Eva Longoria’s “Flamin’ Hot” to Stream on Hulu & Disney+ on June 9

Eva Longoria’s (flamin’) hot directorial debut will debut on two streamers this summer.

Following the world premiere at SXSW of Flamin’ Hot, Searchlight Pictures’ feature directorial debut by the 48-year-old Mexican American actress, producer and director, the film will stream on both Hulu and Disney+ on June 9.

Eva LongoriaIt’s the first time that a new movie has been made available on both of the Disney-owned OTT services stateside. The filmwill stream on Disney+ overseas.

The film is based on the true story of Richard Montañez (Jesse Garcia), a Frito-Lay janitor who disrupted the food industry by channeling his Mexican-American heritage to turn Flamin’ Hot Cheetos from a snack into an iconic global pop culture phenomenon.

“I’m so excited for the world to see Flamin’ Hot on these two streaming platforms making this universal, inspirational story accessible to an even wider audience,” director Longoria said. “Now everyone can celebrate the joy, power and heart of this film that also happens to uplift Latinos both in front of and behind the camera.”

Added Searchlight Presidents David Greenbaum and Matthew Greenfield. “Eva’s inspiring film is a joy to experience and we could not be happier that it will now be available to even more families and audiences around the world.”

Producer DeVon Franklin said: “From the moment I found Richard Montanez’ story seven years ago, I knew it would resonate with and inspire audiences everywhere. I’m so grateful to Searchlight, Hulu, and now Disney+ for giving us this historic opportunity to bring his uplifting true story to over 200 million subscribers around the world!”

The film is a Franklin Entertainment Production written by Lewis Colick and Linda Yvette Chávez (Gentefied creator-writer).

It stars Garcia as Richard, Annie Gonzalez as his wife, Judy; Emilio Rivera as Richard’s father, Nacho; Dennis Haysbert as Richard’s mentor, Clarence; and four-time Emmy winner Tony Shalhoub (The Marvelous Mrs. Maisel) as PepsiCo CEO Roger Enrico.

Other cast members include Matt Walsh (Veep), Bobby Soto (Narcos) and Pepe Serna (Scarface).

Ana Patricia Botin Named to Forbes’ The World’s 100 Most Powerful Women List

Ana Patricia Botin has the power

Forbes magazine has unveiled its list of The World’s 100 Most Powerful Women, with the 62-year-old Spanish banking executive coming in at No. 15.

Ana Patricia BotínBotin became the executive chairman of Santander in 2014, after the sudden death of her father, Emilio.

She pulled off a coup in 2017 when Banco Santander acquired failing Banco Popular (BP) for 1 euro to become Spain’s largest bank.

In the face of political unrest, she has championed fintech and focused on entrepreneurs, backing small enterprise and women-owned businesses.

She launched Santander X to support university entrepreneurship and helped create the country’s first multi-sector blockchain-based platform.

Paula Santilli comes in at No. 71 on the list…

The Mexican businesswoman has been the CEO of PepsiCo Latin America since May 2019. She oversees more than $7 billion in annual net revenue.

She leads the company’s food and beverage businesses for Mexico, South America, Central America, and the Caribbean–a business segment that boasts more 70,000 direct jobs in 34 markets.

In March 2022, Pepsico named Santilli to its board of directors.

At No. 94 on the list, Xiomara Castro

The 63-year-old Honduran politician was sworn in as Honduras’ president in January 2022, becoming the first woman to hold the position.

She was elected to the role with 1.7 million votes, the largest number of votes in Honduras’ history.

She was previously the country’s first lady: her husband, Manuel Zelaya, was president from 2006 until a coup d’etat ended his term in 2009.

Castro campaigned for the presidency on a platform that included protecting and expanding women’s rights (Honduras has high rates of femicide and restrictive abortion policies).

Here’s a list of the Latinas on the list:

No. 15: Ana Patricia Botin, Spain, Finance
No. 71: Paula Santilli, Mexico, Business
No. 94: Xiomara Castro, Honduras, Politics & Policy

Bad Bunny Partners with Cheetos for “Deja Tu Huella” Campaign

Bad Bunny’s making his (orange) mark…

Over the weekend, videos of the 26-year-old Puerto Rican Latin trap and reggaeton singer filming in the streets of California’s Boyle Heights in flooded social media. He was spotted by fans doing various takes for an upcoming Cheetos commercial, and the cat was out of the bag. “I wasn’t expecting that,” he tells Billboard by phone. “The word got around and it was like a sold-out concert,” he jokes.

Bad Bunny x Cheetos

After teaming up with various brands this year including Crocs, Bad Bunny has now joined forces with Cheetos for its “Deja Tu Huella” campaign — a new multi-platform initiative designed to rally the next generation to leave their mark in their culture.

“This initiative is important because it’s the union of two brands, the commercials are amazing, and it’s an encouragement for the Latin community,” says Bad Bunny, whose real name is Benito Antonio Martínez Ocasio. “I feel proud because we are using our tools and the motivation to invite Latinos to leave their mark in what they love and to reach their goals whether it’s in music, sports, or the arts.”

Through “Deja Tu Huella,” Cheetos wants to celebrate and help lift up the Latino community.

“I’m leaving my mark in many ways,” Bunny continues. “For me, it’s important to leave my mark with my creations in music but also as a human being. My music has traveled far around the world and 100 percent in Spanish with my Puerto Rican slang. Wherever I go, in every interview, I let everyone know that I am Latino and Puerto Rican and I think that I have left that mark well placed in the whole world.”

But the partnership is more than just a campaign.

Cheetos, in collaboration with the singer’s Good Bunny Foundation, is giving back to the Hispanic community with a $500,000 commitment. This complements the recently announced PepsiCo and PepsiCo Foundation commitment to the Latino community with $170 million in support over five years to further build on its long-standing efforts to address racial inequality and create opportunity, according to an official press statement.

“It’s undeniable that Hispanic culture has shaped American pop culture. And it’s that culture that has inspired much of Cheetos initiatives in food, fashion, and entertainment,” said Marissa Solis, svp of marketing, Frito-Lay North America, in a statement. “On the heels of Hispanic Heritage Month, we’re proud to kick off a campaign that pays tribute to the Latinos who are pushing boundaries and rewriting the rules. And, we’ll have a lot of fun along the way when we see what Mr. Bunny and Mr. Chester has a store for fans this November.”

The Bad Bunny and Cheetos collaboration will be unveiled on Sunday, November 22 during the 2020 American Music Awards, where he’s a four-time nominee. As part of the AMAs partnership, Cheetos is also sponsoring the expansion of the Latin award categories including favorite male artist, favorite female artist, favorite album, and favorite song.

As for the “Yo Perreo Sola” singer’s favorite Cheetos flavor? “I like the ‘Flamin’ Hot Limón’ the most,” he concludes.