Becky G wants you to look good…
The 24-year-old Mexican American bilingual singer/rapper has released her very own beauty brand, TresLúce, along with her beauty partners Made by Collective.
A year in the making, TresLúce – formed from the Spanish words “tres” and “lucir” – is an homage to her Mexican-American culture and Latinx stories, and celebrates the importance of self-expression.
The chart-topping artist celebrated the release of her beauty brand this week at a private event in Los Angeles where she thanked her team, family and fans for their continued support throughout her career.
“There’s a reason I didn’t call it Becky G cosmetics because TresLúce is more than me, it’s about us.”
TresLúce products are now on sale to all consumers online.