Canelo Alvarez Named an Executive Producer on “The Long Game”

Canelo Alvarez is embracing his artistic side…

The 33-year-old Mexican boxing great and entrepreneur will serve as an executive producer on the film, The Long Game, which earned the SXSW Narrative Spotlight Audience Award in 2023.

Canelo AlvarezThe feature, directed by Julio Quintana, opens in theaters nationwide on April 12.

The Long Game, inspired by the book Mustang Miracle written by Humberto G. Garcia, follows the true story of five young Mexican American caddies in 1955 who created their own golf course in the middle of the South Texas brush country. Despite outdated and inferior equipment and no professional instruction to begin with, they would go on to compete against wealthy, all-white teams and win the 1957 Texas State High School Golf Championship.

It stars Jay Hernandez, Dennis Quaid, Cheech Marin, Julian Works, Paulina Chavez, Jaina Lee Ortiz, Brett Cullen and Oscar Nuñez. Quintana penned the script alongside Jennifer C. Stetson and Paco Farias.

The Guadalajara-born boxing star is an avid golfer himself and has his golf apparel line “No Golf, No Life” collection.

“From the first time I saw The Long Game I was inspired to give whatever support was needed. I connected with The Long Game on so many levels and I am excited for the public to know more about true stories within the history of sports that haven’t been told.” Alvarez tells Deadline in a statement.

He added, “I’m proud to be part of a team that is sharing the story of five Mexican-Americans with determination, drive and passion to create their own journey. This film is an inspiration for the golf community and the world.”

Mucho Mas Media and Bonniedale Entertainment teamed up to release the film in theaters.

“We are thrilled to have Canelo come on board The Long Game and bring his insight, passion and voice to help get the word out about this powerful and inspirational movie. Not unlike the film, Canelo’s journey is symbolic of a true underdog story,” shared MMM Co-Founder Javier Chapa.