Christian Alicea Signs Exclusive Booking Agreement with Loud and Live

Christian Alicea has a new deal…

The Puerto Rican artist and developing salsa star has signed an exclusive booking agreement with Nelson Albareda’s Loud and Live.

Christian Alicea

Albareda has always carried tropical music in general and salsa in particular, deep inside him. A die-hard fan of Cuban salsero Willy Chirino, he also worked closely with salsa queen Celia Cruz and, through Loud and Live, represents the Celia Cruz estate today.

Now, Albareda is on a quest to elevate and grow the music with which he started his career. As he’s been saying for months, tropical music is having a moment. This week, via his powerhouse promotion and entertainment company, Albareda signed Alicea.

Loud and Live already books major tropical music names like Carlos Vives and Juan Luis Guerra. But the Alicea deal is different in that in addition to booking Alicea’s concerts, Loud and Live will also work in partnership with his management team to support marketing and promotional endeavors surrounding the artist and his music.

Although Alicea has just one album under his belt — Yo, released this past May — he has already placed two tracks in the Top 25 of Billboard’s Tropical Airplay chart. This week, a third single, “Aroma,” is at No. 15 on the list.

“Christian is an exceptionally talented young man who, because of his humility, charisma and spectacular and unique voice, we are confident that he will conquer and lead the tropical genre worldwide for many years to come,” said Albareda in a statement.

The partnership, says Alicea’s producer, Urales ‘Dj Buddha’ Vargas, is “the icing on the cake. For us, having someone like Nelson see the vision and the potential of Christian means a lot.”

As Latin music’s focus has slowly shifted from solely reggaetón in the past year, other genres are beginning to rise on the charts. While regional Mexican music undoubtedly leads the fray, pop is also seeing a resurgence, and tropical music — long focused on legacy acts — is finally seeing a smattering of new names, including Luis Figueroa, teenager Luis Vazquez, and, Alicea.

Willy Chirino Celebrates Half-Century Spanning Music Career with Release of “Sigo Pa’lante”

Willy Chirino is celebrating his 50-year music career with new music.

The 75-year-old Cuban singer-songwriter behind salsa classics like “Medias Negras” and “Pobre Diabla” has released Sigo Pa’lante, his first studio album in more than a decade.

Willy ChirinoWith reggaetón becoming more and more popular, Chirino was taking his time to study the landscape before releasing the album in December. 

“There was a transition in music after my last album that was very dramatic,” he explains to Billboard Español about his hiatus. But the 50th anniversary, with all the fanfare and the news surrounding it, was the perfect occasion to release the album he’d been working on for the past three years.

Chirino wasn’t hibernating — in recent years he’d released an album of traditional Latin American songs with his wife Lissette (Amarraditos), two Christmas albums (Llegó la Navidad and Willy & Lissette Navidad En Familia) and other covers sets (My Favorites and My Beatles Heart) — Sigo Pa’lante is his first project of new music since 2008’s Pa’lante.

Composed of 12 tracks, it opens with the joyous “Imagínate” and includes collaborations with Gilberto Santa Rosa (on the first single “La Música”), Leoni Torres (“Para Mi Viejo”), El Chacal (the album’s title track), Lissette (“Mi Corazón Es Un Pueblo”) and his daughter Jesse (“Agua De Marzo,” a cover of the Brazilian classic “Aguas De Marzo” by Antonio Carlos Jobim).

It closes with an anthem of freedom for Cuba, “Que Se Vaya Ya,” a song as energetic as it is emotional, released in September 2021 with contributions from Lenier, Micha, Chacal, Osmani García and Srta. Dayana.

“Let them take all the bad things/ Let them go, let them go/ We can’t take the beatings anymore/ Let them leave now/ Because the people suffer and keep quiet/ Let them go, let them go/ Let them take the shrapnel/ Let them go now ”, they sing in Spanish.

Chirino, in fact, dedicates Sigo Pa’lante to his fans in Cuba, where he says that people continue to listen to his songs “despite all the mishaps they have suffered to do so.”

“They’ve paid a price that is not monetary, because listening to my music for a long time was totally prohibited,” the artist continues, adding that “when they found them listening, [the authorities] beat them, imprisoned them, took their boomboxes away. In other words, they were mistreated simply for the fact of listening to my music. So that for me has a special recognition”.

Although he clarifies that his songs are not currently banned in his native country, he says that his anti-Castro stance has made him persona non grata, and that his requests to perform in the island have never been answered.

Chirino debuted in 1974 with the album One Man Alone, and has released more than twenty albums since — but his career began earlier, as part of different bands and orchestras. The 50th anniversary dates back to 1972, when he says he began to use his own name when creating music as a solo artist.

On the Billboard charts, he’s scored 13 entries on the Tropical Albums listing, seven of which reached the top 10. He’s also had six entries on the Hot Latin Songs chart, two on Latin Airplay, and two on Top Latin Albums.

Christina Aguilera to Receive Spirit of Hope Award at Billboard Latin Music Awards

It’s a spirited time for Christina Aguilera.

The 41-year-old half-Ecuadorian American actress and pop star will receive the Spirit of Hope award at the 2022 Billboard Latin Music Awards.

Christina AguileraThe special award — which was established in 1996 in honor of the late Tejano singer Selena Quintanilla — will recognize Aguilera for her philanthropic and humanitarian contributions beyond her musical work.

Aguilera will also perform during the awards show, which will take place on Thursday, September 29, at the Watsco Canter in Miami, and will be broadcast live on Telemundo beginning at 7:00 pm ET.

The Billboard Latin Music Awards — where Bad Bunny leads the list of finalists with a staggering 23 nods across 13 categories — will be simulcast on Telemundo, Universo, Peacock, the Telemundo App, and throughout Latin America and the Caribbean on Telemundo Internacional.

In addition to her musical accolades, including more than 75 million records sold worldwide, five No.1 Billboard Hot 100 hits, and a Hollywood Walk of Fame star, the artist also known as Xtina has lifted her voice to help end the cycle of domestic abuse, been a longtime supporter and ally to the LGBTQ+ community, raised awareness about HIV/AIDS research, and traveled the globe to help feed children in poverty-stricken areas.

Aguilera joins past Billboard Spirit of Hope recipients including Gloria Estefan, Emmanuel, Willy Chirino, Olga Tañon, Maná, Los Tigres del Norte, Ricky Martin, El General, Soraya, Juan Luis Guerra, Shakira, Ricardo Montaner, Juanes, Daddy Yankee, Marc Anthony, Carlos Vives, Carlos Santana, Luis Fonsi, and Maluma.

Willy Chirino Recruits Fellow Cuban Artists to Release New Version of Cuban Protest Single “Que Se Vayan Ya”

Willy Chirino is expressing his solidarity with the people of Cuba through music…

The 74-year-old Cuban musician has released a new version of his single “Que Se Vayan Ya,” 13 years after its original release.

Willy Chirino, Que Se Vayan Ya

The award-winning salsa artist recruited Cuban artists Lenier, El MichaChacalOsmani Garcia, and Srta. Dayana to show solidarity with the Cuban community through the powerful protest anthem and its continuous chant for “Viva Cuba, libre!”

“Que Se Vayan Ya,” which appeared on Chirino’s 2008 album Pa’ Lante, was co-produced by Chirino, Nelson Albareda, Nelson Martínez, Lenier, and Mauro Bertrán, giving this extended version a Cubaton twist while keeping its tropical essence.

“It is our duty as citizens of the world to support the movement that arose on the island to achieve Cuba’s freedom,” Albareda, producer and CEO of Loud and Live, said in a statement. “What better way to do it than with a new anthem that inspires those brave people on the island to continue with this fight? With that objective in mind, I turned to Willy, with whom I’ve been friends with and shared projects for many years, to make this musical production with other notable artists in a cry for freedom.”

“Que Se Vayan Ya” comes almost two months after the social unrest in the island due to the power outages, and food and medicine shortages as COVID-19 cases are on the rise.

The July rallies, which ended with several arrests, were in part set off by Cuba’s deteriorating economic situation that was intensified by the pandemic that’s cut off tourism dollars and has left people unable to work because of the COVID-imposed lockdown.

“The events of July 11 have given us hope that the end of this totalitarian regime is coming,” Chirino added. “It’s important that this flame is not extinguished and that the whole world becomes aware of the crimes that are committed daily on ‘Prison Island.’ United for this purpose, we are raising our voices to demand once and for all that they [the government] leave!”

Chirino Receives Lifetime Achievement Award During the Latin Recording Academy’s Annual Special Awards Presentation

It’s a memorable moment for Willy Chirino

The 67-year-old Cuban singer was honored with the Lifetime Achievement Award during the Latin Recording Academy‘s annual special awards presentation on Wednesday (Nov. 19).

Willy Chirino

The ceremony, which took place one day before the Latin Grammys at the MGM Grand‘s Hollywood Theater in Las Vegas, was held to honor iconic performers and executives for their contributions to Latin music and the Latin music industry.

“This is the most important recognition of my career,” said Chirino, who is known as much for his danceable salsa music as for his vocal calls for a free Cuba.

Chirino was honored for making “creative contributions of outstanding artistic significance to the field of recording” during his career. The honor was shared with Portuguese fado singer Carlos Do Carmo, Mexican rocker César Costa, Spain’s Dúo Dinámico, Mexican American band Los Lobos, Argentine diva Valeria Lynch and Brazilian provocateur Ney Matogrosso.

The Trustees Award, which is presented to individuals who have made significant contributions, other than performance, to the field of recording, was given by vote to veteran executive André Midani, former VP of Warner Music International and former President of Warner Music Latin America, and to Venezuelan composer Juan Vicente Torrealba.

The Special Awards presentation has become one of the most poignant events of Latin Grammy week and a place to honor iconic personalities. The event was hosted by Latin Academy President/CEO Gabriel Abaroa and the Academy’s board of trustees, whose vote determines the recipients of the awards.

Sergio George’s Salsa Giants to Perform in Latin America Beginning in October

Sergio George’s Salsa Giants will have you moviendo tus caderas this fall…

The 52-year-old Puerto Rican pianist and noted record producer has announced plans for his music group to perform a series of concerts later this year.

Sergio George's Salsa Giants

The Salsa Giants kick off concert will take place on October 4th in Lima, Peru.

Oscar D’León, Luis Enrique, Cheo Feliciano, Andy Montañez, Willy Chirino, Jose AlbertoEl Canario,” Tito Nieves, vocalist Nora from Orquesta de la Luz and Charlie Zaa make up the line up of the Salsa Giants concert at Lima’s San Marcos University.

The group’s tour will continue to Mexico, Guatemala, Colombia and Panama, with dates still to be announced.

Marc Anthony, a featured singer on the Salsa Giants debut album, which was recorded live at the Curacao North Sea Jazz Festival, will not be part of the group’s kick off concert, as he’s scheduled to play the same night at San Juan, Puerto Rico’s Coliseo de Puerto Rico José M. Agrelot, commonly referred to as el Choliseo.

Meanwhile, salsa pioneers the Fania All Stars will stage a rare reunion concert at the Choliseo on Oct. 18.

That line up will include Fania founder Johnny Pacheco, Ismael Miranda, Feliciano, Colón, Larry Harlow, Bobby Valentín and others who were present at the birth of salsa in 1960s in New York City.

The concert will include tributes to departed All Star members Hector Lavoe, Celia Cruz, Ray Baretto and others, with a special nod to Puerto Rican cuatro player Yomo Toro, who passed away last year.

The Fania musicians will continue on a world tour in celebration of the 50th Anniversary of Fania Records, according to the company’s Chief Marketing Officer Michael Rucker. No other concert dates have been announced at this time.