Bruno Mars is striking a new chord…
The 38-year-old part-Puerto Rican Grammy-winning superstar has partnered with Fender to release his first-ever signature guitar.
Launched this week, the Limited Edition Bruno Mars Stratocaster pays homage to Mars’ electrifying career with subtle design notes blending vintage and modern.
“I don’t think of myself as a guitar player. I’m more of a frustrated songwriter. Every song is like a puzzle you have to solve, and a good guitar can bring something out of you that can help take you to the finish line. That’s what I wanted from this guitar,” Mars said in a statement of designing the Fender guitar. “It was also important to have a workhorse that I could depend on for performing live and writing in the studio, whether it be rhythm or lead.”
Offered in a brand-new caramel colorway, the limited-edition guitar retails for $2,999.99.
It features a sleek, Mars Mocha Heirloom Nitrocellulose lacquer finish, Heirloom Aged Gold Hardware, a 9.5-12-inch compound-radius maple fingerboard with stainless-steel frets, custom-voice pickups, 2-Point Synchronized Tremolo and Deluxe Locking Tuners for “enhanced tuning stability.”
The guitar’s leopard print strap is a nod to Jimi Hendrix and Prince, two of Mars’ guitar heroes.
“We wanted to fashion a guitar that shows Fender’s respect for the artists marking today’s musical hall of fame, as well as displays Bruno Mars’s supernova qualities,” said Justin Norvell, EVP of Product at FMIC. “Bruno has been a tried and true Fender player since the early days of his career and we’re thrilled to include his signature among our roster. Between the all-new finish to the custom-voiced pickups, we’re confident this will be one of our largest signature launches to date.”
With his own Fender guitar, Mars joins fellow recording artists who have been honored with signature guitars including Hendrix, Kurt Cobain, Juanes, H.E.R. and Steve Lacy.
The Limited Edition Bruno Mars Fender Stratocaster is available at Fender.com.
