Trujillo Starring in Brioni’s New Ad Campaign

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30 Jun 2016 | Estilo

Robert Trujillo is striking a pose…

The 51-year-old bassist and his fellow Metallica band mates are starring in Brioni’s new ad campaign.

Metallica x Brioni

Justin O’Shea, the new creative director of the Italian luxury menswear label, tapped the heavy metal band — current members Kirk Hammett, Lars Ulrich, James Hetfield and Trujillo — to star in the brand’s new black-and-white ad.

The images, photographed by Zackery Michael in San Francisco, were inspired by Queen‘s “Bohemian Rhapsody” cover art.

Metallica x Brioni

“We are beyond thrilled to have been invited to be the face of Italian luxury menswear powerhouse Brioni as they kick off their first creative campaign under the direction of newly appointed creative director, uber cool style star Justin O’Shea,” the band wrote on their Instagram account.


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