Bad Bunny Leads Spotify’s Annual “Wrapped” Music Streaming Rankings

Bad Bunny’s this year’s Spotify star…

The streaming service has released its annual “Wrapped” report, summing up trends in audio, with the 26-year-old Puerto Rican Latin trap and reggaeton singer leading the music streaming rankings.

Bad Bunny

Bad Bunny edged Drake to top the Most Streamed Artists Globally list, while his Oasis collaborator, J Balvin, coming in at No. 3 on the chart. Last year, the “Yo Perreo Sola” singer came in at No. 5 on the chart.

Bad Bunny’s first (of three) album of 2020, YHLQMDLG,came in at No. 1 on Spotify’s Most Streamed Albums Globally list.

Bad Bunny and J Balvin were the only two Latinx artists to appear on Spotify’s music lists.

Spotify 2020 Wrapped Global Top Lists

Most Streamed Artists Globally

  • Bad Bunny
  • Drake
  • J Balvin
  • Juice WRLD
  • The Weeknd

Most Streamed Female Artists

  • Billie Eilish
  • Taylor Swift
  • Ariana Grande
  • Dua Lipa
  • Halsey

Most Streamed Albums Globally

  • YHLQMDLG, Bad Bunny
  • After Hours, The Weeknd
  • Hollywood’s Bleeding, Post Malone
  • Fine Line, Harry Styles
  • Future Nostalgia, Dua Lipa

Most Streamed Songs Globally

  • “Blinding Lights” by The Weeknd
  • “Dance Monkey” by Tones and I
  • “The Box” by Roddy Ricch
  • “Roses – Imanbek Remix” by Imanbek and SAINt JHN
  • “Don’t Start Now” by Dua Lipa

Spotify 2020 Wrapped U.S. Top Lists

U.S. Most Streamed Artists

  • Juice WRLD
  • Drake
  • Lil Uzi Vert
  • Post Malone
  • Taylor Swift

U.S. Most Streamed Female Artists

  • Taylor Swift
  • Billie Eilish
  • Ariana Grande
  • Halsey
  • Megan Thee Stallion

U.S. Most Streamed Tracks

  • “The Box” by Roddy Ricch
  • “Blinding Lights” by The Weeknd
  • “Blueberry Faygo” by Lil Mosey
  • “ROCKSTAR (feat Roddy Ricch)” by DaBaby, Roddy Ricch
  • “Life Is Good (feat Drake)” by Drake, Future

U.S. Most Streamed Albums

  • Legends Never Die, Juice WRLD
  • Eternal Atake (Deluxe) – LUV vs. The World 2,Lil Uzi Vert
  • Hollywood’s Bleeding, Post Malone
  • After Hours, The Weeknd
  • Please Excuse Me For Being Antisocial, Roddy Ricch

Alaina Castillo Getting Out the Vote as Part of Spotify’s “Play Your Part” Non-Partisan Initiative

Alaina Castillo is playing her part in getting out the vote…

There are less than two months before the U.S. presidential election on November 3, and Spotify has unveiled a non-partisan initiative, featuring the participation of the Latina singer, that’ll leverage the wide reach of the streaming platform to encourage voter turnout.

Alaina Castillo

Entitled “Play Your Part” and available on the “Home” section of Spotify’s official mobile app, the initiative is designed to provide resources, information and encouragement for users residing in the U.S.

The multi-faceted initiative, which kicked off on Wednesday, includes Spotify Voter’s Booth, a hub providing resources and information so users can register and make a plan to vote; new artist and influencer-curated playlists to keep users entertained during the voting process; special curated episodes about civic engagement from podcasts including Famous Fates: Movers & Shakers and Dope Labs; and video and audio voting reminders in several of Spotify’s flagship playlists.

Play Your Part includes a concerted effort to encourage young users to vote via partnerships with artists and influencers including Castillo, Conan Gray, King Princess, Chloe x Halle and more. From today, first-time voters on Spotify will receive messages from “fellow first timers” encouraging them to register.

Additionally, co-curated playlists from Seventeen Magazine and the music-focused voter registration organization HeadCount will be added to Spotify to encourage users to participate.

The Spotify-owned podcast company Anchor will also be launching an “election takeover” of its Sponsorships tool that will give podcasters the opportunity to donate their ad space to the voting nonprofits HeadCount, BallotReady and Democracy Works.

Earlier this year, Castillo was one of the artists featured as part of Spotify’s RADAR initiative, a global development program for emerging artists around the world. RADAR allows Spotify to deepen its commitment to young talent at all stages and strengthen their connections to their audiences.

Maria Becerra Becomes First Latin Artist to Join 300 Entertainment’s Roster

Maria Becerra has 300 reasons to celebrate…

The 20-year-old rising Argentinian singer-songwriter has signed with 300 Entertainment, home to artists including Megan Thee Stallion and Fetty Wap.

Maria Becerra

A promising act in the urban-pop scene in her native Argentina, Becerra becomes the first Latin artist to join the indie label’s roster. 

“When we were finalizing everything just a few months ago, I couldn’t believe it,” says Becerra, who cites Rihanna as her biggest inspiration.

“I did some research on them and the artists they have and realized that the 300 team can help me get to where I want to get in the future,” she adds. 

Although the future is hard to imagine amid a global pandemic, “I just want my music to be listened to worldwide and become a leading female voice in Argentina,” continues Becerra, who boasts of more than 1 million monthly listeners on Spotify and has 2.5 million followers on Instagram.

Spotify Developing Original Audio Programming for the U.S. Latino Podcast Audience

Spotify is investing in Latinx voices…

The Swedish digital music service has created a team to develop original audio programming for the growing U.S. Latino podcast audience.

Spotify

Spotify, which over the last two years has made a sizeable investment into non-music audio formats like podcasting, will work with Latinx creators to produce both English- and Spanish-language programming.

Javier Piñol, who for the last two years has served as head of studios for Spotify in Latin America, will lead the group.

“As we continue to grow we want to make sure we’re developing content that is relevant to our audiences. Our mission is to bring the U.S. Latinx consumer the streaming access they want and need, all in one place,” said Courtney Holt, global head of studios and video for Spotify.

Latinos represent 18 percent of the U.S. population, or more than 60 million people, and they are listening to podcasts more than ever before. A quarter of Latinos age 18 and up in the U.S. have listened to a podcast in the last month, according to an Edison Research report published June 30. The report also found that the majority of Latinos started listening to podcasts within the last year.  

As a global platform, Spotify has invested in podcasts for Latin American markets, including Fausto and Se Regalan Dudas in Mexico and Café da Manhã in Brazil. Earlier this year, reggaeton artist J Balvinreleased the original podcast Made in Medellín, promoting the six-episode series during his Super Bowl halftime performance alongside Jennifer Lopez and Shakira.

“We have seen our podcast content consumption grow in Latin America, and now, we’re focusing on giving the U.S. Latin market well deserved attention as the best destination to consume relevant Latin podcasts,” added Holt. Spotify is already in business with digital creator and singer Lele Pons, who is developing a podcast for its platform.

Spotify reaches 286 million monthly users in 79 countries. The company has 130 million subscribers to its ad-free service. In addition to expanding its podcast programing in the U.S., the company is also beginning to bring local versions of its originals to other markets, per a Reuters report. It is starting with scripted series Sandra, which will get adaptations in countries including France and Mexico.

Yeison Jimenez Signs With Vibras Lab for Global Representation

Yeison Jimenez has a vibrant future…

The 28-year-old Colombian singer has signed with Vibras Lab, the management company headed by J Balvin co-manager Fabio Acosta, for global representation.  

Yeison-Jimenez-

Jiménez, signed to Sony Colombia, is one of the leaders in the country’s burgeoning “Música popular,” or popular music movement, the name given locally to Colombia’s take on regional Mexican music.

“Colombia is a trend-setter in music, and música popular, as they call the genre in Colombia, has seen huge growth there in the past year,” says Acosta. “Yeison is a leader in that genre and he has the potential to be one of those Colombian artists who are very successful with another genre, as happened with reggaetón and artists from Medellín.”

The deal with Vibras, says Acosta, will allow Jiménez to expand in other territories. 

Already, the singer/songwriter has more than 400,000 followers on Spotify

Jiménez’s music is an example of how regional genres morph. Although he’s rooted in Mexican norteño and mariachi sounds, he also adds tropical music and the traditional acoustic guitar of Colombian popular music from the countryside for a unique blend of sounds.

Jiménez joins a Vibras roster that also includes Colombian Manuel Medrano, Argentine rapper Cazzu, J Balvin and newly signed Matt Paris.

Anitta Signs Recording Deal with Warner Records

Anitta is ready to breakthrough in the United States…

The 27-year-old Brazilian singer, a massive star in Latin America, has signed a recording contract with Warner Records. And she’s eyeing the release of a multilingual debut, to be produced by Ryan Tedder, in the U.S. later this year. 

Anitta

Anitta fuses elements of reggaetón, bossa nova, R&B, hip-hop, EDM and funk carioca to create her own unique musical blend. 

She’s previously collaborated with the likes of Miley CyrusBecky GJ BalvinKaty PerryDavid Guetta and P. Diddy.

Already a star in her native Brazil — where Anitta is the most streamed artist — and beyond, Anitta’s digital profile includes 47 million Instagram followers, nearly 5 billion YouTube views, in addition to more than 14 million YouTube subscribers, and 6.5 billion cumulative Spotif ystreams. 

She has been nominated for five Latin Grammys and has won 6 MTV EMAs. She was set to perform at Coachellaand Rock In Riothis year before the COVID-19pandemic caused the cancellation of both.

“I’m so excited to join the U.S. Warner Records team,” said Anitta, who is based in Rio de Janeiro. “It’s the most important moment in my career. Now, I can show more about my art and culture to the world internationally. I can’t wait for everyone to hear all the new music I’ve been working on, which will be a fresh blend of both Spanish and English.”

“We’re thrilled to partner with the global Warner Music Latin team to bring Anitta’s incredible music to the U.S. and beyond. Anitta is truly unlike any artist we’ve ever experienced,” said Aaron Bay-Schuck and Tom Corson, co-chairmen of Warner Records. “ She’s not only an extraordinary musical talent, but is a blazing creative force, an electrifying performer and a true cultural phenomenon.”

“XRey” Podcast About King Juan Carlos I’s Abdication Being Adapted for Television

The story behind King Juan Carlos I’s relinquishment of his crown is headed to the small story…

XRey, a Spotify podcast from The Story Lab on the abdication of the 82-year-old former Spanish king, is being adapted for television by the producer of Netflix original Hache.

King Juan Carlos I

The Story Lab is working with Weekend Studio on the adaptation after XReyhas been among Spotify’s top three podcasts in Spain since premiering on May 19.

King Juan Carlos I abdicated in 2014 in sudden and unexplained circumstances and the 10-part XRey podcastfeatures testimony from prime ministers, leading historians and investigative journalists. It’s produced by Toni Garrido.

Michael Iskas, global president of The Story Lab, said: “Toni and his team at The Story Lab Spain have brought the XReystory to life in a brilliantly creative way to deliver a breakout hit on Spotify that has the pace of a political thriller.”

Weekend Studio president Tomás Cimadevilla added: “XReyhas a potent mix of intrigue, royalty and international power play. This fascinating story, which is captivating listeners on Spotify, is ideal for adaptation as a major TV drama.”

Selena Gomez Curates Special “Cooking Together” Playlist for Spotify

Selena Gomez is hoping to answer your wildest streams…

The 27-year-old Mexican American singer/actress is among the artists forming part of Spotify’s new suite of celebrity-curated playlists in their “Listening Together” collection under the titles Together and ICYMI.

Selena Gomez

The playlists and podcasts are intended to “bring a sense of connection and comfort to listeners when they need it most,” according to a statement from Spotify. 

The playlists feature lists pulled together by Gomez (Cooking Together), Dolly Parton (At Home Together), Normani (Working Out Together), Lil Yachty(Gaming Together) and Kiana Ledé(Meditating Together).

The playlists and podcasts from celebs, artists, podcasters and influencers will refresh weekly, allowing them to “share in users’ favorite at-home interests, past times and passions… based on the most popular home-based activities like cooking, cleaning, workouts & wellness, gaming and more.”

Gomez’s Cooking Together roster features several of her own songs (“Boyfriend,” “Vulnerable,” “Rare” and “Ring“), as well as songs by Fleetwood Mac (“Gypsy“), Kacey Musgraves (“Lonely Weekend“), Saint Jhn (“God Bless the Internet“), Parton (“He’s Alive“), Surfaces (“Sunday Best“) and Harry Styles(“Adore You“) and Kid CudiTaylor SwiftLauryn Hill,Amy WinehouseRoddy RicchClairo and The Weeknd.

Parton will help kick off the At Homeplaylist this week, which includes her own “Shine,” as well as tracks from Brandi Carlile (“Carried Me With You“), Avicii (“Wake Me Up“), Maggie Rogers, (“Light On“), Journey, (Don’t Stop Believin’“), Demi Lovato (“Skyscraper“), Lauren Diagle, (“You Say“) and Ashley McBryde (“Hang in There Girl“), as well as songs by Celine DionThe TemptationsKelsea BalleriniDermot Kennedyand Avril Lavigne.

Yachty’s Gaming Together pulls together seven songs from Solange, as well as a number of songs from Pink Floyd, and Lake Street Drive (“Mistakes“), Unknown Mortal Orchestra (“Hunnybee“), The Art of Noise (“Moments in Love“), Gorillaz (“Dare“), the La’sAriel PinkCautous Clay and Felix Da Housecat.

Normani’s gonna make you sweat with Working Out Together, featuring hits from Diplo (“New Shapes“), Mark Ronson (“Why Hide“), Kendrick Lamar (“Love.”), Snoh Aalegra (“Here Now“), Drake (“Signs“), Calum Scott (“Dancing on My Own“), as well as Crowded HouseCharlotte Day WilsonJess GlynneHushedRihannaBonga and Trevor Hall.

The ICYMI playlists include DJ sets from D-Nice‘s “Club Quarantine” and songs played during the super-popular “Verzuz” DJ battles.

Bad Bunny Wins Big at the First-Ever Spotify Awards

Bad Bunny is the Spotify king in Mexico…

The first-ever Spotify Awards were celebrated this week in Mexico City, with the 25-year-old Puerto Rican Latin trap and reggaeton singer topping the list of winners with seven awards.

Bad Bunny

Bad Bunnyscored big wins in the top categories including Spotify Artist of the YearMost Listened to Artistand Most-Streamed Male Artist.

Karol Gpicked up four awards, making her the top Latina winner of the night.

Among her wins, the 29-year-old Colombian reggaeton singer picked up the awards for Most-Streamed Female Artist andMost Streamed Female Urban Pop Artist.

Other winners include J BalvinDanna PaolaHa*ashShakiraand Luis Miguel.  

According to Spotify, the winners are based 100 percent on the user-generated data or the patterns and listening habits of Spotify users in Mexico.

The ceremony included standout performances by J Balvin and the Black Eyed Peaswho sang their crossover hit “Ritmo,” Karol G, who performed “Tusa,” and Los Ángeles Azuleswho took the stage to sing classic cumbiasongs with artists like BelindaHoracio Palenciaand Lalo Ebratt.

Listen to the best of the winners with the Spotify Awards Playlist.

Here are some of the night’s winners:

Spotify Artist of the Year: Bad Bunny
Most frequent artist: Sinaloense MS Band by Sergio Lizárraga
Most listened artist: Bad Bunny
Most added artist to playlist: Bad Bunny
Most popular KPOP artist: BTS
Artist with the largest increase in fans: Danna Paola
Contemporary Rock Artist: Imagine Dragons
Most shared artist: J Balvin
Most listened to Mexican artist in Mexico: Luis Miguel
Radar artist: Tones And I
Most popular Pop Artist: Ha*Ash
Most listened artist: Karol G
Most listened to Mexican artist in the World: Reik
Most popular EDM artist: Rita Ora
Most popular Mariachi artist: Pepe Aguilar
Most popular Urban Pop Artist: Maluma
Most listened song: Calma Remix by Pedro Capó and Farruko
Artist most listened to by users aged 13 to 17: Billie Ellish
Artist most listened to by users aged 13 to 17: Bad Bunny
Artist most listened to by users aged 19 to 29: Karol G
Artist most listened to by users aged 19 to 29: Bad Bunny
Artist most listened to by users aged 30 to 44: Shakira
Artist most listened to by users aged 30 to 44: Luis Miguel

Bad Bunny Teams Up with Spotify for Fashion Forward “Yo Hago Lo Que Me Da La Gana” Lookbook

Bad Bunny’s got the look(book)

The 25-year-old Puerto Rican Latin trap and reggaeton singer has joined forces with Spotify to give fans a look at his upcoming third studio album ahead of its release on Saturday.

Bad Bunny

Titled Yo Hago Lo Que Me Da La Gana, Bad Bunny and the digital music service app developed a lookbook with different styles, sets and images that speak to five songs and musical storylines from the album. 

Throughout the avant-garde looks, Bunny plays with androgynous and gender-bending styles, wearing extravagant jewelry, skirts, dresses and more.

Bad Bunny

“When you feel good with yourself and know who you are deep down, you can wear what you want to because others will know exactly who you are too, regardless of what you have on,” he said in an official statement. “I guess I’m unconsciously breaking all the rules, and not, at the same time. I don’t play by any rules, so in that sense, let those that want to be shocked to be shocked.”

Bad Bunny

Mixing his unique musical and fashion styles, the lookbook includes a romantic Bad Bunny for his Sech-assisted track “Ignorantes,” an old-school perreovibe for his track “Bichiyal,” an empowered Bad Bunny for “Yo Perreo Sola,” a rock-meets-trap look for “Hablamos Mañana,” and an emotional boy for his track “Si Veo A Tu Mama.”

Bad Bunny