Jenni Riverahas another Top 10 hit…
The late Mexican American bandasinger has notched her third posthumous top 10 on Billboard’s Regional Mexican Airplaychart as “Engañémoslo” rises 13-8.
The track was recorded by Rivera prior to her death in 2012 and co-written by Rivera alongside Espinoza Paz.
It’s also the theme song of a campaign launched by the Rivera family in support of women empowerment throughout Mexico and U.S.
“I assumed she didn’t get to record it,” Paz commented via a press release. “What a pleasant surprise to find out she did.”
“Engañemoslo” lifts to 4 million in audience impressions (up 14%) earned in the week ending May 3, according to Nielsen Music/MRC Data.
The song marks the second previously unreleased recording by the Rivera family following Rivera’s death. It follows the No. 7 peak (Sept. 7, 2019) “Aparentemente Bien” which was written by Erika Enderand Argentina’s Alejandro Lerner.
In between, “Que Me Entierren Cantando” (No. 38 peak) was released by her brother Lupillo Riverawhich includes pre-recorded vocals from the late banda singer-songwriter.
With the new single, Rivera has earned top 10s spanning three decades dating back to 2005 with the No. 7 high “Qué Me Vas a Dar.”
Since then La Diva de La Bandahas placed six top 10s in the 2000s six in the 2010s and her current hit at No. 8.