Tag Archives: Sirope Vivo

Alejandro Sanz Renews Recording Agreement with Universal Music Spain

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Alejandro Sanz isn’t going anywhere…

The 50-year-old Spanish singer has renewed his artist recording agreement with Universal Music Spain.

Alejandro Sanz

Sanz and Universal Music’s alliance dates back to 2011 and has led to the launch of two studio album releases (La Música No Se Toca and Sirope), three live performance albums (La Música No Se Toca En Vivo, Sirope Vivoy +ES+ El Concierto) and the documentary film Sanz: Lo Que Fui Es Lo Que Soy.

“Prolonging the agreement with Universal allows me to continue growing as an artist,” said Sanz in a press release. “It allows me to create and innovate within a trusted environment. It strengthens me as a musician to stay on the same route I have been advancing for years.”

Today the renewed alliance starts a new phase of work and artistic collaboration.

“Working with Alejandro, the most successful Spanish artist of the last three decades and renewing this commitment, gives us the opportunity to continue reinventing together the new model of creation, communication, consumption and marketing of music in all its facets,” added Narcis Rebollo, President of Universal Music Spain and Portugal. “Ratifies Universal Music as the pioneering and leading entertainment company in its sector.”

Last year, Sanz released “No Tengo Nada,” the first single of his forthcoming album titled #ElDisco. He also announced his four major concerts in Spain this year as part of the #LaGira Tour.

Sanz has won 17 Latin Grammys and three Grammys. He has received the Latin Grammy for Album of the Year three times, more than any other artist.

Sanz’s HBO Latino Concert Special to Offer Rare Career Retrospective

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Alejandro Sanz is offering fans a career retrospective as part of his HBO Latino special.

The 47-year-old Spanish singer-songwriter and musician has given the cable network exclusive access to his current Sirope Vivo tour, which is named after his 2015 studio album.

Alejandro Sanz

“I’ve put together a kind of play that narrates my career from my latest song to my earliest,” Sanz tells Billboard. “I end the show with ‘Pisando fuerte,’ a song I hadn’t performed in years, and which has lyrics I wrote as a teen.”

It’s a rare glimpse into the full arc of Sanz’s career and the first time, he says, that he’s truly provided a career retrospective, spanning over 25 years.

Now, as Sanz prepares to kick off the Latin American leg of his tour Jan. 29 in Mexico, HBO Latino will premiere the “Sirope Vivo” concert special on February 12.

Filmed live at Madrid’s Barclay Center last September, the special will also feature exclusive behind-the-scenes footage and can also be watched anytime on HBO On Demand, HBO GO and HBO NOW.

“It’s the first time I plan a show as if I were constructing a photo album,” says Sanz “I don’t know about you, but I like to look at albums from the end to the beginning.”