Ozuna Signs with Scooter Braun‘s SB Projects

Ozuna is hoping to build up his music empire with a little extra braun

The 31-year-old Puerto Rican singer, songwriter, and rapper has signed with Scooter Braun‘s SB Projects.

Ozuna

The management deal is a partnership with Edgar Andino, founder and CEO of Andino Marketing Group.

Ozuna joins a SB Projects roster that includes Justin BieberAriana Grande and Demi Lovato, among others.

The company also previously managed Colombian powerhouse J Balvin, who parted ways with SB in June 2022 and is now signed to Roc Nation.

“I’m confident that Scooter and his team’s global music expertise will open doors into new markets,” Ozuna said in a statement. “We all share the same strategic vision and direction to keep spreading my music worldwide. I’m truly excited about all the new opportunities the future holds.”

“His music is a true voice of his community, and we look forward to working with him here at Hybe on a global scale,” Braun, CEO of HYBE America, added.

A key figure in Ozuna’s team, Andino has helped the singer-songwriter land global deals that range from NFT collaborations to releasing a song for the Call of Duty video game.

Most recently, he led negotiations for Ozuna’s inclusion in the FIFA World Cup Qatar 2022 Official Soundtrack, performing “Arhbo” with rapper GIMS. The uplifting song, which they performed at the World Cup’s closing ceremony, peaked at No. 1 Billboard‘s Latin Airplay chart.

“Working with Ozuna over these past years, one thing is for certain, we always go big,” added Andino.  “For us, Scooter and SB Projects align with our vision. They are the perfect partners to help in our continued approach and take Ozuna to the next level of his career. We cannot be more thrilled and cannot wait for everyone to see what we have coming next.”

In May, he released Afro, a seven-track EP where he experiments with Afrobeats. It followed his 2022 studio album, Ozutochi, which landed at No. 5 on the Top Latin Albums chart. Ozuna is set to embark on his Afro Tour across Europe this summer, which has 16 confirmed dates, including stops in France, Spain, Italy, Israel and Holland. The monthlong trek kicks off July 7 in France and wraps Aug. 6 in Spain.

“We’ve been following Ozuna’s career for years and we’re excited to be bringing him into the family to work with him and Edgar,” Jennifer McDaniels, president of management at SB Projects, said in a statement.

“Ozuna’s music is unmatched.  His ability to work across genres including reggaeton, Latin pop, and more, is phenomenal. With unique songs offering fresh perspective and beautiful sounds, we’re thrilled to amplify his artistry with this partnership.”

Ozuna Notches 29th No. 1 on Billboard’s Latin Rhythm Airplay Chart with Feid-Collaboration “Hey Mor”

Ozuna has mor to celebrate…

The 30-year-old Puerto Rican singer, songwriter and rapper has notched his 29th No. 1 on Billboard’s Latin Rhythm Airplay chart as “Hey Mor,” featuring Feid, leads the February 18-dated ranking.

Ozuna, Feid, Hey MorThe song trades places with Bad Bunny and Rauw Alejandro’s “Party,” which slides 1-2 after two weeks at the top of the chart.

“Hey Mor” was released on October 8 via Aura/Sony Music Latin. It ascends 2-1 in its 10th week with 9.3 million in audience impressions, up 7%, earned in the U.S. in the week ending Feb. 9, according to Luminate.

The song is the sixth single from Ozuna’s fifth studio album OzuTochi which debuted at No. 5 on Top Latin Albums and at No. 4 on Latin Rhythm Albums last October.

“Hey Mor” gives the Latin rhythmic hitmaker his 29th champ on Latin Rhythm Airplay, and steps closer to the lead extending his second-best count of No. 1s among all acts on the 17-year-old chart. Daddy Yankee and J Balvin continue to have the most champs, both with 34 No. 1s.

Here’s the leaderboard:

34, Daddy Yankee
34, J Balvin
29, Ozuna
20, Bad Bunny
19, Maluma
19, Wisin
19, Wisin & Yandel

Feid, meanwhile, captures his third No. 1 among seven career appearances. The Colombian’s first offering arrived with “Porfa,” with an all-star team comprising J Balvin, Maluma, Nicky Jam, Sech and Justin Quiles in August 2020.

Plus, he locked in his first and only champ as a soloist, unaccompanied by any other act, on Latin Rhythm Airplay with “Normal” in January.

Elsewhere, “Hey Mor” doubles its previous peak on the all-genre Latin Airplay chart, rallying 8-4 in its seventh week. Plus, Feid scores a career best on the overall Billboard Hot 100 ranking, as the song climbs 96-88.

Ozuna Signs with William Morris Endeavor (WME)

Ozuna has new representation…

William Morris Endeavor (WME) has signed the 30-year-old Puerto Rican singer and rapper in all areas.

Ozuna“I am excited to collaborate with many of the top agents at WME to further connect with my incredible fans in inventive ways and continue to bring my culture to the masses,” the Puerto Rican singer born Juan Carlos Ozuna Rosado said in a statement. “As an artist, I want to expand my brand and develop new and exciting opportunities together in all aspects of entertainment.”

His WME signing comes on the heels of the announcement of his 2022 global tour Ozutochi, which kicks off June 30 in Seville, Spain, and will make its way across Europe and the U.S. before wrapping on December 9 at the FTX Arena in Miami.

Ozuna kicked off 2022 with his Christina Aguilera duet, “Santo,” and dropped a trio of singles over the past few months, including “Deprimida,” “G-Wagon” and “Apretatio.”

Most recently, he released “Ceremonia,” which will appear in the upcoming HBO Max remake of Father of the Bride.

The artist is also working on his fifth studio album, which will follow his sets Odisea, Aura, ENOC, and Nibiru, all of which hit No. 1 on the Billboard Top Latin Albums chart. Additionally, he’s placed over 100 entries in Hot Latin Songs, including five No. 1 hits: “Te Bote,” “Taki Taki,” “Otro Trago,” “China,” and “Mamacita.”