Trueno Signs Record Deal with Sony Music Latin

Posted on March 11, 2024 by Tom Castaneda

Trueno has a new record deal…

The 21-year-old Argentine rapper and singer has signed a deal with Sony Music Latin.

Trueno, known for his socially conscious lyrics, is a leading force in the hip-hop scene of Latin America.

“Joining Sony Music US Latin is a big step in my career! I am very excited to be able to share with this great team my next album, an album that is very special to me,” said Trueno, who had been releasing music via indie label Sur Capital Records, in a statement.

Trueno (real name Mateo Palacios Corazzina) first gained momentum in 2019 after being crowned champion of the Red Bull Batalla de los Gallos and the Freestyle Master Series (FMS), and has since dropped two studio albums, Atrevido (2020) and Bien o Mal (2022).

He’s so far scored three entries on the Billboard Global 200, and landed at No. 10 on Billboard‘s 50 Best Spanish-Language Rappers of All Time.

“Trueno is the new head of Latin American Hip Hop,” expressed Sony Music Latin president Alex Gallardo. “Growing up in an environment where the art and culture of Hip Hop predominated, Trueno developed as an artist at a very young age. At only 21 years old he is ready to establish himself as the leader of this genre in Spanish and from Sony US Latin we welcome him and want to offer him the platform to continue to grow and take his music to the whole world.”

“From the day I heard him for the first time when he was just 18 years old, I knew he would be the Argentine artist who would achieve greater transcendence in the world, not only for his music, but for his message, his ethics and his values,” added Damian Amato, president of Sony Music Hispanic South America. “Trueno is a complete artist, owner of a unique talent, incomparable lyrics, an overwhelming live show and above all, a future that I believe has no limits for his growth. I am very happy to have him join the Sony US Latin family and I am always grateful for the trust that Trueno has placed in my team all these years.”

Myke Towers Earns 11th No. 1 on Billboard’s Latin Airplay Chart with “La Falda”

Posted on February 21, 2024 by Tom Castaneda

Myke Towers has skirted his way to the top of the charts…

The 30-year-old Puerto Rican rapper, singer and songwriter has pounced to No. 1 on Billboard’s Latin Airplay chart as “La Falda” rises from No. 5 to lead the list dated February 24.

The song, announced on Towers’ X account in November, is the focus track from his 23-song album LVEU: Vive La Tuya… No La Mía, which debuted and peaked at No. 9 on Top Latin Albums on the December 9-dated list.

With the new leader, Towers collects his 11th Latin Airplay No. 1 and second in 2024, after the Yandel collab, “Borracho y Loco” (February 17 chart).

“La Falda” likewise ascends to No. 1 on Latin Rhythm Airplay, securing Towers an 11th champ there as well.

For the tracking week February 9-15, “La Falda” registered 10.54 million audience impressions in the U.S., up 47% from the week prior, according to Luminate, and takes the Greatest Gainer honors.

Towers’ run of Latin Airplay No. 1s began just a little more than three years ago, when “Caramelo,” with Ozuna and Karol G, peaked at No. 1 in late 2020, where it remained for three weeks.

Here’s a look at his collection of wins on the overall radio ranking:

Title, Artist, Peak, Weeks at No. 1
“Caramelo,” with Ozuna & Karol G, Aug. 15, 2020, three
“Mi Niña,” with Los Legendarios & Wisin, Jan. 16, 2021, one
“La Nota,” with Manuel Turizo & Rauw Alejandro, Jan. 23, 2021, one
“Travesuras,” with Nio Garcia, Casper Mágico, Ozuna, Wisin, Yandel & Flow La Movie, March 6, 2021, one
“Bandido,” with Juhn, June 19, 2021, one
“Pareja Del Año,” with Sebastián Yatra, Aug. 14, 2021, one
“Bésame,” with Luis Fonsi, Nov. 27, 2021, one
“Ulala,” with Daddy Yankee, April 8, 2023, one
“Lala,” Sept. 23, 2023, two
“Borracho Y Loco,” with Yandel, Feb. 17, 2024, one
“La Falda,” Feb. 24, 2024

Thanks to its radio haul, “La Falda” pushes 18-12 on the multimetric Hot Latin Songs chart, which blends streaming activity, digital sales, and radio airplay.

“La Falda” rises to new peaks on both Global charts as well. It lifts 85-75 on Billboard Global 200, powered largely by with 24 million worldwide streams. Meanwhile, it pushes 56-47 on Global Excl. U.S. supported in great part by 20 million clicks outside the U.S.

Xavi Earns First No. 1 on Billboard’s Latin Airplay Chart with “La Diabla”

Posted on February 6, 2024 by Tom Castaneda

It’s a devilish first for Xavi…

The 19-year-old Mexican American Regional Mexican singer-songwriter and breakout star, who recently announced his first tour of the U.S., has earned his first No. 1 on Billboard’s Latin Airplay chart dated February 10 with his sophomore hit “La Diabla.”

The track races 17-1 on The chart, giving the Mexican-American singer-songwriter his first champ on a radio ranking.

The romantic corrido, released via Interscope, tops the overall Latin Airplay list with 9.6 million audience impressions, up 89%, earned in the U.S. in the week ending Feb. 1, according to Luminate.

Notably, it’s the first No. 1 by a regional Mexican artist on Interscope. The label was last on top with another song in the genre, Karol G’s “Mi Ex Tenia Razon” for two nonconsecutive weeks last October and November.

“’La Diabla’ has topped so many charts that it’s been hard to keep up, but this one is particularly special,” Manny Prado, VP of Marketing and A&R, Interscope Geffen A&M tells Billboard. “The fact that radio has embraced Xavi’s innovative sound is a significant statement and validates that he is successfully pushing the boundaries of Mexican music.”

Xavi’s radio success follows the song’s domination on both Hot Latin Songs and Latin Streaming Songs.

On the multi-metric tally, “La Diabla” spends a fifth nonconsecutive week at the summit, powered largely by 15.4 million streams during the same period. That’s enough to hold its No. 1 spot for a fourth week on Latin Streaming Songs and its No. 9 ranking on the overall Streaming Songs for a second week.

Back on Latin Airplay, “La Diabla” ejects another regional Mexican track from the lead: Fuerza Regida and Marshmello’s “Harley Quinn” falls to No. 3 after one week in charge with 8.2 million, down 9%.

Beyond its Latin Airplay domination, “La Diabla” surges 8-1 on Regional Mexican Airplay for its first week atop the 40-deep song tally; also, a first champ there for the Phoenix-born artist. Sales too, contribute to the song’s rise across Billboard charts: “La Diabla” sold 1,000 downloads for a No. 2 on Latin Digital Sales for a third week (topped the list for one week on the Jan. 20-dated survey).

Elsewhere, “La Diabla” remains steady at No. 4 on the Billboard Global 200 chart for a fourth week after its No. 3 peak in January. Plus, it remains at No. 3 for a third week on Global Excl. U.S. following its No. 2 high also in January.

Thanks to its gain in all metrics (streaming, sales, and radio), Xavi holds strong at its at No. 33 peak on the Billboard Artist 100 for a second week, which measures artist activity across key metrics of music consumption- album and track sales, radio airplay and streaming – to provide a weekly multi-dimensional ranking of artist popularity.

Mariah Carey’s “All I Want for Christmas Is You” Earns Record-Extending 18th Week at No. 1 on Billboard Global 200

Posted on January 4, 2024 by Tom Castaneda

Mariah Carey’s holiday-themed chart domination has continued into the New Year.

The 54-year-old half-Venezuelan American Grammy-winning singer’s “All I Want for Christmas Is You” adds a record-extending 18th week at No. 1 on the Billboard Global 200 chart (dated Jan. 6, 2024).

The Yuletide classic, released in 1994, also tops the Billboard Global Excl. U.S. chart for a record-tying 13th week.

The track leads the Global 200 for a fifth consecutive week, with 159 million streams (up 38%) – the song’s biggest global streaming week since the chart began – and 13,000 sold (up 9%) worldwide in the December 22-28 tracking week (thus, encompassing four days leading up to and including Christmas Day).

The song spends a record-extending 18th week at No. 1 on the Global 200, following four frames in both the 2020 and 2021 holiday seasons and five frames over last year’s holidays.

Carey’s “All I Want for Christmas Is You” concurrently tops the Billboard Global Excl. U.S. chart for a fifth week in a row, with 109.5 million streams (up 52%) and 6,000 sold (up 23%) outside the U.S. December 22-28.

The song tallies a record-tying 13th total week at No. 1, following one in the 2020 holiday season, three weeks the next year and four last season. It matches the 13-week reigns of Miley Cyrus’ “Flowers” in 2023 and Harry Styles’ “As It Was” in 2022.

The Billboard Global 200 and Billboard Global Excl. U.S. charts rank songs based on streaming and sales activity culled from more than 200 territories around the world, as compiled by Luminate. The Global 200 is inclusive of worldwide data and the Global Excl. U.S. chart comprises data from territories excluding the United States.

Chart ranks are based on a weighted formula incorporating official-only streams on both subscription and ad-supported tiers of audio and video music services, as well as download sales, the latter of which reflect purchases from full-service digital music retailers from around the world, with sales from direct-to-consumer (D2C) sites excluded from the charts’ calculations.

Mariah Carey Makes Special Visit to the White House

Posted on December 21, 2023 by Tom Castaneda

Mariah Carey is in the (White) House…

The 54-year-old half-Venezuelan American Grammy-winning superstar made a special visit to see the president and vice president of the United States.

As shared on Instagram this Wednesday (December 20), the vocalist recently swung by the White House in Washington, D.C., to meet with President Joe Biden and his second in command, Vice President Kamala Harris.

Carey’s 12-year-old twins Moroccan and Monroe, whom she shares with ex Nick Cannon, also got to visit the Oval Office and chat with the leaders of the nation.

While there, Carey posed for photos with both Biden and Harris, as well as with her kids in front of the White House’s impressive Christmas decorations.

“Last week I had the pleasure of meeting President Biden & Vice President Harris at the White House to ring in the holiday season!” the singer captioned the pictures, which the White House also shared on its official account. “While there, we got to see all the festive decor and spread some cheer! 🎄❄️☃️”

And what does an international superstar wear to greet the POTUS and VP? A sequined tweed suit jacket and dress, complete with pink trimming and matching heels.

Later, Carey and the president jointly posted a video of their first meeting, both of them professing “I’m a fan” to the other while shaking hands.

View this post on Instagram

A post shared by President Joe Biden (@potus)

The hitmaker is fresh off the finale of her Merry Christmas One and All! Tour, which wrapped with a special show at Madison Square Garden in New York City.

Jennifer Hudson and Ariana Grande joined Carey onstage to perform “Oh Santa!,” marking the trio’s first time performing the remix live since releasing it in 2020.

Carey also just claimed her 13th week atop the Billboard Hot 100 with her evergreen holiday smash “All I Want for Christmas Is You.”

The track also scored a record-breaking 16th week atop the Billboard Global 200 earlier this week.

Mariah Carey’s ‘All I Want for Christmas Is You’ Holds at No. 1 on Billboard Global Charts

Posted on December 11, 2023 by Tom Castaneda

Mariah Carey continues her global holiday domination…

The 54-year-old half-Venezuelan American Grammy-winning songstress, the self-proclaimed Queen of Christmas, continues at No. 1 on the Billboard Global 200 and Billboard Global Excl. U.S. charts dated December 16 with “All I Want for Christmas Is You.”

Carey’s modern holiday classic leads the Billboard Global 200 for a record-tying 15th total week and the Billboard Global Excl. U.S. chart for a 10th frame, all logged over the past four holiday seasons.

“All I Want for Christmas Is You” leads the Global 200 for a second consecutive week with 101.7 million streams (up 38%) and 9,000 sold (up 46%) worldwide December 1-7.

The song, originally released in 1994, has now spent a record-tying 15 weeks at No. 1, following four weeks in both the 2020 and 2021 holiday seasons and five frames over last year’s holidays. It matches the command of Harry Styles’ “As It Was” in 2022.

Carey’s holiday hit concurrently tops the Billboard Global Excl. U.S. chart for second week in a row, with 67.3 million streams (up 53%) and 5,000 sold (up 71%) outside the U.S. December 1-7.

The song adds a 10th total week at No. 1, following one in the 2020 holiday season, three weeks the next year and four last season. It’s just the third song to have dominated Global Excl. U.S. for double-digit weeks, joining two 13-week No. 1s: Miley Cyrus’ “Flowers” this year and Harry Styles’ “As It Was” in 2022.

The Billboard Global 200 and Billboard Global Excl. U.S. charts rank songs based on streaming and sales activity culled from more than 200 territories around the world, as compiled by Luminate. The Global 200 is inclusive of worldwide data and the Global Excl. U.S. chart comprises data from territories excluding the United States.

Mariah Carey Releases Special Edition of “All I Want For Christmas Is You” Video for Her Fans

Posted on December 9, 2023 by Tom Castaneda

Mariah Carey is giving her fans a special Christmas gift…

The 54-year-old half-Venezuelan Grammy-winning songstress has been traveling across the country for nearly a month on her festive Merry Christmas One and All tour and she’s officially presented her fans with the greatest gift of all: a new Lambs-centric video for her modern holiday classic, “All I Want For Christmas Is You.”

“The best thing about being on tour is getting to celebrate the holidays with my lambily!! To show my appreciation, here is a new video for ‘All I Want For Christmas Is You,’ [Christmas tree, present emoji],” she tweeted. “I’m calling this one the ‘Festive Lambs Edition!’ [heart, snowman emoji].”

The refreshed clip opens with footage of Carey getting touched up backstage before a quick cut of super-excited fans in their Santa finest getting pumped for the show.

The rest of the four-minute visual is essentially a super-cut featuring footage from the concerts intercut with rehearsal run-throughs, peeks at the action backstage, lots of shots of fans singing and dancing along with all their hearts and enough unabashed joy to float you through the next two weeks.

Carey kicked off the tour on November 15 at the Yaamava’ Casino in Highland, CA and she’s kept the sled fueled up through dates at the Hollywood Bowl in Los Angeles, as well as gigs in Denver, Kansas City, Toronto, Montreal, Detroit, Chicago and Pittsburgh.

She’ll touch down in Boston on Monday, December 11 as the run winds down with stops in Philadelphia (December 13), Baltimore (December 15) and a final gig at Madison Square Garden in New York on December 17.

Because it’s MC’s time of year, of course “All I Want for Christmas is You” reclaimed the top spot on both the Billboard Global 200 and the Billboard Global Excl. U.S. charts dated December 9, dashing from No. 3 to No. 1 on the former and 8-1 on the latter.

Bad Bunny’s “Monaco” Debuts at No. 1 on Billboard Global 200 & Billboard Global Excl. U.S. Songs Charts

Posted on October 23, 2023 by Tom Castaneda

Bad Bunny rules the roost on the global charts…

The 29-year-old Puerto Rican Grammy-winning superstar’s new single “Monaco” has debuted at No. 1 on the Billboard Global 200 and Billboard Global Excl. U.S. songs charts dated October 28.

Bad Bunny earns his fourth leader on the Global 200 and his third on Global Excl. U.S.

The song is from his new LP, Nadie Sabe Lo Que Va a Pasar Mañana, which debuts as his third No. 1 on the U.S.-based Billboard 200 albums chart.

Bad Bunny debuts two other songs from the set in both the Global 200 and Global Excl. U.S. top 10: “Perro Negro,” with Feid, and “Fina,” with Young Miko.

“Monaco” begins atop the Billboard Global 200 with 82.3 million streams and 2,000 sold worldwide in its first week (October 13-19), giving Bad Bunny his second No. 1 debut, on the chart, following “Where She Goes,” which led for a week upon its start in June.

He previously reigned with “Un x100to,” with Grupo Frontera, for two weeks in May and “Dakiti,” with Jhay Cortez (now Jhayco), for three weeks in November-December 2020.

Bad Bunny breaks out of a tie with Drake and Olivia Rodrigo for the most Global 200 No. 1s among soloists; overall, only BTS, with seven, has more.

Likewise, “Monaco” launches atop Billboard Global Excl. U.S. with 57 million streams and 1,000 sold outside the U.S. October 13-19. He notches his second No. 1 debut, on the chart, after “Un x100to,” with Grupo Frontera, rose to the top for three weeks in May and “Dakiti,” with Jhay Cortez, began at No. 1 and ruled for five weeks in November-December 2020.

Bad Bunny solely claims the most Global Excl. U.S. No. 1s among soloists and ties BLACKPINK for the second-most among all acts; BTS leads all artists with seven No. 1s.

The Billboard Global 200 and Billboard Global Excl. U.S. charts, which began in September 2020, rank songs based on streaming and sales activity culled from more than 200 territories around the world, as compiled by Luminate. The Global 200 is inclusive of worldwide data and the Global Excl. U.S. chart comprises data from territories excluding the United States.

Bad Bunny Extends Record for Most Top 10 Tracks on Billboard’s Hot Latin Songs Chart with “Un Preview”

Posted on October 4, 2023 by Tom Castaneda

Bad Bunny has extended his lead…

The 29-year-old Puerto Rican Grammy-winning superstar has extended his top 10 record on Billboard’s Hot Latin Songs chart to 63 top 10s with “Un Preview,” as the song debuts at No. 8 on the October 7-dated list.

After Bad Bunny dropped the Tainy, MAG and La Paciencia-produced track on his WhatsApp channel as a look of what’s coming in 2024, the song debuted in the upper region fueled almost entirely by streams.

According to Luminate, “Un Preview” registered 7.6 million official U.S. streams in its first four days of activity as it was released September 25 — four days after the launch of the September 22 tracking week (ending September 28).

The 7.6 million streams in its first week yields a No. 5 start on Latin Streaming Songs, also for his record-extending 68th top 10 on the streaming list.

Sales, meanwhile, concurrently assist “Un Preview’s” high start on the multimetric tally: It sold 1,000 downloads, enough for a No. 2 start on Latin Digital Song Sales.

Bad Bunny ups his top 10 career count to 63 on Hot Latin Songs, way ahead of Enrique Iglesias and Luis Miguel, who are tied for second place with 39 top 10s.

As Bad Bunny continues to lap the competition, here’s the scoreboard for the artists with the most top 10s on Hot Latin Songs since the chart launched in 1986:

63, Bad Bunny
39, Enrique Iglesias
39, Luis Miguel
37, Daddy Yankee
35, J Balvin
35, Shakira
29, Chayanne
29, Cristian Castro
29, Ozuna

Further, “Un Preview” debuts at No. 37 on Billboard Global 200 with 26.3 million streams worldwide, while logs 18.8 million outside the U.S. for a No, 42 on Global Excl. U.S.

Bad Bunny Releases New Single “Un Preview”

Posted on September 26, 2023 by Tom Castaneda

Bad Bunny is offering a preview…

The 29-year-old Puerto Rican Grammy-winning superstar has released his new single, the reggaetón banger “Un Preview.”

On the track, Bad Bunny is smitten, singing about a girl that has him head over heels.

“Baby, I’m no longer scared of tasting you and falling in love again … we’re crazy at the club, I get closer to you dancing, and I kiss your neck, with you, I’ll deal with fire.”

At the beginning of the music video, which has a cowboy aesthetic, Bad Bunny explains that this song, as its name would suggest, is just a preview of what’s to come. “Ven acá,” he begins. “I’ll give you a preview of what will come after.” He expanded on that message on his WhatsApp channel where he wrote: “This is possibly the last song I release this year. It’s a little preview of what’s to come next year.”

Bad Bunny officially confirmed the release date of his new song on Sunday, when he posted a 17-second snippet and wrote in Spanish, “In case you like it and are interested to know, [the song] comes out tomorrow Monday at 8 p.m. Puerto Rico time.”

“Un Preview,” produced by Tainy and La Paciencia, comes on the heels of Bunny’s “Where She Goes,” which he released in May. The Jersey Club-inspired beat (a hybrid of house and hip-hop) reached No. 1 on the Billboard Global 200 and Latin Airplay charts.

Earlier this year, Bunny also teamed up with Grupo Frontera on “un x100to,” which marked his first time dipping his toes in the norteño-cumbia realm. The song earned Grupo Frontera its highest debut on Billboard’s Hot Latin Songs chart, entering at No. 3 on the April 29-dated ranking, and later hitting No. 1 on both the Latin Airplay chart and Billboard Global Excl. U.S. chart.

Bad Bunny is a 15-time finalist at the 2023 Billboard Latin Music Awards, which are set to take place on Thursday, October 5. He is up for artist of the year, tour of the year, Global 200 Latin artist of the year and Global 200 Latin song of the year for “Titi Me Preguntó.”

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