J.Lo Bringing a Little Pop to SBS’ Megaton Mundial Concert

Jennifer Lopez is bracing for a mega(ton) performance….

The 46-year-old Puerto Rican singer/actress has joined the roster of acts performing at the SBS network’s annual Megaton Mundial de Polito Vega, taking place on October 28 at Madison Square Garden.

Jennifer Lopez

Lopez is the only pop act so far on a roster that, as is traditionally the case with Megatón, features predominantly tropical and urban music.

The Megatón will also feature performances by Pitbull, veteran rappers Tego Calderon and Vico C, Cuban duo Gente de Zona and Ivy Queen.

Salsa performers include Luis Enrique, Pirulo y la Tribu, Tony Vega, Hector Tricoche and Nino Segarra, while merengue will be represented by Elvis Crespo, Grupo Manía and La Dinastía Rosario. Bachata will be present courtesy of El Torito, Bachata Heightz and Jay Ruiz.

SBS’ annual Megatón, produced by SBS Entertainment, bears the name of popular radio personality Polito Vega, who’s been on the air more than 50 years.

Vega is one of the iconic voices of Mega 97.9 FM, the top-rated Spanish-language station in the country.

J Balvin to Perform at DJ Alex Sensation’s La Mega Mezcla Live (Mega Mix) Show

J Balvin is preparing for a mega show…

The 29-year-old Colombian reggaeton singer, who recently notched his first-ever No. 1 on Billboard’s Hot Latin Songs Chart with “Ay Vamos,” is among the list of Latin urban acts announced to perform as part of DJ Alex Sensation‘s La Mega Mezcla Live (Mega Mix) show at Madison Square Garden on April 14.

J Balvin

In addition to J Balvin, the lineup includes appearances by Prince Royce, Daddy Yankee, Tego Calderon, Plan B, Farruko, Maluma, Nicky Jam, French Montana and Maffio.

The show is produced by SBS Entertainment, the concert division arm of radio network SBS, which includes Mega 97.9 FM, New York’s top-rated Spanish language station and home to Sensation’s Monday-Saturday mix show, La Mega Mezcla.

Sensation has hosted his radio show for 15 years, amassing a major fan base that allows him to spin in clubs across the country. Along the way, he’s also mixed tracks for multiple artists — collaborating with the likes of J Balvin, Daddy Yankee and Nicky Jam — and paired up with major brands. In 2011, Sensation launched his first live concert with friends at MSG. It has become an annual fixture and as of last year, branched out to Miami. There, Sensation’s Miami Bash takes place April 10 with a slightly different lineup.

This year’s roster of acts performing at the New York show is particularly impressive, which also includes J Álvarez, Zion & Lennox, Arcángel, De la Ghetto, Reykon, French Montana and pop singer Alejandra Guzmán.

The show is a precursor to Sensation’s next step as a recording artist. A first single, featuring Yandel and Shaggy, is due out this spring.

Sensation will be the moderator of the New Latin Urban Movement during the Billboard Latin Music Conference, taking place April 27-29 at the Ritz Carlton in Miami Beach.

Jesse & Joy Among the Headline Acts for This Year’s ‘Amor a Nuestra Música’ Event

Jesse & Joy are ready for a little amor

The Latin Grammy-winning Mexican pop duo, comprised of siblings Jesse Huerta and Joy Huerta, will be among the headliners at Spanish Broadcasting Systems‘ annual Amor a Nuestra Música multi-act show, taking place December 5 at Nassau Coliseum.

Jesse & Joy

Jesse & Joy, big winners at the 2012 Latin Grammys, join a roster that includes Luis Fonsi, Ricardo Montaner, Gloria Trevi, Pablo Alborán and Natalia Jiménez, along with Dominican bachatero Frank Reyes.

The show, which brings together top pop acts every year, is produced by SBS Entertainment — the event promotion arm of SBS — with support from SBS New York radio station 93.1 FM, Amor.

“We’re always looking to present the most innovative shows possible for the Latin community,” said Lucas Piña, SVP of SBS Entertainment. “Amor a Nuestra Música will feature a fantastic stage and cutting edge production. It’s out way of thanking our listeners for their support throughout the year.”

SBS has a long tradition of putting together massive, multi-act shows in major Latin markets in tandem with their local stations, which includes Mega 97.9 FM (La Mega) in New York, the most-listened to Spanish-language station in the country. The station’s annual “Megaton” took place in September, and featured performances by Juanes, Carlos Vives and Juan Luis Guerra, among others.

Amor, SBS’ pop station, is behind the annual “Amor a Nuestra Música” show, which features mostly pop acts and last year had performances by Ricky Martin and Vives, among others. SBS Entertainment also produces the annual Calibash in Los Angeles and El Día Nacional de la Salsa (National Salsa Day) in Puerto Rico, in addition to concert tours by multiple acts.

Tickets to Amor a Nuestra Música are available on Ticketmaster starting at $21, but listeners can also vie for free seats by tuning into Amor or registering at the station’s website.

Vega to Be Honored at This Year’s El Megaton Mundial de Polito Vega Show

This upcoming Hispanic Heritage Month, Polito Vega will have extra reason to celebrate.

The 76-year-old Puerto Rican radio personality, El Rey de la Radio in New York, will be honored on September 21 during a concert at Madison Square Garden featuring performances by some of the biggest names in entertainment, including Juan Luis Guerra, Don Omar, Chayanne and Carlos Vives.

Polito Vega

El Megaton Mundial de Polito Vega show, presented by MEGA 97.9 FM, will celebrate Vega’s 30 years of service to the Hispanic community in a showcase that will also feature J’Martin, Don Miguelo, Alex Sensation, DJ Lobo and DJ Aneudy.

The third edition of this concert will celebrate a career arc that spans more than five decades for Vega, who moved to New York in 1952 to work in radio and went on to have major influence in Latin music across the U.S.

“It’s a great pleasure and honor to have a celebration this summer in New York with major artists,” said Lucas Piña, senior VP, SBS Entertainment, the company producing the event.

Vega has for decades been a popular personality on radio and has beat the competition consistently through Mega 97.9FM and AMOR 93.1FM.

Tickets are on sale through Ticketmaster.

Hispanic Heritage Month runs from September 15 to October 15.