvin, “Que siga el party bajo el agua!”

Lex BorreroNEON16 president and Tainy’s manager, muses, “It’s not every day that you can collaborate with such a huge brand like the SpongeBob franchise. To have the opportunity and to see the song have success means the world to us. Paramount Animation and Nickelodeon have been great partners in this process and we are excited to share the rest of the soundtrack for this incredible feel-good film.”

“Agua” tops the Latin Airplay chart with 11.2 million audience impressions, up 12%, in the week ending August 30, according to Nielsen Music/MRC Data.

The song accompanies Tainy and Balvin’s fellow chart hit “Un Día (One Day),” with Dua Lipa and Bad Bunny.  The collab rises 10-7 on Latin Airplay, up 13% to 6.9 million in reach.  

“Agua” concurrently crowns the Latin Pop Airplay chart, where Tainy earns his first leader and Balvin collects his 14th, tying Mana for the third-most No. 1s, after Iglesias (24) and Shakira (19).

On the Hot Latin Songs chart, which blends airplay, streaming and sales data, “Agua” ascends 6-5. Along with its airplay, it drew 3.8 million U.S. streams in the week ending August 27.

Ozuna Earns 20th No. 1 on Billboard’s Latin Airplay Chart with “Caramelo”

It’s a sweet surprise for Ozuna

The 28-year-old Puerto Rican reggaeton and Latin trap singer’s “Caramelo” has risen to the No. 1 spot on Billboard’s Latin Airplay chart, dated August 15, giving him his 20th leader on the list which launched in 1994.

Ozuna

The song jumps 5-1 in its eighth week on the chart (up 41% in audience impressions to 1 million) in the week ending August 9, according to Nielsen Music/MRC Data.

The new achievement places Ozuna in a tie with Daddy Yankee for the third-most No. 1s among all acts on the Latin Airplay chart, both with 20. Above them is Enrique Iglesias at the helm with 31 No. 1s and J Balvin at No. 2 with 23.

“ I am extremely grateful for the great support and acceptance that ‘Caramelo’ has had,” Ozuna tells Billboard. “I am extremely happy with the news that there are already 20 No 1 singles in my career. We are working hard to continue providing good music. Stand by for ENOC, coming soon.”

“Caramelo” is the first single off Ozuna’s forthcoming album.

Enrique Iglesias Earns 31st No. 1 on Billboard’s Latin Airplay Chart with Anuel AA Collab “Futbol & Rumba”

And the chart-topping hits keep on comin’ for Enrique Iglesias

Anuel AA’s “Futbol & Rumba,” featuring the 45-year-old Spanish superstar, surges to the top of Billboard’s Latin Airplay chart with a 4-1 rise on the August 8-dated survey.

Enrique Iglesias x Anuel AA

The song, produced by Ovy On The Drums, pushed to the top of the chart in its ninth week.

“Futbol & Rumba” earns Anuel AA his 11th No. 1 while Iglesias collects a record-extending 31st chart-topper, the most for any artist since the chart was launched in 1994.

“I’m so thank to my fans and radio for all the continuous support,” says Iglesias. “31 No. 1s and hopefully more to come! Thanks to Anuel and everyone involved with this song.”

Enrique Iglesias & Ricky Martin Reschedule Co-Headlining Tour to 2021

Enrique Iglesias and Ricky Martin’s show will go on…

The 45-year-old Spanish singer and 48-year-old Puerto Rican singer have officially rescheduled their first-ever co-headlining tour through North America to 2021.

Enrique Iglesias & Ricky Martin

In March, Iglesias and Martin announcedplans to go on tour together with Sebastian Yatra as their special guest. The treak was supposed to kick off on September 5 in Phoenix, but as coronavirus cases continue to surge in the U.S., all three took to social media to announce they’d moved the tour dates to 2021.

“It has been way too long and I could not be more thrilled to be getting back on the road and seeing all of you,” Iglesias wrote. With Yatra reposting and adding, “See you guys in 2021.”

Next year, Iglesias and Martin will kick off the tour on September 3 in Phoenix, making stops in Chicago, New York, Miami and Las Vegas, among others. 

Enrique Iglesias & Ricky Martin Tour

Enrique Iglesias Announces Co-Headlining North American Tour with Ricky Martin

Enrique Iglesias is joining forces with a fellow Latin superstar…

The 44-year-old Spanish singer and Ricky Martin have announced their first-ever co-headlining tour in North America. 

Enrique Iglesias & Ricky Martin

Iglesias and Martin will be joined by rising star Sebastian Yatra, who will perform as a special guest on the trek.

The tour will kick off on September 5 in Phoenix and make stops in major cities including Los Angeles, Chicago, Miami and New York. The ambitious tour will wrap up on October 30 in Atlanta.

Both superstars in their own right, the Grammy-winning artists boast chart-topping success throughout their careers, landing No. 1 hits on the Billboard Hot 100, including Iglesias’ “Bailamos,” which hit No. 1 on the chart dated September 4, 1999, and “Be With You” on June 24, 2000, and Martin’s smash hit “Livin’ La Vida Loca,” which topped the chart dated May 8, 1999.

On the Hot Latin Songs chart, they both have multiple No. 1s under their belt. Martin has had a total of 11 chart-toppers, including “Vuelve” and “Pegate,” while Iglesias has 27 No. 1s, including “Bailando” and the Nicky-Jamassisted reggaetón hit “El Perdón.”

Tickets for the highly anticipated tour go on sale to the general public starting on March 12. 

Here are the tour dates:

Sept. 5 — Phoenix, AZ — Gila River Arena
Sept. 6 — El Paso, TX — Don Haskins Center
Sept. 9 — Edinburg, TX — Bert Ogden Arena
Sept. 11 — San Antonio, TX — AT&T Center
Sept. 12 — Houston, TX — Toyota Center
Sept. 13 — Dallas, TX — American Airlines Center
Sept. 17 — Los Angeles, CA — STAPLES Center
Sept. 22 — San Jose, CA — SAP Center
Sept. 24 — Sacramento, CA — Golden 1 Center
Sept. 26 — Las Vegas, NV — MGM Grand Garden Arena
Oct. 1 — Chicago, IL — Allstate Arena
Oct. 6 — Boston, MA — TD Garden
Oct. 8 — Toronto, ON — Scotiabank Arena
Oct. 10 — Montreal, QC — Centre Bell
Oct. 14 — Philadelphia, PA — Wells Fargo Center
Oct. 15 — Washington, DC — Capital One Arena
Oct. 17 — Newark, NJ — Prudential Center
Oct. 18 — New York, NY — Madison Square Garden
Oct. 23 — Miami, FL — AmericanAirlines Arena
Oct. 29 — Orlando, FL — Amway Center
Oct. 30 — Atlanta, GA — State Farm Arena

Leila Cobo to Release New Book Offering Inside Look into the Latin Music Industry

Leila Cobo is doing some decoding…

The Colombian journalist/writer, a vice president at Billboard, will release a new book next year with Penguin Random House titled Decoding Latino: The Real Story of Latin Music.

Leila Cobo

The book will offer an insider’s view into the Latin music industry, tracking the stories behind 15 of the biggest hits of the past 50 years featuring some of the biggest names in music, including Emilioand Gloria EstefanEnrique IglesiasJ Balvinand Luis Fonsi, among others. 

“Bringing to life these stories and these songs is an honor and a pleasure,” said Cobo, who is also a classically trained pianist. “We’ve had so much fun reliving the making of these landmark songs.”

Decoding Latino will also explore areas such as the birth of Salsa, which was bred on the streets of Spanish Harlem, as well as Puerto Rican reggaetonand the bilingual chart-toppers making history. 

It will be published in English and Spanish, and will also be available as an audio book. 

Cobo, who has previously written four books in addition to co-writing the 2017 memoir Una Vida with recording artist Ednita Nazario, is Billboard‘s chief Latin music expert, writer and editor who has secured some of the magazine’s most iconic cover stories highlighting names like pop star Jennifer Lopez, urban king Ozuna and the recent cover story featuring Spain’s flamenco-inspired hip-hip artist Rosalía, who this month was celebrated at Billboard’s 14th annual Women in Music event for her contributions to female empowerment.

Previously, Cobo published two novels with Grand Central Publishing/Hatchette Book Group, which were translated to German, Italian and have won multiple awards. The Second Time We Met, Cobo’s 2012 novel, won the Latino Book Award for best popular fiction and was chosen as one of the top summer reads by MSN and Latina

Cobo’s biography on the late Jenni Rivera (Penguin Random House) stayed on the U.S. top 10 list of most-sold books in Spanish for more than 25 consecutive weeks. The book on the Diva of Banda music was named a top-read by several publications, including People en Español.

Daddy Yankee Earns Eighth No. 1 of the Year on Billboard’s Latin Airplay Chart with “Que Tire Pa Lante”

Make that eight in a row for Daddy Yankee

The 42-year-old Puerto Rican rapper/singer nabs his eighth straight No. 1 of the year, and 18th overall, on Billboard’s Latin Airplay chart dated December 21 as “Que Tire Pa Lante” hits No. 1 in its eighth week on the list.

Daddy Yankee

The dancehall uptempo reggaetón track, released October 18, adds to the list of now 18 leaders on the chart for Daddy Yankee, which dates back to 2005 when the 15-week ruler “Rompe” arrived at No. 1 in its fourth week.

Daddy Yankee now ties with J Balvinfor the second-most leaders on the Latin Airplay chart, which began in 1994, both with 18, trailing only Enrique Iglesiaswho continues at the helm with 30.

“Que Tire Pa Lante,” which features uncredited cameos by Anuel AADarellNatti NatashaWisin and Lennox, leads through a 28% boost in audience impressions (to 9.4 million) in the week ending December 15, according to Nielsen Music.

With “Que Tire Pa Lante” at the helm Daddy Yankee rises to 64 weeks in the penthouse for his Latin Airplay chart career, the third and only urban act with the most weeks at the summit, behind Latin pop acts Iglesias (160) and Shakira (68).

Here’s a look at Daddy Yankee’s entire No. 1 collection on Latin Airplay:

Song Title, Artist (if other than Daddy Yankee), Weeks at No. 1, Date Reached No. 1

“Rompe,” 15, Dec. 10, 2005
“Lovumba (Prestige),” one, Feb. 25, 2012
“La Nueva y La Ex,” one, Feb. 08, 2014
“Nota de Amor,” Wisin + Carlos Vives, featuring Daddy Yankee, one, April 25, 2015
“Sígueme y Te Sigo,” one, May 23, 2015
“Vaiven,” one, Jan. 23, 2016
“Despacito,” with Luis Fonsi, featuring Justin Bieber, 19, March 11, 2017
“Todo Comienza En La Disco,” Wisin featuring Yandel & Daddy Yankee, one, March 10, 2018
“Dura,” five, March 17, 2018
“Zum Zum,” with RKM & Ken-Y & Arcangel, one, Nov. 17, 2018
“Con Calma,” featuring Snow, eight, March 16, 2019
“Baila Baila Baila,” with Ozuna, J Balvin, Farruko & Anuel AA, one, May 11, 2019
“Soltera,” with Lunay & Bad Bunny, two, July 13, 2019
“No Lo Trates,” with Pitbull & Natti Natasha, one, Sept. 14, 2019
“Runaway,” with Sebastian Yatra, Jonas Brothers & Natti Natasha, one, Oct. 5, 2019
“China,” with Anuel AA, Karol G, Ozuna & J Balvin, two, Sept. 21, 2019
“Si Supieras,” with Wisin & Yandel, one, Oct. 22, 2019
“Qu Tire Pa Lante,” one (to date), Dec. 21, 2019

Daddy Yankee, meanwhile, nets his 26th Latin Rhythm AirplayNo. 1 as “Qu Tire Pa Lante” moves 3-1. He extends his record for the most crowns (26), since the chart’s inception in 2005.

Daddy Yankee Earns 30th Top 10 on Billbard’s Hot Latin Songs Chart with “Que Tire Pa’Lante”

Daddy Yankee has another Top 10 hit on his hands…

The 42-year-old Puerto Rican singer/rapper has nabbed his  30th top 10 on Billboard‘s Hot Latin Songs chart dated November 2, starting at No. 10 with new single “Que Tire Pa’Lante.” 

Daddy Yankee

He breaks out of a tie for the third-most top 10s in the chart’s history, trailing only Luis Miguel who continues to lead with 39 and Enrique Iglesias, with 38.

The dancehall/reggaetón song, which Daddy Yankee premiered at the Latin American Music Awardson October 17, debuts in the top tier mostly from streaming activity. 

It bows with 4.1 million streams earned in its first week of release (week ending October 24), according to Nielsen Music, and debuts at No. 17 on the Latin Streaming Songschart.

The song also did well in terms of sales and airplay. It debuts at No. 1 on Latin Digital Song Sales, with 4,000 sold, and enters at No. 24 on Latin Airplay, with 5.3 million in audience.

“Que Tire Pa’Lante” exceeds the Hot Latin Songs chart debut of Daddy Yankee’s predecessor unaccompanied by any other artist on Hot Latin Songs, “Hielo.” The stand-alone single started at No. 42 on the June 9, 2018-dated tally with 1.7 million streams collected in its first week. 

Produced by DJ UrbaRome, the new single concurrently bows at No. 1 on Latin Digital Song Sales, making it Daddy Yankee’s third No. 1 of the year on Latin Digital Song Sales following the collaborative efforts “Runaway” and “China” (July 7 and August 3-dated tallies, respectively). It sold 4,000 downloads in its first tracking week which leads way to a No. 34 debut on the all-genre Digital Song Sales chart.