J Balvin to Receive Collaborator of the Year Prize at Variety’s Hitmakers Awards Program

J Balvin is a real Hitmaker

The 35-year-old Colombian singer/songwriter, who won a Latin Grammy earlier this week, will be honored at Variety’s Hitmakers awards program on Thursday, December 3rd at 5:00 pm PT / 8:00 pm ET.

J Balvin

The program will highlight the award recipients featured in Variety’s annual Hitmakers issue on December 2nd. The program will simulcast on Variety’s Facebook, Instagram, Twitter and YouTube pages.

J Balvin will be honored with the Collaborator of the Year prize.

Harry Styles will be receiving Hitmaker of the Year. Benee, Jenna Andrews and Josh Fountain will receive the Isolation Salvation Song of the Year prize, Charli XCX and A. G. Cook for Innovator of the Year, Roddy Ricch for Breakthrough Artist of the YearBlackpink for Group of the Year, Lewis Capaldi for Songwriter of the YearInterscope Geffen A&M for Label of the YearMaren Morris for Crossover Artist of the Year, Mustard for Producer of the Year, Ron Perry for Executive of the Year and Wassim “Sal” Slaiby for Manager of the Year.

Presenters include 100 gecsJustin BieberSheryl CrowNiall Horan, Zane Lowe, Lil Nas XTyga, and Ty Dolla $ign.

Xolo Maridueña Signs with United Talent Agency (UTA)

Xolo Maridueña has new representation…

The 19-year-old Mexican, Cuban and Ecuadorian American actor, who portrays Miguel Diaz on The Karate Kid sequel series Cobrai Kai, has signed with United Talent Agency (UTA).

Xolo Maridueña

The news comes as Maridueña is set to star in season three of the karate drama, which has moved from YouTube to Netflix. The series, in which he plays Diaz, the top student at the Cobra Kai Dojo, recently debuted its first two seasons on Netflix following the shift and will launch the third season in January.

On Parenthood, which aired for six seasons on NBC between 2010 and 2015, he played Victor Graham, the adopted son of Erika Christensen’s Julia Braverman-Graham and Sam Jaeger’s Joel Graham.

His other television credits include guest roles on Major CrimesTwin PeaksRush Hour and Mack and Moxy

In film, he featured in Dealin’ with Idiots, directed and starring Jeff Garlin alongside Gina Gershon and Kerry Kenney and has also performed on stage in Light in the Darkness and Little Red

Juanes Appears in Guitar Center’s First-Ever Spanish Language Commercial

Juanes is making music and history…

Guitar Center has launched an artist-centered campaign for the holidays that includes its first-ever Spanish-language ad, featuring the 48-year-old Colombian musician and singer-songwriter.

Juanes

The “Make Music” campaign, which launched in early November and runs through December 24, is meant to “inspire everyone globally” for more people to make music.

“We’re turning to many of these artists to share their unique perspective on what music means to them in hopes that their experiences will inspire others on their musical journey,” Jeannine D’Addario, Chief Marketing and Communications Officer at the Guitar Center Company, tells Billboard.

Juanes, who became a household name in the early 2000s with hits like “A Dios Le Pido,” “Es Por Ti,” and “La Camisa Negra,” is at the helm of Guitar Center’s first Spanish-language ad spot for digital broadcast expected to run in the upcoming weeks. This also marks the first time a Latin artist is featured on a Guitar Center campaign since Chicano Batman in 2018.

“The overall goal of the campaign is to inspire people to play, to enjoy the process of making music and find personal gratification in that effort,” says D’Addario, adding that Juanes was the perfect Latin artist to join the campaign. “We wanted to highlight a combination of legendary artists, innovative producers, and rising musicians to share their personal stories as to why they make music.”

In the 30-second ad, first released in English and exclusively on Billboard, the award-winning artist talks about his musical journey and how it traces back to his father listening to Argentine and Colombian folk music. “Music for me is like a cure for my soul,” he says. “I make music to connect with people.” He’s also seen performing an acoustic version of his single “Más Futuro Que Pasado.”

Spreading holiday cheer and celebrating every genre, the campaign hopes to inspire people to turn to music and instruments during these trying times. “We’ve seen an uptick in guitar sales as they have more than doubled during the pandemic,” says D’Addario, despite The New York Times reporting in October that the music retailer chain could potentially file for bankruptcy. “We expect guitar sales to continue trending positively in 2021. We are also seeing growth in home recording, keyboards, and electric drums.”

The “Make Music” campaign features a series of 25 artist videos released on GuitarCenter.com and its YouTube channel. Music aficionados are encouraged to join the conversation using the hashtag #WhyWeMakeMusic.

Gloria Estefan to Perform at ‘Nurse Heroes Live’ Benefit Virtual Concert on Thanksgiving

Gloria Estefan is giving special thanks to some of our frontliners…

The 63-year-old Cuban singer will be among the entertainers honoring nurses in a star-studded benefit virtual concert on Thanksgiving.

Gloria Estefanria

Nurse Heroes has announced that the concert called Nurse Heroes Live will stream on the organization’s YouTube and Facebook pages along with LiveXLive on November 26 at 7:00 pm EST.

The benefit will provide money for a variety of programs including scholarships for nurses and their children.

Estefan joins a lineup of performers that include Stevie Wonder, Celine Dion, Josh Groban, Black Eyed Peas, Pitbull, The Wailers, Carole King, Maluma and Andrea Bocelli.

Whoopi Goldberg will host the concert with special appearances by Oprah Winfrey and Billy Crystal.

Taylor Swift will donate a signed collectible edition “Folklore” guitar, which will be auctioned for the benefit of the Nurses Heroes Foundation.

The nurses of New York’s Northwell Health will be the first beneficiaries of the concert. The event will also showcase 50 nurses from the hospital in an ensemble performance with several celebrities.

The concert will be produced by Emilio Estefan and Times Square Live Media.

Lunay Named to Billboard’s 21 Under 21 List

Lunay isn’t old enough to drink in the United States, but he’s already making his mark in the music world.

The 20-year-old Puerto Rican reggaeton and Latin trap singer has been named to Billboard’s 21 Under 21 list.

Lunay

Billboard‘s annual ranking of powerful young voices includes arena headliners and promising new talent, familiar names and new musicians quickly rising toward the mainstream. For groups, if most members are under 21, they were considered eligible.

Lunay is recognized for having total streams of 524.5 million.

After posting videos of himself freestyling on Facebook in 2017, Lunay got a call from producers Chris Jedi and Gaby Music. Two years later, Lunay was collaborating with reggaetón superstars Daddy Yankee and Bad Bunny on “Soltera (Remix),” his first top 10 on the Hot Latin Songs chart, peaking at No. 3 and raking in 343.2 million U.S. streams, according to Nielsen Music/MRC Data.

Signed to indie label Star Island, the rising artist, who has since scored collaborations with Ozuna and Anuel AA, credits his success to two things: “humility and hard work.”

But Lunay isn’t the only Latino artist to make the list…

Manuel Turizo earned a spot for having total streams of 328.1 million.

Back in 2017, the 20-year-old Colombian reggaeton singer, then only 16, scored a viral hit with debut single “Una Lady Como Tú.” Since then, he has topped the Mexico Airplay chart with “Quiéreme Mientras Se Pueda” and the Latin Airplay list with his Sebastián YatraRauw Alejandro collaboration “TBT.”

Turizo says his second album, Dopamina, will “dominate” 2021. “I hope that by the time I’m 60, people will still be consuming my music and going to my concerts,” he says. “It’s not about being at the top. It’s about acquiring an audience [that will be] by your side throughout your career.”

Natanael Cano has also made the grade…

The 19-year-old Mexican singer-songwriter has earned a total of 905.3 million streams in his short career.

Six months into 2020, Cano — who only launched his career in 2019 — became the third-most-consumed Latin artist in the United States, according to Nielsen Music/MRC Data’s midyear report, ranking just behind Bad Bunny and Ozuna.

Since partnering with Bad Bunny on “Soy El Diablo (Remix)” in October 2019, Cano has released four projects, including Trap Tumbado in June, cementing his place as a leading force in trap corridos. And as his career continues to grow in the United States, by 2021, he says, “I’d love to reach every corner of Mexico.”

A committee of Billboard editors and reporters weighed a variety of factors in determining the 2020 21 Under 21 list, including, but not limited to, impact on consumer behavior, as measured by such metrics as album and track sales, streaming volume, social media impressions, and radio and TV audiences reached; career trajectory; reputation among peers; and overall impact in the industry, specifically during the past 12 months. Where required, record-label market share was consulted using Nielsen Music/MRC Data market share for album plus track-equivalent and stream-equivalent album consumption units. Unless otherwise noted, Billboard Boxscore and Nielsen Music/MRC Data are the sources for tour grosses and sales/streaming data, respectively.

Mario Lopez to Host iHeartMedia’s Virtual Holiday Concert “iHeartRadio Holiday Special”

Mario Lopez is helping you get into the holiday spirit…

The 47-year-old Mexican American actor and television personality is set to host iHeartMedia’s virtual holiday concert iHeartRadio Holiday Special.

Mario Lopez

The 30-minute event will feature festive performances by Carrie Underwood, who recently released her first Christmas album, My Gift, and Josh Groban.

The Preservation Hall Jazz Band will also perform three holiday classics from the Preservation Hall in New Orleans.

“The anticipation and excitement surrounding our stations’ flip to Christmas music is a staple of the holiday season for our listeners across the country, and we are thrilled to celebrate this festive occasion with our first ‘iHeartRadio Holiday Special,’” said Tom Poleman, chief programming officer for iHeartMedia. “Given all the country is going through, we know everyone needs the uplifting spirit of holiday music. I can’t think of a better way to kick off the sounds of the holiday season for our music fans than with an intimate performance from Carrie Underwood and Josh Groban across our stations and on Oculus and iHeartRadio’s Facebook and YouTube pages.”

The show will broadcast on November 25 at 7:00 pm local time across iHeartMedia’s AC, HOT AC and Classic Hits stations nationwide and on the iHeartRadio app. A video stream will be available iHeartRadio’s YouTube and Facebook pages, plus in VR on the Venues app for Oculus Quest.

Khea Releases “Ayer Me Llamo Mi Ex” Remix, Featuring Natti Natasha & Prince Royce

Khea has called in some big guns for a big remix…

The 20-year-old Argentine trap singer, whose real name is Ivo Alfredo Thomas Serue, continues to flaunt his versatility and global appeal with the release of the remix to his trap-bachata fusion track “Ayer Me Llamo Mi Ex,” featuring Natti Natasha and Prince Royce onboard the remix.

The original track, released less than two months ago, featured Lenny Santos, Aventura’s guitarist.

Marrying his signature trap with modern bachata melodies, the remix not only counts with three emblematic artists from the Dominican Republic, but also takes things to the next level.

Khea experiments with Caribbean rhythms, Natti and Royce show off their rapping skills, it’s the best of both worlds.

“Ayer Me Llamó Mi Ex,” produced by up-and-coming artist-producer Nobeat and released via Young Flex / Interscope Records, tells the story of someone who’s on the phone with their ex and reminding them of everything they lost and how they’re living their best single life.

Landing on YouTube’s trending page, the music video, directed by Teo, features all three artists in the same situation while they jam to the song in different areas of a motel.

J Balvin Appears Alongside Justin Bieber on 24kGoldn & iann dior’s Official “Mood” Remix

J Balvin’s in a real mood

The 35-year-old Colombian singer/songwriter has joined voices with 24kGoldn, iann dior and Justin Bieber for the official remix of “Mood,” which previously skyrocketed to No. 1 on the Billboard Hot 100 last month.

J Balvin

After teasing a “Mood” remix in a behind-the-scenes clip for his Billboard October Chartbreaker interview, 24kGoldn has finally announced that it was coming out on Friday, Nov. 6, by posting an animated cover of the four artists.

Bieber reposted the 19-year-old rapper’s tweet and shared the pre-save and pre-add link whyualwaysinamood.com, which got 24kGoldn in the best mood. “Man i love u,” he replied.

This marks the Biebs and J Balvin’s second official collaboration following the Sorry” remix from the pop star’s 2015 album Purpose. Earlier this year, Bieber was seen filming the music video for “La Bomba,” the Spanish-language single that he teased during an episode of his Seasons YouTube Originals docuseries.

Although it never made it to the final cut of his 2020 album ChangesTMZ reported the standalone single features the Colombian reggaeton singer, who’s also managed by Scooter Braun.

America Ferrera to Appear on Black Lives Matter Co-Founder Patrisse Cullors’ Election Night YouTube Event 

America Ferrera will be spending part of her Election Night on YouTube

The 36-year-old Honduran American actress will make an appearance on Black Lives Matter co-founder and executive director Patrisse Cullors first live streaming event on YouTube for election night.

America Ferrera

Patrisse Cullors + BLMPAC Present: Live From Election Night will stream on Cullors’s YouTube channel starting at 6:00 pm PT / 9:00 pm ET.

Cullors will host the 90-minute event produced by Trap Heals and BLM alongside Richie Reseda CEO of Question Culture. Activists from across the country including Black Lives Matter Los Angeles’s Melina Abdullah and Vice President & Chief Partnership and Equity Officer at MomsRising.org Monifa Bandele will share reflections on this historic election.

In addition to Ferrera, the event will also include appearances from Tracee Ellis Ross, Tessa ThompsonRamy YoussefChelsea HandlerDiane GuerreroYara Shahidi, Black Men Build organizer Philip Agnew, California state senator Holly Mitchell and more.

The event will also feature a DJ set from Channel Tres and a meditation sound bowl set with Pulse LA.

“The Craft: Legacy” Star Zoey Luna to Take Part in Blumhouse’s Virtual “BlumFest”

Life is Blum a dream for Zoey Luna

The 19-year-old Latina transgender actress will be taking part in Blumhouse’s first-ever BlumFest, a virtual event featuring panels of talent from the studio’s upcoming movies, both big screen and PVOD, and more.

Zoey Luna

The virtual event will take place Thursday, October 29 at 10:00 am PT on Blumhouse’s YouTube channel and Facebook page.

“This year has sidelined a lot for all of us, but Halloween is a treasured season at Blumhouse, so we conceived BlumFest to celebrate with our fans via a virtual event that will feature exclusive interviews and never-before-seen footage on an upcoming release or two,” said Jason Blum, Blumhouse’s CEO and founder.

Panels featured include:

Welcome to the Blumhouse – Join Jennifer Salke, Head of Amazon Studios and Blum for a lively convo about the collaboration between Amazon and Blumhouse on the recently launched movies The Lie, Nocturne, Evil Eye and Black Box. Mamoudou Athie from the film Black Box will join the duo along with surprise guests. The four films are currently streaming on Amazon Prime.

The Craft: Legacy – Writer-director Zoe Lister Jones and the film’s stars Cailee Spaeny, Gideon Adlon, Lovie Simone and Luna will chat about the cult hit reboot. The movie will debut Wednesday on PVOD and electronic sell-through domestic, with a big-screen release abroad.

Freaky – Writer-director Chris Landon, stars Vince Vaughn and Kathryn Newton, and Blum will chat about the body-swap horror comedy which hits theaters November 13 and select offshore markets via Universal.

Halloween Kills – Filmmaker David Gordon Green and the horror franchise’s scream queen Jamie Lee Curtis, producer Malek Akkad from Trancas Films and Miramax producer Bill Block and Blum will converse about the October 2021 release.

The Good Lord BirdEthan Hawke, EP, writer and star of the Showtime series and Blum, who’ve worked together over several projects, will discuss their most recent collaboration.