Trujillo Starring in Brioni’s New Ad Campaign

Robert Trujillo is striking a pose…

The 51-year-old bassist and his fellow Metallica band mates are starring in Brioni’s new ad campaign.

Metallica x Brioni

Justin O’Shea, the new creative director of the Italian luxury menswear label, tapped the heavy metal band — current members Kirk Hammett, Lars Ulrich, James Hetfield and Trujillo — to star in the brand’s new black-and-white ad.

The images, photographed by Zackery Michael in San Francisco, were inspired by Queen‘s “Bohemian Rhapsody” cover art.

Metallica x Brioni

“We are beyond thrilled to have been invited to be the face of Italian luxury menswear powerhouse Brioni as they kick off their first creative campaign under the direction of newly appointed creative director, uber cool style star Justin O’Shea,” the band wrote on their Instagram account.

Trujillo’s Metallica Releases Garage Demo of “Lords of Summer”

Robert Trujillo is one of the lords of summer…

Following footage of a new song surfacing earlier this week from a performance in Colombia, the 49-year-old Mexican American musician and his Metallica bandmates have released a garage demo of the track, “Lords of Summer,” on the band’s YouTube page, according to Rolling Stone.

 

Metallica last released new material in 2008, when Death Magnetic, the band’s ninth album, was released, hitting No. 1 on the Billboard 200.

The new eight-minute song, an epic in the vein of DeatRobert Trujilloh Magnetic — all its songs clocked at above five minutes — features a mid-tempo lurch of guitars and drums before launching into a riff reminiscent of its earlier thrash metal days, as well as of Death Magnetic opener “That Was Just Your Life.”

“Go trade your darkness for the sun / Soon the lords of summer shall return,” frontman James Hetfield sings before guitarist Kirk Hammett contributes a characteristically shredding solo.

Hammett told Billboard last January that the band was about to convene to record a new album, which would be its 10th since its debut in the early ’80s.

That album doesn’t currently have any sort of timeframe for its release, nor is “Lords of Summer” ensured a spot on that album; drummer Lars Ulrich told Rolling Stone in a recent interview that the song could very well not make the final cut.

Death Magnetic sold 490,000 copies upon its initial release in 2008. Since, the band recorded a record with Lou Reed, titled “Lulu,” in 2011 and dropped a live concert film, Through the Never, last year.

Metallica’s Trujillo Makes Special Appearance at Comic-Con

He may be a hard-core bassist, but Robert Trujillo has managed to steal the show at his first-ever appearance at Comic-Con.

The 48-year-old Mexican musician and his Metallica bandmates made their highly anticipated debut at the convention to preview their new film “Metallica Through the Never: An IMAX 3D Experience,” which is being called a twist on the traditional concert film.

Robert Trujillo

“This is f—ing awesome,” said Metallica’s drummer, Lars Ulrich, as the band was greeted with a thunderous standing ovation from a near capacity crowd at Hall H.

Ulrich was joined onstage by Trujillo, James Hetfield, Kirk Hammett and the film’s star Dane DeHaan, writer-director Nimrod Antal and producer Charlotte Huggins.

The panel began with an adrenaline-rush as the band premiered the new theatrical poster and trailer for the film, which featured more Metallica and more post-apocalyptic violence than the teaser released in May.

The film features a monstrous stage that takes up nearly the whole floor of Vancouver’s Rogers Arena, where the band performs in the film.

“The stage was the first part of all of it,” said Hetfield. Adding that the band treated the concerts as a film shoot, sometimes starting and stopping for multiple takes, sometime performing full sets during their five shows at Rogers Arena.

“The stage is the star of the film,” added Ulrich. “Making a movie about a stage, and then bringing it to the people is a cool idea.”

The audience was also treated to a never-before-seen scene from the film that featured more post-apocalyptic mayhem. The band’s blistering song “Cyanide” serves as the scene’s backdrop.

The IMAX 3D film comes out on September 27th and will be in wide release on October 4th.