Adriana Lima to Host New Competition Series “American Beauty Star”

Adriana Lima is ready to take America by Star

A+E Networks and Herrick Entertainment are joining forces on a new competition series, American Beauty Star, hosted by the 35-year-old Brazilian model, actress and Victoria’s Secret Angel, to air on Lifetime.

Adriana Lima

The series brings together 12 celebrity stylists and salon professionals to compete in a series of challenges, from creating high-end editorial looks to the most current glam creations for red carpets and runway shows. At the end of the season, only one contestant will be named American Beauty Star.

Celebrity stylist Sir John will mentor the contestants while former longtime Vogue Beauty director Sarah Brown will serve as a judge, alongside celebrity guests and beauty industry influencers.

Production begins in Los Angeles this June on 10 hourlong episodes.

“We are thrilled to be in partnership with A+E on the series, as it’s the perfect home for our highly engaging and entertaining beauty competition series,” said Executive Producer Norton Herrick of Herrick Entertainment. “Global sensation Adriana Lima will host alongside a slate of the highest-caliber names in beauty and lifestyle. The collection of talent and creativity makes the series a must-watch for beauty enthusiasts of all ages and interests.”