Bad Bunny is offering a preview…
The 29-year-old Puerto Rican Grammy-winning superstar has released his new single, the reggaetón banger “Un Preview.”
“Baby, I’m no longer scared of tasting you and falling in love again … we’re crazy at the club, I get closer to you dancing, and I kiss your neck, with you, I’ll deal with fire.”
At the beginning of the music video, which has a cowboy aesthetic, Bad Bunny explains that this song, as its name would suggest, is just a preview of what’s to come. “Ven acá,” he begins. “I’ll give you a preview of what will come after.” He expanded on that message on his WhatsApp channel where he wrote: “This is possibly the last song I release this year. It’s a little preview of what’s to come next year.”
Bad Bunny officially confirmed the release date of his new song on Sunday, when he posted a 17-second snippet and wrote in Spanish, “In case you like it and are interested to know, [the song] comes out tomorrow Monday at 8 p.m. Puerto Rico time.”
“Un Preview,” produced by Tainy and La Paciencia, comes on the heels of Bunny’s “Where She Goes,” which he released in May. The Jersey Club-inspired beat (a hybrid of house and hip-hop) reached No. 1 on the Billboard Global 200 and Latin Airplay charts.
Earlier this year, Bunny also teamed up with Grupo Frontera on “un x100to,” which marked his first time dipping his toes in the norteño-cumbia realm. The song earned Grupo Frontera its highest debut on Billboard’s Hot Latin Songs chart, entering at No. 3 on the April 29-dated ranking, and later hitting No. 1 on both the Latin Airplay chart and Billboard Global Excl. U.S. chart.
Bad Bunny is a 15-time finalist at the 2023 Billboard Latin Music Awards, which are set to take place on Thursday, October 5. He is up for artist of the year, tour of the year, Global 200 Latin artist of the year and Global 200 Latin song of the year for “Titi Me Preguntó.”