First Look: Martin’s New M.A.C. Viva Glam Ad

Ricky Martin isn’t just an international singing sensation, he’s now officially a M.A.C. daddy…

The 39-year-old Puerto Rican heartthrob appears in the cosmetic company’s 2012 Viva Glam campaign with rap-sensation Nicki Minaj.

Ricky Martin Nicki Minaj

M.A.C. released an oh-so-colorful image for the campaign on the company’s Facebook page, which features Martin and Minaj. Shot by noted photographer David LaChapelle, the image shows Martin holding a supersized Viva Glam lipstick above his head while Minaj sits perched atop a motorcycle.

Ricky Martin Nicki Minaj MAC Ad

M.A.C. has said “every cent of Ricky and Nicki’s Viva Glam products, on-counter February 2012, goes to support the M·A·C AIDS Fund.”

Martin and Minaj are the latest celebrities to represent the line. Previous spokespeople include Fergie, Christina Aguilera and Lady Gaga.

Meanwhile, Olympic figure skater Johnny Weir was also announced as a new face of the brand in June.

To date, the M.A.C AIDS Fund has raised more than $224 million exclusively through the sale of its Viva Glam lip products, with 100 percent of the sale price going to fight HIV/AIDS.

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