Miguel Teams Up with TikTok to Help Launch #NewMusic Hub

Miguel is ready to shine a spotlight on must hear music…

The 37-year-old half-Mexican American singer, songwriter, and actor has teamed up with TikTok to launch #NewMusic, a global music discovery hub.

MiguelIn addition to Miguel, the initiative will also include the participation of the Jonas Brothers and Niall Horan.

#NewMusic is set up as a dedicated space for artists around the world to showcase their new songs, and where fans can discover their next favorite track.

The hub will showcase new music content from artists on TikTok in one place, including early previews and music that’s still in development. Jonas Brothers, Miguel and Horan are featured artists on the hub.

Jonas Brothers have been trending on TikTok recently with their new album The Album and single Waffle House. R&B superstar Miguel has been buzzing on TikTok with the revival of his 2011 hit “Sure Thing” and to celebrate the hub, the musician has created a TikTok trialing his new track “Give It To Me.” Horan, who soared to fame as part of boy band One Direction, has posted a video of his new track “Meltdown.”

Paul Hourican, global head of music content and partnerships at TikTok, said: “We are thrilled to launch the #NewMusic Hub, which celebrates and champions artists of all genres, from up-and-coming talent to international superstars. TikTok is already a destination for artists who want to preview their newest works, and for music fans looking to discover new music, and this new feature will give artists a new way to connect with our global community. It presents an exciting opportunity to inspire artist creativity, spark connections, and foster a diverse musical landscape that embraces the unique talents and passions of artists and fans worldwide.”

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