Kid Cudi Partners with Star Trek Franchise for New “Boldly Be” Campaign

Kid Cudi is releasing an out of this world collaboration…

The 39-year-old half-Mexican American rapper, singer, songwriter and actor is partnering with Star Trek for the sci-fi franchise’s new campaign.

Kid Cudi x Star TrekThe “Day ‘n’ Nite” rapper will be the face of its latest campaign titled “Boldly Be.” 

The collaboration is set to launch at New York Comic Con — held at the Javits Center — on October 12, and features a Fortnite gaming experience, a streetwear capsule collection and a new song from the rapper titled “Heaven’s Galaxy.”

Kid Cudi’s fandom of the franchise inspired “Heaven’s Galaxy,” which was produced by Dot Da Genius. The track will be available on streaming starting on October 12.

The Star Trek x Cudi streetwear collection includes tees, crewnecks, hoodies, a custom button-up T-shirt and a colorful leather varsity jacket.

NYCC attendees can hit up Star Trek x Kid Cudi’s booth 2653 to pre-order items from the collaboration, with the collection dropping on Kid Cudi’s website on October 16.

The Fornite experience, titled Star Trek x Kid Cudi: Mirror Mayhem, will see Kid Cudi stepping into the world of the franchise and the popular video game.

“Heaven’s Galaxy” will be in the game, in addition to previously unheard songs from the rapper’s forthcoming album, INSANO. 

According to the press release, players can “partner with Captain Skyles (Kid Cudi) on a mission to uncover the source of a sonic anomaly that threatens the peaceful planet Vada.”

The collab’s NYCC booth will also offer a first look at the gaming experience.

Wilson Cruz to Take Part in Special “Star Trek: Discovery” Panel at This Year’s New York Comic-Con

Wilson Cruz will be beaming down to this year’s New York Comic-Com.

The 46-year-old Puerto Rican actor and his Star Trek: Discovery cast mates will be taking part in a special panel discussion at thevirtual confab, which will take place on October 8-11.

Wilson Cruz, Star Trek: Discovery

This year’s New York Comic-Con will be available to watch on YouTube and FindtheMetaverse.com.

The Star Trek: Discovery panel will kick off opening day of the NYCC and will feature Cruz and some cast members and producers from the series

This year’s New York Comin-Con will include suprise guests, news and exclusive inside looks at the shows.

Here are the details on the panels:

Thursday, October 8 at 12PM ET/9AM, PT

STAR TREK: LOWER DECKS 

Join the creator of Star Trek: Lower Decks, Mike McMahan, and series voice cast for a special edition of CBS All Access’ official Star Trek after-show, The Ready Room, as they dive into the season one finale with host Wil Wheaton. Voice cast appearing include Tawny Newsome, Jack Quaid, Noël Wells, Eugene Cordero, Dawnn Lewis, Jerry O’Connell, Fred Tatasciore and Gillian Vigman.

STAR TREK: DISCOVERY

Be the first to learn the latest about Star: Trek Discovery before season three premieres on October 15. Join series stars Sonequa Martin-Green, Doug Jones, Anthony Rapp, Mary Wiseman and Cruz; new cast members David Ajala, Blu del Barrio and Ian Alexander; and series co-showrunners and executive producers Alex Kurtzman and Michelle Paradise, for an exclusive conversation on what’s in store for the U.S.S. Discovery crew. Moderated by Sarah Rodman of Entertainment Weekly.

Friday, October 9 at 12:40PM ET/9:40AM PT

THE STAND

Exclusive Q&A with Cast + Inside Look

Based on Stephen King’s iconic post-apocalyptic novel of the same name, the much-anticipated limited event series asks the question “where will you stand?” in the ultimate fight between good and evil. Join series stars Whoopi Goldberg, James Marsden, Greg Kinnear, Amber Heard, Jovan Adepo, Odessa Young and Owen Teague alongside showrunner Benjamin Cavell and executive producer Taylor Elmore, as they discuss bringing this epic story to life and what fans can expect when the series premieres December 17. Moderated by Anthony Breznican of Vanity Fair.