Less than 24 hours later, the bilingual “Hawái” remix and accompanying video officially dropped via Sony Music Latin/RCA Records.
Marking their first-ever collaboration, The Weeknd kicks off the remix by singing in English. “So now he’s your heaven? You’re lying to yourself and him to make me jealous / You put on such an act when you’re sleeping together / All this cause I said I don’t want marriage,” he croons before flaunting the infectious chorus in Spanish. This also marks the first time the Canadian singer has sung in Spanish.
“I have always admired The Weeknd so it feels nothing short of a dream come true to have him collab on ‘Hawái’ remix,” Maluma said in a press statement. “He brought another flow to it and sang in both Spanish and English which is impressive.”
Co-written by Maluma alongside Keityn, Edgar Barrera, and Bull Nene and produced by Rude Boy, the romantic urban bop, originally released in July, is about a relationship that couldn’t work out and one of the exes “moved on” but it’s all an act.
The original music video, filmed in Miami by Jessy Terrero of Cinema Giants, shows Maluma arguing with his girlfriend, breaking up, a confrontation at her wedding with another man, and a surprising plot twist. The remix video, also at the helm of Terrero, was filmed in Los Angeles and features both artists.
“Hawái” is currently in its ninth week at No. 1 on Billboard’s Hot Latin Songs chart. The song earned Maluma just his second No. 1 on the list among his 40 chart entries.
The 33-year-old Dominican singer and songwriter is launching a new stage in her career as an executive producer for YouTube Originals’ upcoming series Bravas.
The eight-episode series, produced by Cinema Giants and directed and executive produced by Jessy Terrero, tells the story of three friends and aspiring artists –Mila (Audri Nix), Roja (Nohemy) and Ashley (Amanda Antonella) — who form a musical group called La Milagrosa and are on a mission to find their place in the world.
“Through music, they want to talk about the issues that are happening in their lives,” Natasha tells Billboard. “They are using their voices to vent as women. We’re going to see the things that girls and women go through in order to reach their goals, such as people not believing in you and the sacrifices.”
Bravas, which is written and produced by Kisha Burgos, is also a celebration of Latin music and culture.
“I immediately said ‘yes,’” Natasha said of her role as executive producer. “This is my first time ever and I’m very happy. I’m always going to try to serve as a platform and be a voice for all girls and women.”
The series, which began developing before the global pandemic, also counts the participation of artists like Wisin, Jon Z, De La Ghetto and more. “They’re all going to be acting. It’s going to be interesting to see them in this light,” Natasha says.
Bravas will premiere at 6:00 pm ET on Wednesday on Natti Natasha’s YouTubechannel.
The 26-year-old Colombian/songwriter singer has released his new single “Hawái,” along with the track’s drama-filled music video.
The song finds Maluma heartbroken and plotting his next move to get his lady back — even if that means crashing her wedding.
Produced by Rude Boyz, the melodious pop song was penned by Maluma, Keityn, Edgar Barrera and Bulle Nene with lyrics set in present day that tell the story of a toxic relationship and the aftermath of a breakup in the Instagram era.
“Stop lying to yourself, the photo you put up with him saying he was your everything, I know you only posted it to make me jealous,” Maluma sings.
Maluma wrote the storyline for music video, which was shot in Miami. The action-packed video, directed by Jessy Terrero of Cinema Giants, opens with a scene of Maluma arguing with his girlfriend. After the huge blow up, they go their separate ways. On her wedding day to another man, he crashes the ceremony hoping she’ll take him back. And, the video ends with a plot twist.
The tracks drop ahead of Maluma’s forthcoming album, slated to be released later this year, according to Maluma.
In an interview with Apple Music, he said, “I didn’t know that I was about to release an album this year because all of these things are happening.”
Adding, “my first album [this year] is about to come. I had this chance to know myself again in this crazy sh– that is going on. So, I decided to make the music that I just wanted to do. “Hawái” for sure is the first single of my new album.”