Sparked by Its Use in iPhone 7 Ad, Sandoval’s “La Virgen de la Macarena” Gains New Audience

Arturo Sandoval is expannding his audience…

The 67-year-old Cuban jazz trumpeter, pianist and composer’s bullfighting song, “La Virgen de la Macarena,” continues its olé-worthy run on Billboard’s Latin Digital Songs chart.

Arturo Sandoval

Sparked by the 2003 track’s use an iPhone 7 ad, it currently ranks No. 2 on the chart, right behind right behind Shakira and Maluma’s hit “Chantaje.”

The Apple spot, “Dive,” was shot in Barcelona and features a virile man of a certain age who bears a winking resemblance to Pablo Picasso, who continued to seduce young muses in his senior years.

The week before the Apple ad debuted in early November, Sandoval’s “La Virgin de la Macarena” sold 5 downloads. In the commercial’s first week, the track sold 1,362 downloads.

The song had 35,000 Shazam tags in November, and a total of 6,000 downloads sold and 83,000 streams.

“La Virgen de la Macarena,” also known popularly as “the bullfighting song,” is a classic paso doble, a rousing piece of sonic bravura synonymous with the bullring. Written by Spanish composers Bernardo Bautista and Antonio Ortiz, it has been covered by artists including Paco de Lucia, Trio Los Panchos, Maynard Ferguson and Canadian Brass, but was first widely popularized through a recording of the piece by Mexican trumpeter Rafael Mendez.

The Virgen de la Macarena of the song is a statue of the Virgin Mary that resides in the cathedral in Seville, Spain. La Macarena has historically been closely associated with matadors and bullfighting. In 1920, the Virgen was dressed all in black to mourn the famous bullfighter Joselito, who died after being gored in the ring.

Sandoval’s version of “La Virgen de la Macarena” was included on his 2003 album Trumpet Evolution, an homage to great jazz trumpet players that also includes the Chet Baker classic “My Funny Valentine” and “’Round Midnight.” The album was released by Emilio Estefan’s Crescent Moon label.

“La Virgen De La Macarena” had its biggest week in the time frame ending November 24, when the song sold 2,200 downloads, a 96 percent increase from the week prior. It was streamed 23,000 times, an 84 percent increase from the week before.

The latest chart (for week of January 21) marks the track’s peak at no. 2 on the Latin Digital Song Sales chart, with 3,013 downloads.

The “Dive” ad currently has over 4 1/2 million views on YouTube, and thanks to Apple, new fans of “La Virgen de la Macarena” who may have never been anywhere near a bullring have discovered its brassy, dramatic appeal.

“I’m playing this song right before I do anything!” wrote one customer in the comments on the song’s Amazon Music page.

Gabriel’s Death Causes Spike in Sales & Streams of His Catalog

Juan Gabriel’s death continues to impact the music charts…

The Mexican singer’s death on August 28 has caused a spike in sales and streams of the his repertoire.

Juan Gabriel

JuanGa’s U.S. album sales jumped to 37,000 in the week ending September 1, up 846 percent from the previous week.

Five of his albums dot Billboard’s Top Latin Albums chart (dated September 17), with four in the tally’s top 10. His Los Duo 2 ranks the highest, hopping 5-2 (up 1,412 percent to 9,000 copies). The last album he released in his lifetime (on Aug. 5), Vestido de Etiqueta: Por Eduardo Magallenes, slides 1-3 (despite a 192 percent jump in sales, to 5,000 copies) after crowning the September 3 and September 10-dated charts.

Gabriel becomes only the third act to have five simultaneous top 10s. He joins two other acts who achieved the distinction in death: Selena (who died in 1995) and Joan Sebastian (2015) each had five albums in the top 10 in the weeks following their deaths.

Gabriel, who began his career in the early 1970s, has placed a total of 32 albums on the chart (since it began in 1993).

He concurrently holds the top nine spots on the Latin Catalog Albums chart (led by his former Top Latin Albums No. 1, Mis Numero 1 … 40 Aniversario, 9,000 copies — up 1,370 percent). At No. 2, his 2014 set Los Duo, which finished as the top Latin album of the year on Billboard’s 2015 year-end charts.

Latin Catalog Albums Chart Rank (dated Sept. 17):
Rank, Title
No. 1, Mis Numero 1…40 Aniversario
No. 2, Los Duo
No. 3, Mis 40 En Bellas Artes (Parte 1)
No. 4, Mis 40 En Bellas Artes
No. 5, Los Gabriel…Cantan A Mexico (with Ana Gabriel)
No. 6, La Historia Del Divo
No. 7, Frente a Frente (with Ana Gabriel)
No. 8, Mis 40 En Bellas Artes (Parte 2)
No. 9, Los Gabriel…Para Ti (with Ana Gabriel)

On the Hot Latin Songs chart, which blends airplay, sales and streaming, 10 Gabriel tracks make the list. Only Sebastian has placed more songs on the chart at the same time, when he held 11 spots after his death (Aug. 1, 2015 chart).

Gabriel’s classic 1984 track “Querida” leads the entries at No. 4. It’s his highest charting song since 2001’s “Abrazame Muy Fuerte” reached No. 1. The Hot Latin Songs chart launched 30 years ago, and Gabriel’s “Yo No Se Que Me Paso” was the first No. 1 on the inaugural chart (Oct. 4, 1986). The posthumous entries give Gabriel a total of 36 career-charting songs on the list, with 20 having reached the top 10 (and seven No. 1s).

All of Gabriel’s tracks that debut or re-enter on Hot Latin Songs are powered primarily by streams. “Querida” leads with 2.4 million domestic plays during the week, while “Asi Fue” and “Hasta Que Te Conoci” follow with nearly 2 million streams each. Gabriel’s total on-demand audio and video streams increase 1,099 percent, to 52.9 million weekly U.S. plays.

Increased digital sales spur 21 Gabriel songs onto the 50-position Latin Digital Songs chart, the second-most simultaneous songs on the chart after Jenni Rivera placed 24 charting titles following her death in 2012.

“Querida” fronts the debuts, arriving at No. 4 (4,000 downloads). Overall digital song sales for Gabriel increased 3,045 percent, to 54,000 downloads, in the most recent week.

Shakira’s “Hips Don’t Lie” Celebrates Its 10th Anniversary Atop Billboard’s Latin Digital Songs Chart

Shakira’s hips don’t lie, but they’re still top notch…

News of the 10th anniversary of the 39-year-old Colombian superstar’s former No. 1 Billboard Hot Latin Songs chart hit “Hips Don’t Lie,” featuring Wyclef Jean, helped the song vault 12-1 on the Latin Digital Songs chart.


The song registered 5,000 downloads, up 264 percent.

“Hips Don’t Lie” spends its 15th week at the top of the latter chart, and first since 2014.

Since the inception of the chart in 2010, “Hips Don’t Lie” hasn’t fallen out of the top 20.

The song remains Shakira and Wyclef Jean’s only No. 1 hit on the Billboard Hot 100, where it crowned the chart for 2 weeks in 2006.

J Balvin’s “Ginza” Reaches No. 1 on Billboard’s Hot Latin Songs Chart

J Balvin is back at the top of the charts…

The 30-year-old Colombian reggaeton singer notches his second No. 1 on Billboard’s Hot Latin Songs chart with the ascent of “Ginza” (on the chart dated Oct. 17).

J Balvin

The track — released through Capitol Latin — rises 2-1 in its 11th chart week, bumping Nicky Jam and Enrique Iglesias’ “El Perdon” from the perch after a marathon 30-week rule (the second-longest No. 1 run ever).

Balvin previously hit No. 1 earlier in 2015 with “Ay Vamos,” which spent one week atop the chart (dated March 7).

The Hot Latin Songs chart blends airplay, streams and sales to determine the most popular Latin songs of the week in the U.S.

“Ginza” also reigns for a fifth consecutive week on the Latin Airplay chart (with 16 million in audience impressions in the frame ending Oct. 4, according to Nielsen Music; up 2 percent).

The single holds at No. 2 on both the Latin Digital Songs and Latin Streaming Songs charts (though with gains in both measurements).

J Balvin’s “Ginza” Reaches No. 1 on Billboard’s Latin Pop Airplay Chart

J Balvin is back at the helm this year…

The 30-year-old Colombian reggaeton singer jumps 3-1 on Billboard’s Latin Pop Airplay chart with his latest single “Ginza.”

J Balvin

The track is up 4 percent in plays at the format.

The spike in airplay nudges “Ginza” 3-2 on Billboard’s Hot Latin Songs chart, where it also takes Streaming Gainer honors (up 38 percent to 1.2 million weekly streams).

The track sold 5,000 downloads during the week ending Aug. 28, causing it to climb 4-3 on Billboard’s Latin Digital Songs chart.

It’s J Balvin’s second No. 1 on the Latin Pop Airplay chart.

Earlier this year, J Balvin spent three weeks at No. 1 with “Ay Vamos.”

Daddy Yankee’s “Sigueme y Te Sigo” Debuts at No. 10 on Billboard’s Latin Rhythm Airplay Chart

Daddy Yankee has earned a spot in the Billboard history books…

The 38-year-old Puerto Rican reggaeton singer-songwriter, producer and actor earns this week’s highest debut on Billboard’s Latin Rhythm Airplay chart as his new single “Sigueme y Te Sigo” debuts at No. 10.

Daddy Yankee

The track’s strong bow gives Daddy Yankee the most top 10s in the chart’s 10-year history. He was previously tied with Wisin & Yandel.

Logging 2.4 million audience impressions, “Sigueme y Te Sigo” also takes the highest entrance on Billboard’s Hot Latin Songs chart — bringing his total tally of charting songs to 37 (also breaking out of a tie with Wisin & Yandel for most charted songs by an urban act on the list).

“Sigueme y Te Sigo” enters the Latin Digital Songs chart at No. 8, with 2,000 downloads — marking his highest arrival on the sales chart since 2013 when he debuted at No. 7 as a featured act on Yandel‘s “Moviendo Caderas.”

Martin Notches His 24th Top 10 on Billboard’s Hot Latin Songs Chart

Ricky Martin is moving up the list of acts with the most top 10 hits on Billboard’s Hot Latin Songs chart…

The 42-year-old Puerto Rican singer has scored his 24th top 10 on the chart as “Adios” jumps 16-9.

Ricky Martin

The rise is fueled by Martin’s performance of the uptempo song at the Latin Grammy Awards, which aired on Univision on November 20.

The performance boosted the tune’s digital sales 151 percent (to 3,000 downloads) in the week ending November 23, according to Nielsen SoundScan. The rise in sales also drives the track 15-4 on Billboard’s Latin Digital Songs chart.

“Adios” moves Martin ahead of Gloria Estefan on the list of acts with the most top 10 hits on the Hot Latin Songs chart. Luis Miguel leads all artists, with 39 top 10s, followed by Enrique Iglesias (34), Chayanne (29), Cristian Castro (29), Marco Antonio Solis (25), Martin (24) and Estefan (23).

In addition to his solo turn on the awards, Martin also performed with Mexican duo Camila, singing their track “Perdon.” It also enjoyed a post-show sales bump (130 percent, to over 2,000 downloads), rising 21-9 on the Latin Digital Songs chart.

On the Latin Grammys‘ red carpet, Martin announced that his upcoming studio album will be released early next year.

Prince Royce’s “Te Robaré” Reaches No. 1 on Billboard’s Latin Airplay Chart

It’s Lucky No. 7 for Prince Royce

The 24-year-old Dominican American singer-songwriter’s latest single “Te Robaré” has reached the summit on Billboard’s Latin Airplay chart.

Prince Royce

The single raches 4-1 on the chart to give Prince Royce his seventh consecutive chart-topper on the list and his eighth No. 1 single overall.

In terms of successive No. 1s, the Bachata singer ranks second only to Enrique Iglesias, who started his chart career with eight straight trips to the summit (1995-97).

“Te Robaré” rises with 14.6 million audience impressions (up 33 percent), according to Nielsen BDS.

Royce will perform live on Telemundo‘s broadcast of the 2014 Billboard Latin Music Awards on April 24. He’s a 16-time finalist in 15 categories, including artist of the year.

On Top Latin Albums, 3BallMTY debuts its newest set, Globall, which enters at No. 4 with 2,000 copies sold, according to Nielsen SoundScan. The Mexican trio, known for blending tribal-guachera with electronic sounds, also climbs 22-18 on the sales/airplay/streaming-based Hot Latin Songs chart with “La Noche Es Tuya,” featuring America Sierra and Gerardo Ortiz.

Mexican pop group Camila is back with new single “Decidiste Dejarme.” Formerly a trio, the duo enters Hot Latin Songs at No. 31 with the first track from its forthcoming album, due in June.

The cut debuts at No. 13 on the  Latin Digital Songs chart, moving 2,000 downloads in its opening week. The group had last charted with “De Que Me Sirve La Vida,” which reached No. 24 on Hot Latin Songs in April 2012.