J Balvin Signs Management Deal with Roc Nation

J Balvin has new management…

The 38-year-old Colombian singer has officially joined Roc Nation as a management client, where he will be overseen directly by Jay Brown and Chris Knight.

J BalvinBalvin was previously managed by Fabio Acosta and Scooter Braun’s SB Projects. He parted ways with the latter on June 30, 2022, after nearly three years together.

He continued working with Acosta and his company, Akela Family Music, through March. Acosta had managed or co-managed Balvin in some capacity for the past decade. Sources say the two parted on amicable terms.

Balvin, one of the biggest Latin stars in the world, has had a series of management shifts over the past five years. In 2019, he parted ways with manager Rebeca León, who had managed him since the onset of his career in the United States, and signed with Braun.

Throughout both deals, Acosta remained part of his management team and worked in partnership with SB Projects, helping bring in groundbreaking deals and partnerships. These included his celebrity menu collaboration with McDonald’s — a first for a Latin act.
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7/25 – Sydney – Hordern Pavillion