Nicky Jam Releases New Single “Polvo,” Featuring Myke Towers

Nicky Jam is ending this tumultuous year with a bang(er).

The 39-year-old Puerto Rican and Dominican American reggaeton singer has released the new single “Polvo,” featuring Myke Towers.

Nicky Jam

Produced by Sky Rompiendo and recorded by Saga Whiteblack, Nicky Jam’s new single with the 26-year-old Puerto Rican rapper/singer promises to become one of the bangers of 2021.

The track centers on two people who aren’t on speaking terms despite having sexual chemistry.

Mi polvo favorito, eh / La baby que yo necesito / ¿Por qué no vienes aquí ahora? / No quiero terminar así, no quiero que duermas sola,” Jam sings in the chorus.

The song starts off with an enthralling piano melody that transforms into a sultry reggaeton beat.

The music video was directed by Mike Ho and produced by Cinema Giants and features model and Nicky Jam’s fiancé Cydney Moreau.

Prince Royce Replaces Himself at No. 1 on Billboard’s Tropical Airplay Chart

Prince Royce is his own replacement…

The 31-year-old Dominican American bachata singer has replaced himself at No. 1 on the Tropical Airplay chart.

Prince Royce

On the October 24-dated survey, his latest single “Lotería” climbs 2-1, bumping his own “Carita de Inocente” down 1-2.

“Carita de Inocente” had earlier set the record for the most weeks at No. 1, and its total weeks atop the list now stand at 29.

“It feels great to have the top two Tropical Airplay songs in the country and I’m so thankful to everyone at radio and the fans who keep embracing my music and bachata,” Royce tells Billboard.

The last time an artist ranked first and second in the same chart week was Marc Anthony with “Lo Que Te Di” at No. 1 and “Parecen Viernes” at No. 2 (January 25-dated lists).

The last act, however, to replace himself at No. 1 was Nicky Jam in January 2018. Romeo Santos’ “Bella y Sensual,” which features Jam and Daddy Yankee, ceded its five-week reign to “Cásate Conmigo,” his collaboration with Silvestre Dangond (Jan. 27, 2018-dated list).

“Lotería” leads the list dated October 24, advancing from the runner-up position, thanks to a 34% gain in audience impressions, to 4 million, earned in the week ending October 18, according to Nielsen Music/MRC Data.

The tune helps the bachata singer-songwriter up his career No. 1 count to 19, extending his third-most record in the chart’s 26-year history. Royce stands just behind Marc Anthony with 32 No. 1s and Victor Manuelle with 28.)

“Lotería” is from Royce’s Alter Ego album, which debuted at No. 1 on the Top Latin Albums chart (dated February 22). The tune was produced by Royce alongside D’lesly “Dice” Lora and written by Royce, Lora, Yonathan “Mickey” Then and Ronald “Dae” López.

Over on Latin Airplay, “Lotería” enters the top 25, hiking 34-24.

Anitta to Take Part in Special One-On-One Conversation with Ryan Tedder at This Year’s Virtual Latin Music Week

Anitta is ready to open up about being a girl from Rio

The 27-year-old Brazilian singer, who recently released the Cardi B & Myke Towers collaboration “Me Gusta,” will take part in this year’s virtual Latin Music Week (Oct. 20-23).

AnittaAnitta joins a list of new additions to the roster that includes Anuel AA, Becky G, Nicky JamLos Tigres del Norte and Wisin.

Anitta and producer and lead singer of OneRepublic, Ryan Tedder, will take part in a one-on-one conversation about working together on Anitta’s forthcoming album, Girl From Rio and much more.

Puerto Rican rapper and Billboard Latin Music Awards finalist Anuel AA will be joined by his close friend, Academy Award-winning actor Jamie Foxx, to talk about their upcoming joint music and film projects, including a documentary on Anuel’s life, produced by Anuel, Foxx, and RD Whittington.

Mexican-American hitmaker Becky G will join Jorge and Hernán Hernández from the iconic norteño group Los Tigres del Norte to discuss the role artists currently play in engaging voters and the immigrant experience as seen by two generations of iconic Mexican American artists.

Reggaeton star Nicky Jam will discuss the process behind his songs with Billboard’s Latin industry lead Leila Cobo for the “Sony ATV Iconic Songwriter” panel.

And Latin urban superstar Wisin will be joined by Latin music executive Walter Kolm to chat about how the two are expanding into their own label operations, how they are discovering new talent and creating new and novel marketing and promotions strategies in the music business, in a panel moderated by Enrique Santos, chairman and chief creative officer of iHeart Latino.

The newly-announced panelists join a star-studded Latin Music Week that will also feature superstar speakers like J Balvin, Maluma, Jennifer Lopez, Rosalía, Ozuna, Carlos Vives, Sech and Camilo. This year’s Latin Music Week, which was originally scheduled to take place April 20-23 in Las Vegas, NV and was postponed due to COVID-19.

Celebrating its 30th anniversary as the longest-running and biggest Latin music industry, the three day immersive experience dedicated to Latin Music, culture and entertainment, will feature intimate artist conversations, industry panels, workshops and performances. Additional participants and schedule will be announced in the coming weeks. To reserve a spot and receive updates, RSVP here.

Prince Royce Joins Global Citizen & HeadCount’s ‘Just Vote’ Campaign

Prince Royce is getting out the vote…

The 31-year-old Dominican American bachata singer, who performed as part of this year’s Democratic National Convention, has joined Global Citizen and voter registration organization HeadCount’s Just Vote campaign.

Prince Royce

Prince Royce joins a roster of new additions that includes Bob Weir, Dave Matthews, Donna Karan, Dove Cameron, Gavin Rossdale, Kaia Gerber, Andrew “King Bach” Bachelor, Lenny Kravitz, Madison Beer, Meghan Trainor and Shawn Mendes.

The Just Vote campaign aims to engage young Americans to check their status, register and vote in the November 2020 general elections and beyond. The non-partisan campaign has the goal of engaging one million young voters and get 50,000 young people registered ahead of the 2020 elections.

The group joins previously announced participants Billie Eilish, Billy Porter, DJ Khaled, FINNEAS, Julianne Hough, Loren Gray, Nicky Jam, Quavo, Taylor Swift and Usher.

“We are at a pivotal moment in the campaign as we head towards the final stretch of voter registration,” said Hugh Evans, co-founder and CEO of Global Citizen. “Through this campaign, tens of thousands of young people have already checked their voter registration status, but we have to keep up the momentum. It’s more important than ever to engage young people in the political process, and with the support of these great artists, even more young people will get registered to vote.”

By checking their voter registration status, young people can unlock exclusive experiences, performances and memorabilia donated by artists and entertainers. Once they check their voting registration status, participants will have the opportunity to receive access to opportunities like a one-on-one video chat with Kravitz, an acoustic performance by Matthews, a virtual hangout with Trainor and more.

Lenny Tavarez Releases Anti-Domestic Violence Single “La Mujer Traiciona,” Featuring Beéle

Lenny Tavarez is using his voice to take a stand against domestic violence.

The Puerto Rican Latin trap singer is offering listeners a taste of his sensitive side in his latest single, “La Mujer Traiciona,” which features 17-year-old upcoming artist Beéle.

Lenny Tavarez

“La Mujer Traiciona” narrates the story of a woman who is unfaithful as a result of physical, mental and emotional abuse from her partner.

“If a woman doesn’t feel protected and doesn’t feel loved, she will most probably betray her partner,” Tavarez tells Billboard. “This song was born with the need to give women a weapon to say ‘yes, I failed you but it was your fault.’”

Recent statistics by the National Domestic Violence Hotline show that “on average, 24 people per minute are victims of rape, physical violence or stalking by an intimate partner in the United States,” which is why Tavarez decided to bring up the important social issue.

“Not only do we want to raise awareness but we want to make it clear that domestic violence is a problem,” he says. “Above all, we want to empower women not to give up and to seek help if this is happening to them.”

Directed by Laura Castellanos, the music video shows the heartbreaking storyline of a woman who is a victim of abuse but in the end, leaves her toxic relationship. The closing frame shares the phone number to National Domestic Violence Hotline at 1−800−799−7233

“It was incredible to film this video during the pandemic,” Tavarez says, explaining that Beéle filmed his part in Bogota, the actors were filmed in Medellin, and he filmed in Miami.

For his new track, which is a tropical dancehall with Afrobeat melodies, Tavarez teamed up with Beéle because he admires his incredible voice and clarity on his sound. “I’m really happy to have him on this song. I like to vouch for the newer talents.”

As for the best advice he can offer to men and women in this situation? “It all starts with self-love,” he says. “If you give your partner an environment of love, your partner will respond with the same. Men, don’t ever lay a hand on a woman for any reason and women, be smart! Many times men give the wrong signals from the beginning.”

“La Mujer Traiciona,” which was produced by Dimelo Flow and King Swifft, forms part of Tavarez’s upcoming studio album Krack, which includes collaborations with Nicky Jam, Rauw Alejandro, Cazzu, Anitta and Natanael Cano, among others.

Watch the music video below.

Yandel Releases Sequel to His Debut Solo Album, “Quien Contra Mi 2”

Yandel is back with more contra music…

Seventeen years after releasing his solo debut album Quien Contra Mi, the 43-year-old Puerto Rican reggaeton singer-songwriter has released a sequel that features 22 tracks.

Yandel

Written and produced between his home and studio in Orlando while in quarantime during the COVID-19 pandemic, Quien Contra Mi 2 features 28 different collaborations, including music with J Balvin, Snoop Dogg and Ruben Blades, Anuel AA, El Alfa, Manuel Turizo, Nicky Jam and Rauw Alejandro.

In the nearly four-minute intro, Yandel shares a motivational speech to the new generation of artists.

“I wanted to tell my story, to pump up the kids who are just starting. And, since people always say I’m so quiet, well, here’s something different,” he says, elaborating on his struggles and accomplishments.

Quien Contra Mí was released in September 2003.

El Alfa Releases “A Correr Los Lakers (Remix)” Video, Featuring Nicky Jam, Ozuna, Arcangel & Secreto

El Alfa is ballin’…

The 29-year-old Dominicanartist, whose full name is Emmanuel Herrera Batista, has released the star-studded music video for “A Correr Los Lakers (Remix).”

El Alfa

El Alfa previously surprised fans with a forthcoming collaboration with Nicky JamOzunaArcangel and SecretoEl Famoso Biberon.” 

He promised his followers on Instagramthat he would release the song and video once the cover art reached 300,000 comments. Keeping his promise, he launched the production during the Fourth of Julylong weekend.

“A Correr Los Lakers,” presented by El Jefe Records, is about being the best in the game and not caring what the haters think. 

“Like Lebron, I’m a delinquent on the court,” says part of the lyrics. 

In the music video, directed by Rodrigo Films, produced by Chael and filmed in the Dominican Republic, Miami and Puerto Rico, the five artists are either shooting hoops in the basketball court, jamming to the song in a locker room, or flaunting their best Lakers gear. 

“It’s the best video of my career,” El Alfa assured his fans on a post.

On the day he announced the remix, El Alfa thanked his colleagues for jumping on board. “Thank you, Arcangel, for being the first to get on this global hit. Then, Nicky Jam for always being there for me. I love you. After 12 years of friendship, God finally allowed me to record with Secreto, much love. And finally, I want to thank Ozuna for giving me the opportunity. He told me this song will break records around the world.”

The original track forms part of El Alfa’s El Androide album released in May. The music video for “A Correr Los Lakers (Remix)” landed No. 1 on YouTube’s trending page.

Sky Rompiendo Signs Exclusive Multi-Year Worldwide Deal with Sony/ATV Music Publishing

Sky Rompiendo is switching alliances…

Sony/ATV Music Publishing entered an exclusive multi-year worldwide publishing agreement with the Colombian producer and songwriter.

Sky Rompiendo

Formerly signed to Warner Chappell Music, Sky Rompiendo joins Sony’s roster as his career is on the rise. 

“This is a new challenge,” Sky said about the deal. “With the experience I have gained over the years coupled with this new alliance, I hope that I will be able to discover just how far music will take me.”

J Balvin‘s executive producer and longtime collaborator, Sky produced Balvin’s Colores, which peaked at No. 2 on Billboard‘sTop Latin Albums chart and debuted at No. 15 on the Billboard 200.

Sky is one of the foremost producers and songwriters working in music today,” said Jorge Mejía, president and CEO of Sony/ATV Music Publishing’s Latin American and U.S. Latin. “We are honored to have him join our family, and are so looking forward to being part of what’s next!”

Currently, the five-time Latin Grammy-winning producer is working with RosalíaManuel Turizo and Nicky Jam, among others. 

Most recently, the chart-topping producer co-produced Rosalía and Travis Scott‘s “TKN,” which peaked at No. 2 on the Billboard Hot 100 chart dated June 13.

Feid Releases “Porfa” Remix Featuring J Balvin, Nicky Jam, Maluma & Sech

Feid is (re)mixing things up…

The 27-year-old Colombian singer and songwriter has recruited some big name Latin stars for the recently released remix of his single “Porfa.”

Feid

Feid recruited his good friends J BalvinNicky JamMaluma and Sech for the star-studded collaboration.

The original Sky Rompiendo-produced track, released late last year, featured Justin Quiles

The song perfectly highlights Feid’s distinguishable R&B-tropical-pop fusions. In February, he dropped the official music video.

With the remix, Feid has coined the song as “possibly his best song all year.” 

“Porfa” is about wanting your ex to come back to you.

“I ask you to please don’t leave, stay with me/ I lost track of all the days I haven’t eaten/ I’m going crazy looking for you and I can’t find you/ I don’t want to touch anyone else to be with you,” the lyrics express. 

On the remix, the collaborators spit their verses asking for their girl to return.

The nearly seven-minute music video shows all six artists performing the song in a neon-drenched room with old televisions as different models are wandering alone as a sign that they’re enjoying their independence.

On the Billboard charts, “Porfa” has secured chart entries on Hot Latin Songs and Latin Airplay charts.

Nicky Jam Releases New Single “Desahogo,” Featuring Carla Morrison

Nicky Jam has found a little relief

The 39-year-old Puerto Rican and Dominican American reggaeton singer/songwriter has released the surprise freestyle single “Desahogo,” featuring Carla Morrison.

Nicky Jam

To the beat of Morrison’s 2013 single “Disfruto,” Nicky Jam opens up about his life struggles, insecurities, and challenging road to success. 

“God gave me another opportunity/ I lifted my head and don’t plan on lowering it,” he chants, also mentioning Colombia, where he previously lived, and where he revived his music career.

Throughout the lyrics, Nicky Jam sings about important life lessons like materialistic things not fulfilling him on a sentimental level, and how he was his own enemy. He also thanks reggaeton veterans Daddy Yankee and El Ñejo for being true brothers who stood by his side.

Morrison’s enthralling chorus kicks off the track and shines again toward the ending: “Me complace amarte / Disfruto acariciarte y ponerte a dormir / Es escalofriante / Tenerte de frente / Hacerte sonreír.”

“I hope this passes to get ready for another concert in el Choli next year,” he says in reference to the current health crisis. “I continue being the same but with more zeroes / I continue being the same but more sincere.”

An animated music video, directed by Marlon Villar, shows a cartoon version of Nicky Jam telling his story on the streets. The clip landed at No. 8 on YouTube’s trending page at the time of publishing.