Daddy Yankee Breaks Record for Most Top 10s on Billboard’s Latin Airplay Chart with Marc Anthony Collab “De Vuelta Pa’ La Vuelta”

Posted on January 19, 2021 by Tom Castaneda

Daddy Yankee is rompe-iendo records…

The 43-year-old Puerto Rican rapper, singer, songwriter, actor and record producer has broken the record for the most top 10s on Billboard’s Latin Airplay chart, as “De Vuelta Pa’ La Vuelta,” his collaboration with Marc Anthony, rises 11-8 on the January 16 survey.

with Marc

Daddy Yankee breaks out of a tie with Enrique Iglesias and takes possession of the mark for the most top 10s since the chart began in 1994.

The song’s advance on the chart was assisted by an 11% boost in audience impressions, to 8 million, collected in the week ending January 10, according to MRC Data.

Going down the list of the artists with at least 25 top 10s in the history of Latin Airplay, only one female act secures a space:

Most Top 10s, Latin Airplay
Daddy Yankee, 41 Enrique Iglesias, 40
J Balvin, 32
Shakira, 31
Ricky Martin, 27
Marc Anthony, 26
Marco Antonio Solis, 26
Ozuna, 26
Cristian Castro, 25
Wisin & Yandel, 25

“De Vuelta Pa’ La Vuelta” was co-written by Daddy Yankee and Marc Anthony alongside Edgar ‘Edge’ Barrera, Elena Rosa, Rafael A. Pina Nieves and produced by longtime hit maker, Sergio George.

The salsa collaboration is Yankee’s 41st Latin Airplay top 10, dating back to his first top 10 hit “Lo Que Pasó, Pasó” in 2005. Marc Anthony, meanwhile, has logged 26 top 10s in four decades of chart history, 11 of which have hit No. 1.

Elsewhere, “De Vuelta” dips 13-14 on the all-metric Hot Latin Songs chart with declines in digital sales and streams. On Tropical Airplay, however, it remains at No. 1 for a third week.

Natalia Jiménez Signs with Sergio Lizárraga’s Management & Booking Company LM Events

Posted on January 11, 2021 by Tom Castaneda

Natalia Jiménez has new representation…

The 39-year-old Spanish singer-songwriter, who is beloved in Mexico, has signed a management and booking deal with LM Events, the management and booking company headed by Banda MS manager and founder Sergio Lizárraga, according to Billboard.

The move marks the first time in recent memory that such a prominent pop act enters a management agreement with a company that specializes in the Regional Mexican market. The deal underscores how fluid and collaborative genres have become in Latin music, with the former demarcated lines between sounds and formats, and now business, increasingly fading.

“He [Lizárraga] has been a pioneer of the genre with Banda MS, taking them to international success, and he’s proven his mettle by remaining relevant in a very difficult industry,” Jiménez tells Billboard. “I think it’s a fascinating challenge and I’m 100% vested in this pairing.”

Jiménez rose to prominence as the lead singer of hit Spanish pop group La Quinta Estación. Since launching her solo career in 2011, she’s placed three albums on the top 10 of Billboard’s Top Latin Albums chart and six songs on the Hot Latin Songs chart, including No. 1 “Lo mejor de mi vida eres tú” with Ricky Martin.

And for the past decade, Lizárraga’s Banda MS has been one of the top groups in Latin music, in any genre, with 19 top-10 hits on Billboard’s Latin Airplay chart. They are also Mexico’s top-touring banda act and ended 2018 as the country’s most streamed act on Spotify. Last year, the band made history by pairing up with Snoop Dogg in the hit track “Que Maldición.” The fusion track marked the first time a major Mexican banda collaborated with a major American rap act, and landed both acts their first top 10 on Billboard’s Hot Latin Songs track.

However, signing Jiménez or bridging pop and Mexican music, wasn’t something that Lizárraga was actively looking for. He and Jiménez met in 2019 when the singer and the group recorded a new version of “El Color de Tus Ojos,” a Banda MS hit, as part of Jiménez’s album México de mi Corazón, an homage to Mexican music that featured prominent acts from different genres.

Jiménez wanted to record the track with the full band, so Lizárraga invited her to their home base of Mazatlán to record in his studio. There was a feeling of mutual respect, and last year, Jiménez called Lizárraga and asked if he’d be interested in handling her. “I was surprised at first; I wasn’t sure whether to take her seriously,” says Lizárraga. “Then, we met and I took it very seriously indeed. I know it’s a different genre, but in the end, it’s the music business and a lot of things overlap.”

Lizárraga is widely seen as one of Mexican music’s most successful executives. He helms Banda MS’s label, Lizos Music, launched in 2013, and also opened up LM Events as a management and booking subsidiary for the band and other groups.

“We have a lot of plans [with Natalia],” he says. “I have great songwriters in my team, and she can sing rancheras, mariachis, ballads, which is our expertise. I’m giving her a huge team to work with, in every department, and I’m bringing my honesty, which is flag. Finally, I plan to devote myself entirely to her new music.” Jiménez’s upcoming album is México de Mi Corazón 2, which will be produced by Armando Ávila, who worked on the first set.

She continues to be signed to Sony Music Latin, which also has a close relationship with Banda MS; the label was in charge of distributing and marketing the Snoop Dogg collaboration.

“This is a new and fascinating direction for me, particularly because regional Mexican music is the genre I’m most enjoying right now,” said Jiménez. “This is a woman who, musically speaking can sing anything, in any genre. I definitely feel the pressure,” laughs Lizárraga. “But I like a good challenge.”

Jiménez was previously signed to Westwood Entertainment, the company that manages Carlos Rivera and Reik, among others.

Lunay Named to Billboard’s 21 Under 21 List

Posted on November 7, 2020 by Tom Castaneda

Lunay isn’t old enough to drink in the United States, but he’s already making his mark in the music world.

The 20-year-old Puerto Rican reggaeton and Latin trap singer has been named to Billboard’s 21 Under 21 list.

Billboard‘s annual ranking of powerful young voices includes arena headliners and promising new talent, familiar names and new musicians quickly rising toward the mainstream. For groups, if most members are under 21, they were considered eligible.

Lunay is recognized for having total streams of 524.5 million.

After posting videos of himself freestyling on Facebook in 2017, Lunay got a call from producers Chris Jedi and Gaby Music. Two years later, Lunay was collaborating with reggaetón superstars Daddy Yankee and Bad Bunny on “Soltera (Remix),” his first top 10 on the Hot Latin Songs chart, peaking at No. 3 and raking in 343.2 million U.S. streams, according to Nielsen Music/MRC Data.

Signed to indie label Star Island, the rising artist, who has since scored collaborations with Ozuna and Anuel AA, credits his success to two things: “humility and hard work.”

But Lunay isn’t the only Latino artist to make the list…

Manuel Turizo earned a spot for having total streams of 328.1 million.

Back in 2017, the 20-year-old Colombian reggaeton singer, then only 16, scored a viral hit with debut single “Una Lady Como Tú.” Since then, he has topped the Mexico Airplay chart with “Quiéreme Mientras Se Pueda” and the Latin Airplay list with his Sebastián Yatra–Rauw Alejandro collaboration “TBT.”

Turizo says his second album, Dopamina, will “dominate” 2021. “I hope that by the time I’m 60, people will still be consuming my music and going to my concerts,” he says. “It’s not about being at the top. It’s about acquiring an audience [that will be] by your side throughout your career.”

Natanael Cano has also made the grade…

The 19-year-old Mexican singer-songwriter has earned a total of 905.3 million streams in his short career.

Six months into 2020, Cano — who only launched his career in 2019 — became the third-most-consumed Latin artist in the United States, according to Nielsen Music/MRC Data’s midyear report, ranking just behind Bad Bunny and Ozuna.

Since partnering with Bad Bunny on “Soy El Diablo (Remix)” in October 2019, Cano has released four projects, including Trap Tumbado in June, cementing his place as a leading force in trap corridos. And as his career continues to grow in the United States, by 2021, he says, “I’d love to reach every corner of Mexico.”

A committee of Billboard editors and reporters weighed a variety of factors in determining the 2020 21 Under 21 list, including, but not limited to, impact on consumer behavior, as measured by such metrics as album and track sales, streaming volume, social media impressions, and radio and TV audiences reached; career trajectory; reputation among peers; and overall impact in the industry, specifically during the past 12 months. Where required, record-label market share was consulted using Nielsen Music/MRC Data market share for album plus track-equivalent and stream-equivalent album consumption units. Unless otherwise noted, Billboard Boxscore and Nielsen Music/MRC Data are the sources for tour grosses and sales/streaming data, respectively.

Vicente Fernández Returns to the Billboard Latin Airplay Charts After 8-Year Absence

Posted on October 22, 2020 by Tom Castaneda

It only took eight years… But Vicente Fernández is back on Billboard music charts.

The 80-year-old legendary Mexican singer, known as El Rey de la Música Ranchera, has earned a spot on the Latin Airplay chart for the first time in eight years as “Ya No Insistas Corazón” arrives at No. 48 on the October 24 survey.

It’s Fernández’s first visit since the No. 20 peak of “El Vestido Blanco” in 2012.

“Ya No Insistas Corazón,” produced by Fernández’s longtime collaborator Francisco Javier Ramírez López, is the first cut from his upcoming album. The song is a cover of the Juan Gabriel-penned tune, first released by Gabriel in 1976.

“Ya No Insistas Corazon” arrives with a robust 77% gain in audience impressions, to 3 million, earned in the week ending October 18, according to Nielsen Music/MRC Data.

The song marks Fernández’s 39th entry on Latin Airplay, dating back to his first top 10 “No, No y No” in 1994.

The Latin Airplay arrival helps “Ya No Insistas” enter the top 20 for the first time on the Regional Mexican Airplay chart, at No. 19, after the song debuted at No. 36 on the October 17-dated list.

Prince Royce Replaces Himself at No. 1 on Billboard’s Tropical Airplay Chart

Posted on October 21, 2020 by Tom Castaneda

Prince Royce is his own replacement…

The 31-year-old Dominican American bachata singer has replaced himself at No. 1 on the Tropical Airplay chart.

On the October 24-dated survey, his latest single “Lotería” climbs 2-1, bumping his own “Carita de Inocente” down 1-2.

“Carita de Inocente” had earlier set the record for the most weeks at No. 1, and its total weeks atop the list now stand at 29.

“It feels great to have the top two Tropical Airplay songs in the country and I’m so thankful to everyone at radio and the fans who keep embracing my music and bachata,” Royce tells Billboard.

The last time an artist ranked first and second in the same chart week was Marc Anthony with “Lo Que Te Di” at No. 1 and “Parecen Viernes” at No. 2 (January 25-dated lists).

The last act, however, to replace himself at No. 1 was Nicky Jam in January 2018. Romeo Santos’ “Bella y Sensual,” which features Jam and Daddy Yankee, ceded its five-week reign to “Cásate Conmigo,” his collaboration with Silvestre Dangond (Jan. 27, 2018-dated list).

“Lotería” leads the list dated October 24, advancing from the runner-up position, thanks to a 34% gain in audience impressions, to 4 million, earned in the week ending October 18, according to Nielsen Music/MRC Data.

The tune helps the bachata singer-songwriter up his career No. 1 count to 19, extending his third-most record in the chart’s 26-year history. Royce stands just behind Marc Anthony with 32 No. 1s and Victor Manuelle with 28.)

“Lotería” is from Royce’s Alter Ego album, which debuted at No. 1 on the Top Latin Albums chart (dated February 22). The tune was produced by Royce alongside D’lesly “Dice” Lora and written by Royce, Lora, Yonathan “Mickey” Then and Ronald “Dae” López.

Over on Latin Airplay, “Lotería” enters the top 25, hiking 34-24.

Karol G Earns Eighth No. 1 on Billboard’s Latin Airplay Chart with “Ay Dios Mio”

Posted on October 11, 2020 by Tom Castaneda

Make that eight for Karol G…

The 29-year-old Colombian singer-songwriter has earned her eighth No. 1 on Billboard’s Latin Airplay chart, as “Ay Dios Mio” jumps 6-1 on the October 10 survey.

With the song’s coronation, Karol G becomes the first female artist to lead the chart in 2020 without a collaborative act. The last woman to achieve the feat was Natti Natasha with “Me Gusta” (May 18, 2019-dated list).

Earlier in 2020, before “Ay, Dios Mio!,” there were four No. 1s with either co-billed or featured female acts:

Title, Artist, Peak Date
“Tusa,” Karol G & Nicki Minaj, Feb. 15
“Mamacita,” Black Eyed Peas, Ozuna + J.Rey Soul, June 20
“Caramelo,” Ozuna, Karol G, Myke Towers, Aug. 15
“Relacion,” Sech, Daddy Yankee & J Balvin Featuring ROSALIA & Farruko, Sept. 26
“Ay, Dios Mío!” hits No. 1 assisted by a 30 percent increase in audience impressions, to 11 million, earned in the week ending Oct. 4, according to Nielsen Music/MRC Data.

Notably, out of the 32 No. 1 titles on Latin Airplay in 2020, 15 were credited to just one act, while the other 17 were billed to multiple artists, and, of the 15 No. 1s by just one act, 14 were by men or all-male groups.

Elsewhere on the charts, “Ay, Dios Mío!” also arrives at the summit on both Latin Rhythm Airplay and Latin Pop Airplay, Karol G’s eighth and fourth leader, respectively.

Gains at the Latin Airplay sector help push “Ay, Dios Mío!” upward on Hot Latin Songs, which combines airplay, streaming data and digital sales. The track lifts 7-5 and takes the Greatest Gainer/ Airplay honor.

“Ay, Dios Mío!,” meanwhile makes its first appearance on the all-genre Billboard Hot 100 chart, arriving at No, 94.

Maluma Earns 18th No. 1 on Billboard’s Latin Airplay Chart with “Hawái”

Posted on October 1, 2020 by Tom Castaneda

Maluma is celebrating his 18^th…

The 26-year-old Colombian singer, whose real name is Juan Luis Londoño Arias, has earned his 18th No. 1 as his hit single “Hawái” rises to the summit on Billboard’s Latin Airplay chart.

Maluma, who recently released the two-part video for his “Pa Ti “and “Lonely” collaboration with Jennifer Lopez, now breaks away from a tie with Ricky Martin for the fifth-most leaders on the survey, which launched in 1994.

“Hawái” moves 2-1 with a 13% increase in audience impressions, to 12.2 million, earned in the week ending September 27, according to Nielsen Music/MRC Data.

The song, which is in its fourth week at No. 1 on the Hot Latin Songs chart (which ranks songs based on a blend of airplay, sales and streaming data), concurrently lands at No. 1 on the Latin Rhythm Airplay chart, where Maluma nabs his 16th leader.

Sech Earns Fifth No. 1 on Billboard’s Latin Airplay Chart with “Relacion,” Featuring Daddy Yankee, J Balvin, Rosalía & Farruko

Posted on September 26, 2020 by Tom Castaneda

Sech is getting a handful…

The 26-year-old Panamanian singer, whose real name is Carlos Isaías Morales Williams, has earned his fifth No. 1 on Billboard’s Latin Airplay chart with “Relacion.”

The track rises to No. 1 on the chart due to its all-star remix released September 4, which adds Daddy Yankee, J Balvin, and features Rosalía and Farruko.

“Relación” advances with 11 million in audience impressions, up 7 percent, earned in the week ending September 20, and ends the three-nonconsecutive week reign of Ozuna’s “Caramelo.”

It’s the fifth leader for Sech, who secured his first No. 1 with the all-star hit “Otro Trago” in August 2019. Meanwhile Daddy Yankee nabs his 21st, J Balvin extends his second-most No. 1s with 26, while Rosalía and Farruko, score their second and eighth, respectively.

Rauw Alejandro & Camilo’s “Tattoo” Reaches No. 1 on Billboard’s Latin Airplay Chart

Posted on September 13, 2020 by Tom Castaneda

Rauw Alejandro has inked another chart-topper…

The 27-year-old Puerto Rican singer, rapper and songwriter and Camilo have earned their second No. 1 on Billboard’s Latin Airplay chart as “Tattoo” rises 4-1 on the September 12 survey.

“Tattoo” sits at the summit with 13 million in audience impressions, up 23%, earned in the week ending September 6, according to Nielsen Music/MRC Data.

The original version of “Tattoo,” released February 13 via Sony Music Latin, was produced by Los Honeyboos (Rafa Rodríguez, Daniel Rondon) and Mr. Nais Gai. It’s one of 17 tracks of Rauw Alejandro’s live album Concierto Virtual en Tiempos de COVID-19 Desde el Coliseo de Puerto Rico which peaks at No. 8 on the current Latin Rhythm Albums chart and at No. 10 on the overall Top Latin Albums chart.

“Tattoo” was assisted by its pop-tinged remix with Colombian Camilo, released July 11. It was also produced and composed by Los Honeyboos and Mr. Nais Gai and composed by Alejandro, Camilo, Elena Rose, José M. Collazo, Eric Pérez Rovira, Eliel Lind Osorio, Aneudy Maysonet and Evaluna Montaner.

“Tattoo” concurrently peaks at No. 7 on the current Hot Latin Songs chart, which blends airplay, digital sales and streaming data, a career high for the Puerto Rican.

“Tattoo” also sees improvement elsewhere on the Latin charts: It equally climbs 4-1 on Latin Rhythm Airplay and moves 13-12 on Latin Streaming Songs despite a 2% decline in streams.

The song is part of a TikTok challenge with over 2.6 million videos posted by users. Its hashtag #TattooChallenge has garnered more than 633 million views.

J Balvin Earns 25th No. 1 on Billboard’s Latin Airplay Chart with Tainy SpongeBob Collaboration, “Agua”

Posted on September 3, 2020 by Tom Castaneda

There’s no watering down J Balvin’s success…

The 35-year-old Colombian reggaeton singer’s collaboration with Tainy, “Agua,” has risen to the top of Billboard‘s Latin Airplay chart, rising 2-1 on the September 5 survey.

It’s Balvin’s 25th No. 1, moving him closer to Enrique Iglesias’ record 31. Tainy, meanwhile, ups his career count to two chart-toppers.

Featured on the forthcoming soundtrack to The SpongeBob Movie: Sponge on the Run, the song was released in July. A date for the film’s release has not been received.

“It’s a career highlight,” Tainy tells Billboard. “This one is special because it was fun. Working with Balvin is always amazing. We have that chemistry, we are friends and it showed with the final product. We mostly had fun while creating. We’re both big SpongeBob fans who grew up watching the show, so everything just came out naturally. “

“It was a pleasure working alongside Tainy and an honor to be a part of the project,” J Balvin echoes to Billboard. “Its contagious yet nostalgic beat brought Latino Gang to Bikini Bottom and that is something that I never thought could happen! I’ve always been a fan of SpongeBob SquarePants and I know little Jose would be proud to know that this track hit No. 1.”

Adds Balvin, “Que siga el party bajo el agua!”

Lex Borrero, NEON16 president and Tainy’s manager, muses, “It’s not every day that you can collaborate with such a huge brand like the SpongeBob franchise. To have the opportunity and to see the song have success means the world to us. Paramount Animation and Nickelodeon have been great partners in this process and we are excited to share the rest of the soundtrack for this incredible feel-good film.”

“Agua” tops the Latin Airplay chart with 11.2 million audience impressions, up 12%, in the week ending August 30, according to Nielsen Music/MRC Data.

The song accompanies Tainy and Balvin’s fellow chart hit “Un Día (One Day),” with Dua Lipa and Bad Bunny. The collab rises 10-7 on Latin Airplay, up 13% to 6.9 million in reach.

“Agua” concurrently crowns the Latin Pop Airplay chart, where Tainy earns his first leader and Balvin collects his 14th, tying Mana for the third-most No. 1s, after Iglesias (24) and Shakira (19).

On the Hot Latin Songs chart, which blends airplay, streaming and sales data, “Agua” ascends 6-5. Along with its airplay, it drew 3.8 million U.S. streams in the week ending August 27.

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