The rising Colombian singer-songwriter has released the video for his latest single “Memento,” and he’s promising to take viewers to a whole new world.
The 360 audiovisual video is Camacho’s first virtual reality effort that he edited after watching tutorials on YouTube and reading blogs to understand programs like Cinema, 4D Kinect, Crazytalk 8 and Protools in order to create the interactive clip.
“I started off with test videos until I decided that I was actually going to risk it and do one all by myself for ‘Memento’,” Camacho tells Billboard. “It’s a really cool concept because not only is it augmented reality, but I was also able to implement a 360-style sound that moves around with the video. I’m not only just providing music, it’s a whole experience that needs your full attention to be able to see what I’m talking about.”
For the virtual reality effect, you’ll need special glasses and to watch the video on your phone. Once you have them on, you enter a post-apocalyptic world with an animated image of Camacho on a television screen welcoming you to the deserted world home to pyramids and a statue of Camacho giving you Big Brother vibes.
“I was able to scan my face for the statue and the TV. It was like creating a whole different world that takes you to a future of emptiness. It’s a dark topic but that’s what I envisioned for ‘Memento,'” he says.
The track gives name to Camacho’s debut album, which was released in May.
While Camacho was able to pull off creating a virtual reality by himself, he’s leaning on another creative mind for the rest of his virtual reality videos.
“I learned it because I’m a nerd but I know there are people out there who specialize in creating these types of videos. I’m working with a designer in Cairo for the rest of my videos. People deserve good quality so he’s helping me out with the rest of them.”
If you don’t have the special glasses, you’ll still be able to enter Camacho’s world but won’t get the 360 audiovisual effect. A tip for watching (with or without the glasses): wear headphones and let the music transport you to the unknown.
Ringo Starr is throwing a virtual charity concert to celebrate his 80thbirthday on Tuesday, July 7, with the 62-year-old half-Mexican American percussionist, singer, author and actress set to take part.
“Ringo’s Big Birthday Show” will hit YouTube at 8:00 pm EST that night.
The show will include a mix of at-home performances and unearthed concert footage from Paul McCartney, Sheryl Crow, Gary Clark, Jr., Sheila E, Ben Harper, and others.
“I love birthdays,” says Starr. “This year is going to be a little different. There’s no big get-together, there’s no brunch for 100. But we’re putting this show together – an hour of music and chat. It’s quite a big birthday.”
The show will also include the debut of a new, guest-laden version of Starr’s 2017 song “Give More Love,” with Jackson Browne,Jeff Bridges, Elvis Costello, Willie Nelson and others.
Starr will also debut a series of tribute performances on his YouTube channel, from artists including Steve Earle, Peter Frampton and Judy Collins.
In addition, Starr is asking fans to “say, think, or post #peaceandlove at noon their local time on July 7th.”
The YouTube broadcast will benefit four charities: Black Lives Matter Global Network, The David Lynch Foundation, MusiCares and WaterAid.
Sheila E’s last album, Iconic: Message 4 America, was released in August 2017. She released the single “No Line,” featuring Snoop Dog, last year.
The 41-year-old half Mexican American actress/singer, best known for her leading roles on Broadway, will perform on PBS’ virtual Independence Day concert, A Capitol Fourth.
Due to the continued coronavirus pandemic, PBS opted for a virtual Fourth of July event, instead of cancelling it completely.
A Capitol Fourth, now in its 40th year, will feature pre-taped performances from around the country, hosted by John Stamos and Vanessa Williams.
In addition to Gonzalez, who played Elphaba in the Broadway production ofWickedand originated the role of Nina Rosario in the Off-Broadway and Broadway productions of the musical In the Heights, performers include Patti LaBelle, John Fogerty, Renee Fleming,The Temptations, Trace Adkins, Andy Grammer, Yolanda Adams, Brantley Gilbert, Lauren Alaina, Brian Stokes-Mitchell, Kelli O’Hara, and members of the National Symphony Orchestra under the direction of Jack Everly.
Segments for the eventare being pre-taped, and the special also will feature highlights from previous years.
The 90-minute show also will feature a tribute by Stamos to workers on the front lines of the coronavirus crisis, with Chrissy Metz singing I’m Standing with You.
There will also be segments honoring African American heroes from the past and present, and a salute to wounded warriors. A live segment of the special will feature the annual fireworks display over the D.C. skyline.
“For four decades A Capitol Fourth has paid tribute to our nation’s birthday and the hopes and dreams of all Americans,” said executive producer Michael Colbert. “This year, our broadcast will reflect the reality of what we as a country have faced and the challenges ahead, while showcasing our message of inclusion, patriotism and love.”
The special will air on PBS on July 4 at 8:00 pm ET, and will be heard on the American Forces Network and in stereo over NPR member stations. The concert also will be streamed on Facebook, YouTube and PBS.org and will be available on demand from July 4-18.
Anitta is ready to breakthrough in the United States…
The 27-year-old Brazilian singer, a massive star in Latin America, has signed a recording contract with Warner Records. And she’s eyeing the release of a multilingual debut, to be produced by Ryan Tedder, in the U.S. later this year.
Anitta fuses elements of reggaetón, bossa nova, R&B, hip-hop, EDM and funk carioca to create her own unique musical blend.
She’s previously collaborated with the likes of Miley Cyrus, Becky G, J Balvin, Katy Perry, David Guetta and P. Diddy.
Already a star in her native Brazil — where Anitta is the most streamed artist — and beyond, Anitta’s digital profile includes 47 million Instagram followers, nearly 5 billion YouTube views, in addition to more than 14 million YouTube subscribers, and 6.5 billion cumulative Spotif ystreams.
She has been nominated for five Latin Grammys and has won 6 MTV EMAs. She was set to perform at Coachellaand Rock In Riothis year before the COVID-19pandemic caused the cancellation of both.
“I’m so excited to join the U.S. Warner Records team,” said Anitta, who is based in Rio de Janeiro. “It’s the most important moment in my career. Now, I can show more about my art and culture to the world internationally. I can’t wait for everyone to hear all the new music I’ve been working on, which will be a fresh blend of both Spanish and English.”
“We’re thrilled to partner with the global Warner Music Latin team to bring Anitta’s incredible music to the U.S. and beyond. Anitta is truly unlike any artist we’ve ever experienced,” said Aaron Bay-Schuck and Tom Corson, co-chairmen of Warner Records. “ She’s not only an extraordinary musical talent, but is a blazing creative force, an electrifying performer and a true cultural phenomenon.”
The 41-year-old Puerto Rican and Cuban American actress and activist will co-host Rock the Vote’s Democracy Summer campaign kick-off on Thursday, June 18, a two-hour virtual concert co-headlined by Katy Perry and Black Eyed Peas.
Co-hosted by Dawson and Logan Browning with Chuck D and Eve, the event will stream live beginning at 8:00 pm ET/5:00 pm PT on democracysummer.org, and Democracy Summer’s Facebook and YouTube pages.
Ne-Yo, Big Freedia, Lucy Hale, Amara La Negra, Saweetie, Sklyar Astin, Max, Leslie Grace, Dove Cameron, Sofia Carson, Rich Brian and Michael K. Williams are among those slated to appear remotely.
Sen. Elizabeth Warren (D-MA), Sen. Cory Booker (D-NJ) and former Secretary of Housing and Urban Development Julian Castro will make appearances.
“I’m excited to be a part of this kickoff to Democracy Summer 2020 with so many amazing talents, activists and speakers,” says Perry. “The young people of America are speaking loud and clear on the streets and online, and come November, it will be more important than ever to fight for justice and equality, and against systemic racism, with our ballots.”
“The young people are engaged. Their voices are loud and getting louder. The world is watching. And we need to vote,” agrees Chuck D, an early and consistent supporter of Rock the Vote, which was founded in 1990 by Virgin Records America co-chairman Jeff Ayeroff primarily to increase voter turnout among young adults.
“We are seeing the urgency for change in America happening in real time. This is the moment for us to use the most important tool on the planet to fight for that change…our right to vote,” says Ne-Yo. “Our democracy needs our voices. Voting is the moment to be the voice for injustice and for equality. But most importantly, to be the voice for humanity. We cannot let each other down in the local elections or on Nov. 3.”
Produced by BWG Live and in partnership with Voto Latino Foundation, When We All Vote and March For Our Lives, the concert marks not only the first live-streamed event for the Rock the Vote, but also its first large-scale summer activation.
In previous years the organization amped up in the fall before a Presidential election and typically staged a live event. Both pivots are a direct result of Covid-19.
“One of the realities is coronavirus derailed the momentum that is required in a major election cycle,” Rock the Vote president Carolyn DeWitt tells Billboard. “A few months ago we began seeing how the restrictions were affecting young people in particular, by moving them off college campuses and disrupting graduations and proms,” she says. “Our effort is really about building that momentum back up.”
With some 4 million young people turning 18 this year and innumerable issues at stake, the goal of Democracy Summer is to bring 200,000 new voters to the polls in November when Democratic presidential candidate Joe Biden challenges Donald Trump, as well as myriad primary and local elections throughout the summer and fall. Those interested in the event are encouraged to register at the Democracy Summer web site to get the latest details and lineup updates, although preregistration isn’t required to tune in. Viewers can go to Rock the Vote’s website to register to vote.
The murder of George Floyd by a Minneapolis police officer and the swell of support around the Black Lives Matter movement also has catalyzed Thursday’s event. As protesters around the country have taken to the streets, Rock the Vote registered 107,000 new voters through its platforms and gained more than 25,000 new Instagram followers during the week of June 1, DeWitt says—numbers that dwarf those of a typical week.
“With what we’ve seen over the last couple weeks, the effort around Democracy Summer has become even more important. It’s not just the virus, it’s bigger than the economy standing still. The world feels like it’s on the brink of chaos and yet this moment around Black Lives Matter is bigger than that,” DeWitt says. “Frankly speaking, a big part of that is people are exercising their rights in a democracy. Young people are looking for things they can do and actions they can take in order to create change. We want to make sure we’re continuing to sustain that fire and passion into November, and make sure young people know the power of their votes and create the change they want to see.”
The live stream will include opportunities for viewers to donate to black-led and -focused organizations including the Community Justice Action Fund and National Action Network.
“Now, more than ever, voting is key for long-term change,” Black Eyed Peas said in a statement. “The youth vote is going to decide the future of America. It’s not just our duty but our honor to spread the word in an election year.”
“The diversity of America is what makes it great, and it is also what makes it our country,” says La Negra. “I am Dominican proudly, yet I am a black woman always. I matter. You matter. And together, we will always matter!”
“The need for young people to get out and vote has never been more important,” says Participant CEO David Linde. “We are proud to be working with Rock the Vote in making that need a reality and by using the inspiring, powerful message of Rep. John Lewis to make good trouble.”
Rock the Vote is planning additional Democracy Summer activations throughout the summer including on the Fourth of July and on August 6, the anniversary of the 1965 Voting Rights Act.
Manuel Medrano is bringing his live show to the internet.
Rappi, a growing on-demand delivery platform that operates in nine Latin American countries, will begin hosting live performances, starting with a concert by the 32-year-old Colombian singer/songwriter on June 19.
Medrano’s one-hour show will be accessible live, for a small “entrance” fee, to Rappi’s 25 million registered users, spread across its home base of Colombia (5 million registered users), Argentina, Brazil, Chile, Costa Rica, Ecuador, Mexico, Peru and Uruguay.
“Rappi has a significant number of users who use the platform recurrently,” says Sebastian Ruales, global head of SuperApp for Rappi. “Now, they can also find their favorite artists. It’s an added value for the Rappi platform where you’ll be able to do your transactions and also go the events you want to go to. We are offering Rappi users a platform where they can connect with what they want to see. And we offer artists a monetizable platform where they can connect directly with over 25 million people. It’s a model with very clear monetization.”
Rappi’s sheer scale and ease of use could make it a game-changer in the digital live entertainment business, particularly in Latin America, where it operates.
The company, launched just five years ago, becoming only the second Colombian startup to reach “Unicorn” status when it raised $1 billion in 2018, and it has been expanding its capabilities at a fast pace.
Originally launched as a delivery app – think GrubHub, Instacartand Uber Eats— it now takes its inspiration from apps like China’s WeChat, which combines a messenger service, social media, online shopping and payment to create a completely integrated mobile ecosystem.
For artists, it’s guaranteed income. Rappi can either charge a small fee per viewer (which goes to the artist), or it can offer the concert for free to more people with sponsorship support.
In Medrano’s case, fans will pay a small fee for a 50-60 minute concert filmed in a state of the art Rappi studio that conforms to all health requirements during the COVID-19lockdown.
“We’ve been wanted to do a show since the beginning of the lockdown, but we wanted it to clearly be a concert — not a livestream — a concert that originated from a platform specialized in concerts,” says Medrano, who hasn’t done any livestreams since the beginning of Colombia’s strict lockdown orders took effect in March.
“I’m about playing live. That’s what I enjoy most,” adds Medrano, who is known for his soulful, guitar-accompanied ballads and his deep distinctive voice. When Medrano and his manager, Fabio Acosta, began to explore options, they encountered Rappi as an alternative. “When they told us they wanted to launch a livestream button, we were really intrigued and we got together.”
For artists, Rappi’s appeal lies in its huge user base, but also in the ability to monetize.
Rappi does not take a percentage of earnings, but a “small take” to cover production costs and use of the platform.
“Our model is not to make money,” says Ruales. “I win because I offer a value proposition for users, where artist fans we’ll be able to watch their artist and will want to join Rappi. Rappi acts as a big microphone that amplifies the audience.”
For Medrano, that will mean singing and playing his guitar in front of potentially millions of paying customers versus simply YouTubeusers. “I’m going to perform in my most intimate format, playing my songs with just my guitar,” he says. “That’s how I write, that’s how I got started, but it’s a part of me fans rarely see anymore as I’m always touring with my band.”
Beyond Medrano, Rappi is already planning ahead and is closely to finalizing contracts with 19 other performers, including musical acts, YouTubers and influencers. The company now has a team devoted to livestreams and has partnered with booking agencies to find the best talent.
“It’s ambitious, but it’s new and we’re learning and taking it step by step.”
CNCO is celebrating the Class of 2020 in a special way…
The Latino boy band got graduates dancing at home with their party-ready medley of hits on Sunday night (June 7).
CNCO — Christopher, Erick, Zabiel, Richard and Joel — synchronized their own moves, in separate video frames, as they performed “Honey Boo,” “Hey DJ” and “Reggaetón Lento” remotely during the after party following the “Dear Class of 2020” YouTube Originals graduation ceremony.
Earlier in the evening, in the midst of the actual ceremony, they also popped in to teach this year’s grads how to say “Congratulations to the class of 2020” in Spanish.
The virtual graduation ceremony, which started with Lizzo‘s powerhouse flute performance and was chock-full of all-star commencement speeches from the likes of Barack and Michelle Obama, Beyoncé, BTS, Lady Gaga and more, was capped off with a class of 2020 after party with CNCO, Megan Thee Stallion and BTS.
Dream With Us aims to combine live musical performances, real-time challenges, one-on-one interviews and empowering stories for a full day of festivities presented by OHM Live and Constellation, an inspirational human impact organization co-founded by Dubai-based entrepreneurs Jean-Karl Saliba and Zaid Frederiks.
“Dreams can’t be quarantined. Dreams know no boundaries, no race, no color and no religion. Dreams have the power to change the world. Our vision is to amplify human connection within an ecosystem that enables dreamers to build a community and connect globally,” Saliba and Frederiks said in a statement. “We engage with humanity by using the power of our shared and collective dreams with the goal to positively reshape the narrative of our planet.”
Starz is bringing back to life the 33-year-old half-Puerto Rican actress and former Glee star’s dance series Step Up after its cancellation by YouTube last year.
The premium cable network has ordered a 10-episode new season of the series from creator and executive producer Holly Sorensen and Lionsgate Television.
The series will feature popular characters from previous seasons, while expanding the scope and storytelling as a Starz Original series.
“Holly and her team have created a new and dynamic iteration of the series that captures the hallmarks that have made the Step Upfranchise so successful and elevates the storytelling for the premium, global audience,” said Christina Davis, president, Original Programming for Starz. “This, coupled with the worldwide appeal of the multi-talented, multicultural cast, will make this series a great addition to our slate.”
Inspired by the Step UpLionsgate film franchise that grossed more than $600 million at the worldwide box office, the series centers on Sage Odom (Ne-Yo) as the legendary founder of Atlanta’s famed High Water Performing Arts School and Collette (Rivera), his partner in High Water and in life.
The upcoming season will see Sage, Colette and their relationship challenged as they face criminal charges, financial ruin and powerful political enemies who want to destroy Sage and High Water.
Tricia Helfer joins the series this season as Erin, alongside Ne-Yo and Rivera and returning series regulars including Petrice Jones as Tal, Faizon Love as Uncle Al, Marcus Mitchell as Dondre, Jade Chynoweth as Odalie, Carlito Olivero as Davis, Terrence Green as Rigo, Eric Graise as King, and Kendra Oyesanya as Poppy.
“The latest installment of ‘Step Up’ not only reimagines the entire franchise but is filled with high energy, lots of heart and electrifying dance moves, and we’re very excited to reunite the talented cast and creative teams for another great season,” said Lionsgate Television group chairman Kevin Beggs. “This collaboration underscores our ability to work successfully across our businesses to supply premium content to Starz.”
Channing Tatum and Jenna Dewan, who both co-starred in the original Step Upfilm, will executive produce through Tatum’s Free Association production company.
The Lionsgate film franchise spanned five films: Step Up, Step Up 2: The Streets, Step Up: 3D, Step Up: Revolution and Step Up: All In. The film series also inspired the live music and dance show Step Up Dubai, All In! at the Motiongate Dubai theme park.
The first two seasons will be available exclusively on the Starz App and On Demand prior to the launch of the new season.
Jennifer Lopez is ready to motivate this year’s graduates…
YouTube has added several speakers and musical performances to Dear Class of 2020, its global virtual commencement ceremony set for June 6, including the 50-year-old Puerto Rican superstar.
In addition to Lopez, others joining Barack and Michelle Obama, Lady Gaga and more as part of the special event are Beyoncé Knowles-Carter— who will deliver an inspirational message to the graduates — La La Anthony, Andy Cohen, Lana Condor, Misty Copeland,Kevin Durant, FINNEAS, Bill & Melinda Gates, Joseph Gordon-Levitt, Demi Lovato, Hasan Minhaj, Janelle Monáe,Antoni Porowski, Billy Porter, Phoebe Robinson, Yara Shahidi, Michael Strahan, Taylor Swift, Ciara & Russell Wilson, the casts of Euphoria and Riverdale, Today’s Jenna Bush Hager and Natalie Morales, and YouTub ecreators Emma Chamberlain, John Green, NikkieTutorials, and Mark Rober.
The multi-hour event premieres on Saturday, June 6 on YouTube. Other speakers and performers include BTS, Alicia Keys, Kelly Rowland, Kerry Washington, Chloe x Halle and Zendaya, among others.
Barack and Michelle Obama each will deliver commencement speeches – as well as a joint heartfelt message – to this year’s high school and college seniors who are missing graduation celebrations due to the coronavirus pandemic. Additionally, Michelle Obama’s Higher Reach Initiative will host a full hour of content to kick off the celebration.
“Graduation is a tradition that students and families look forward to and with the current state of the world, YouTube is lending some inspiration in the form of a virtual commencement,” said Susanne Daniels, Global Head of Content for YouTube. “We hope bringing together noteworthy, influential speakers along with performances from some of their favorite artists will provide encouragement for the students who have worked so hard to get here.”
In “Dear Class of 2020,” people from around the world will join the class of 2020 as a singular community to celebrate their resilience, and the endless possibilities of their future, says YouTube.
“The festival-style line up combines classic commencement day themes with a diverse array of entertainment that will capture all of the emotions of graduation including pride, hope, optimism, and camaraderie.”
YouTube is working in partnership with Higher Reach, Born This Way Foundation, Malala Fund, TODAY, and Ideas United to showcase student stories and feature graduates around the world, including a crowd-sourced commencement speech. The special will be produced by Done + Dusted.
“Dear Class of 2020” can be streamed on the YouTube Originals channel and the Learn@Home site.
The full schedule of commencement events is available on the Learn@Home site.