Gomez Named Pantene’s Newest Spokesperson

Selena Gomez is tressed to impress…

The 22-year-old half-Mexican American actress/singer has been named the newest spokesperson for Pantene.

Selena Gomez

The new role, which the former Disney Channel star announced on Monday morning via  her social media platforms, is her latest endorsement deal.

In the past, Gomez has also worked with brands like Adidas Neo and Kmart, as well as served as a UNICEF ambassador.

Selena Gomez

In an effort to promote the #SelenaXPantene hashtag, Gomez shared a short promo video and a photos of herself getting the Pantene glam treatment via Instagram, touting her “baby hairs.”

Gomez, one of the most bankable stars in music and film, has a combined 120 million followers on Instagram, Twitter and Facebook, She’s the latest Latina spokesperson hired by a global beauty brand. Pantene previously hired actress Eva Mendes as its spokesperson in 2011.

Gomez’s appeal transcends her Latina roots, making her a perfect global ambassador.

On the music front, Gomez teased her new singleGood For You” over the weekend, announcing that it will arrive on June 22.

Vergara: Television’s Highest Paid Actress for a Third Straight Year

It’s mo’ money, mo’ honors for Sofia Vergara

For the third straight year, the 42-year-old Colombian actress and Modern Family star tops Forbes’ list of the television’s highest paid actresses.

Sofia Vergara

Vergara reportedly earned an estimated $37 million between June 2013 and June 2014, according to the financial magazine. That’s more than the top-earning television actor, Ashton Kutcher ($26 million).

While the actress earns a reported $325,000 per episode on her Emmy-winning ABC comedy series, the bulk of her earnings come from her lucrative endorsements and licensing deals.  Vergara is the face of Diet Pepsi, CoverGirl, Head & Shoulders, AT&T and the medication Synthroid.

She’s the also the co-founder of Latin World Entertainment, a multi-million dollar empire. The talent management and entertainment-marketing firm recently teamed up with CNET to launch a Spanish-language tech news site. Vergara’s brand also continues to grow thanks to her 12-year deal with Kmart, a strategic move to better appeal to Hispanic shoppers.

Earlier this year, she also launched her first fragrance for HSN and starred in the indie movie Chef, which received rave critical reviews and became the only summer indie to hit $30 million at the box office.

Vergara’s annual take is up from last year’s high of $30 million and her $19-million estimate in 2012.

Rousseff: The Highest-Ranking Latina on Forbes’ Most Powerful Women List

Dilma Rousseff is not only the most powerful Latina in the world… But, she’s inching her way to being the most powerful woman on the planet.

The 65-year-old Brazilian politician, who has served as her nation’s president – the first woman to hold the office – since January 2011, comes in at No. 2 on Forbes magazine’s annual list of World’s Most Powerful Women.

Dilma Rousseff

Rousseff, who ranked No. 3 on last year’s list, comes in behind only German Chancellor Angela Merkel, this year.

Currently at the midpoint of her first term as president, Rousseff heads the world’s seventh-largest national economy (GDP $2.4 trillion). Despite Brazil’s size, she has been tasked with helping pull the country out of its slowest two years of growth in more than a decade. Her emphasis on entrepreneurship has inspired a new generation of startups.

This year, Rousseff has a new ally in the first-ever Brazilian director-general of the World Trade Organization, Roberto Azevedo, who was confirmed in Geneva in early May.

Maria das Graças Silva Foster

Maria das Graças Silva Foster, another Brasilenia on the list, ranks at No. 18 this year, two spots higher than last year.

The 59-year-old Brazilian business executive and chemical engineer serves as the CEO of Petrobras-Petróleo Brasil, Brazil’s state-controlled oil company.

das Graças Silva Foster last year took over the largest company in the Southern Hemisphere by sales ($144 billion) and market value ($120 billion). In 2012 Petrobras produced about 2 million barrels of crude oil daily, and she expects similar levels this year as it develops oil trapped in the Campos Basin in the Atlantic, one of the world’s most promising oil frontiers.

Cristina Fernandez de Kirchner

The third Latina on the list is Argentina’s lady in charge, Cristina Fernandez de Kirchner.

The 60-year-old Argentinean president comes in at No. 26 on the list, a drop of 10 spots from last year.

Fernandez de Kirchner, halfway through her second term, is facing some headaches, including massive street demonstrations and accusations that Argentina has been covering up runaway inflation by underreporting the country’s annual rate.

Sofia Vergara

Meanwhile, the first Latina celebrity to make the cut is Sofia Vergara.

The 40-year-old Colombian actress and entrepreneur registers one of the biggest leaps on the list, moving up 37 spots to No. 38.

Vergara, who ranked No. 75 last year, is the top-earning actress on television and the face of a sweeping trend to capture the $1 trillion Hispanic market.

As a member of the cast of ABC’s Modern Family, Vergara is at the top of her game.

In addition to the show, her line of clothing and home goods sold at Kmart is thriving and endorsement deals with Diet Pepsi, CoverGirl, Rooms to Go and thyroid medicine Synthroid make her one of the most in-demand spokespeople.

Behind the scenes Vergara is a cofounder of a 17-year-old talent management and new media company, LatinWE, which pulled in an estimated $27 million last year and which recently launched a social network, NuevoWorld, to connect Latino celebs with their fans.

In May ABC announced that a new series executive produced by Vergara, Killer Women, an adaptation of an Argentine soap opera, will be in its Fall 2013 lineup.

Here’s a look at the other Latinas on the list…

No. 35 Mary Barra, SVP, Global Product Development, General Motors

No. 52 Shakira Mebarak, Actress and Philanthropist

No. 66 Rosalía Mera, Businesswoman, Entrepreneur and Billionaire

No. 95 Gisele Bündchen, Model and Philanthropist

Full list of the 100 women who represent agents of change in the world can be obtained on Forbes.com.

Vergara: Television’s Highest-Paid Actress

She’s one of the hardest working women in Hollywood… And, now Sofia Vergara is reaping the rewards for her red-hot career…

Forbes magazine has just released its list of the highest paid actresses on television in the past year, with the 40-year-old Colombian actress unseating Eva Longoria at the top of the list.

Sofia Vergara

Forbes estimates that Vergara, who reportedly got engaged last week, raked in $19 million from May 2011 to May 2012. That hefty sum is due in large part to the seven-figure advance from her Kmart clothing line (to the tune of $7 million dollars by the end of 2012), English-language endorsement deals with Cover Girl and Diet Pepsi, as well as Spanish-language endorsement deals with Burger King, Comcast and State Farm (which amount to a whopping $12 million). Vergara serves as one half of the management company Latin World Entertainment, which should help secure her status as a rising entertainment mogul.

Vergara narrowly beat out Kim Kardashian, with the reality star earning an estimated $18 million over the same time frame. Kardashian’s earnings include $10 million for her E! wedding special. Kardashian, like Vergara, also has her hand in the fashion industry with a cost-conscious clothing line through Sears, which she designs alongside her sisters.

Meanwhile, last year’s No. 1, Eva Longoria, dropped to third place despite increasing her earnings by $2 million.  The 37-year-old Mexican American actress pulled in a grand total of $15 million during the same time period. Longoria earned an estimated $8 million for her role on the final season of ABC’s Desperate Housewives. In addition, Longoria’s endorsement deals with L’Oreal and Pepsi Next earned her $5 million and sales of her cookbook, two fragrances and a handful of small movie roles rounded out her earnings.

Here’s a look at the Top 10 female earners in TV:

1. Sofia Vergara: $19 million

2. Kim Kardashian: $18 million

3. Eva Longoria: $15 million

4. Bethenny Frankel: $12 million

5. Khloe Kardashian Odom: $11 million

6. Tina Fey: $11 million

7. Mariska Hargitay: $10 million

8. Zooey Deschanel: $9 million

8. Felicity Huffman: $9 million

8. Ellen Pompeo: $9 million